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Senior Research Analyst - Media Intelligence

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Brandwatch

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Location:
Germany

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Category:

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

As a Senior Research Analyst, you will support communications measurement and analytics for one of our major automotive clients, with a strong focus on Motorsports and Formula 1. You will play a key role across reporting and data analysis, from managing media content collection and coding to analysing, synthesising and presenting insights from large and complex data sets to support business decisions. This role requires a high level of accuracy and timeliness, as well as close collaboration with both internal teams and the client. You will respond to questions in real time, provide clear and actionable insights across traditional and social media data, and support ad-hoc research requests as needed.

Job Responsibility:

  • Support the day-to-day delivery of analytics and reporting for the client, working closely with the dedicated analyst team
  • Contribute to regular reports using established templates and tools, including data visualisation, qualitative analysis and insight development
  • Manage media content ingestion and coding, ensuring data accuracy and consistency, and troubleshooting issues where required
  • Ensure the quality and reliability of data, and support its evolution in reporting and planning
  • Create and adapt customised reporting templates and approaches to meet client needs
  • Provide insight-led recommendations on content strategy, media outreach and influencer activity
  • Collaborate with the manager to prioritise tasks and manage workload effectively
  • Communicate clearly and professionally with colleagues and stakeholders
  • Work alongside other analysts and team leads to continue developing analytical and reporting skills

Requirements:

  • Bachelor’s degree in marketing, communications, analytics, or a related field
  • 5+ years’ experience in brand or consumer research, media analysis, or data/statistical analysis, ideally with exposure to social media research
  • Experience working with motorsports clients or a strong demonstrated interest in Formula 1
  • Strong analytical and critical thinking skills, with excellent attention to detail
  • Comfortable working under pressure, both independently and as part of a team
  • Proficiency in Excel, Word, and PowerPoint for data analysis, reporting and presentations
  • Experience with data analysis and Boolean query logic
  • Confident in interpreting data, identifying patterns and translating insights into clear, actionable narratives
  • Strong written and verbal communication skills, including presenting insights to clients
  • Experience managing projects end to end in a collaborative environment
  • Experience working directly with clients
  • Interest in the communications and PR industry

Nice to have:

Familiarity with social research methods, unstructured data, Boolean searches, and tools such as Brandwatch or similar platforms is a strong advantage

What we offer:
  • Capital-forming benefits and a pension fund
  • Flexible working hours and mobile work
  • Commuter card subsidy
  • Subsidy for our partner EGYM Wellpass to access 7,500 premium fitness and wellness options
  • New and modern office in Gateway Gardens, Frankfurt
  • Professional development in a modern and globally leading company
  • Insights into the international media landscape
  • A dynamic global team
  • Work independently and self-driven in an innovative environment
  • Value-driven culture and team-oriented working
  • Work from abroad for a determined timeframe

Additional Information:

Job Posted:
January 31, 2026

Work Type:
Remote work
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