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As a Senior Retailer Marketing Manager, you will lead the development and execution of co-marketing initiatives in partnership with key retailers to drive e-commerce growth. You will be responsible for building, driving alignment around, and executing high-impact, strategically-driven campaigns that maximize Retailer marketing budgets that produce sales growth for both parties.
Job Responsibility
Stakeholder Management: Serve as the face of the company for assigned retailer accounts, collaborating cross-functionally with Business Development (brand) and the retailer POCs, along with the Product, Creative, Media, CRM and Finance teams to align plans with business objectives
Co-Marketing & Campaign Execution: Lead seasonal activation campaigns (tentpole and micro-moments) leveraging CRM, paid media, and incentive channels
Performance Optimization: Monitor and analyze campaign performance using internal reporting dashboards to optimize strategies and identify key growth insights
Requirements
8+ years of experience in multi-channel digital marketing, preferably with exposure to performance marketing and incentive marketing
Proven track record of executing successful go-to-market strategies and multi-channel marketing plans
Strong analytical mindset with the ability to translate complex data into actionable retailer growth strategies
Partner marketing / partner management experience is a big plus
Nice to have
Partner marketing / partner management experience
What we offer
medical, vision, dental, and life and disability insurance