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T-Mobile Advertising Solutions (T-Ads) is a growing business unit within the Marketing, Innovation and Experiences division focused on solving some of the biggest pain points in the advertising industry. We’re standing up for consumers and advertisers to drive more transparency, more relevancy, and more engagement. With access to over 130 million subscribers and 240 million consumers aged 18+, T-Ads empowers brands to connect with audiences in smarter, more meaningful ways—rooted in first-party data, privacy-first principles, and unmatched reach.
Job Responsibility:
Increase the sales pipeline and prospects by developing sales positioning, presentations and proposals that resonate with the buying audience
Create product collateral such as sales sheets and customer-facing presentations that informs and wins audiences to deliver meaningful revenue
Enable sales, SE’s, partners to sell by building effective sales tools and training materials, such as slide decks, and competitive positioning
Author original content that will be used by the marketing team to create external facing material such as whitepapers, videos, blog posts
Develop the competitive comparison guide for use in positioning against similar offerings from other organizations
Provide market and buyer insights to drive the development of campaign strategies including demand creation and reputation building
Develop customer references, testimonials and case studies for external and internal use
Drive product adoption and up-sell/cross-sell strategies
Monitor and report on the performance of products in the market and communicate the results of related sales and marketing efforts
Conduct win/loss interviews and perform ongoing analysis to determine the level of customer product adoption and provide feedback to the product team
Requirements:
Bachelor's Degree Marketing, Business, Communications, or relevant field of study such as Computer Science
7+ years of experience in ad-tech delivering successful, holistic product marketing content, sales strategy and collateral that can be tied to increased business revenue
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