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Senior Publicist

United States, New York Employment contract 80040.00 - 101200.00 USD / Year · Job Posted May 16, 2026
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Job Description

ESPN Communications is a collaborative, fast-paced, and highly strategic organization responsible for shaping and amplifying the company's narrative across all platforms – linear, digital, audio, streaming, social, and corporate. The team supports every major ESPN business and works closely with partners across The Walt Disney Company, including Disney Entertainment, Product & Technology, Corporate Communications, Platform Distribution, and Marketing. As ESPN continues transforming the fan experience and expanding its leadership in the sports marketplace, the Communications team plays a central role in developing messaging, launching new products and content offerings, managing issues, guiding executive visibility, and protecting and elevating the brand.

Job Responsibility

  • Lead communications strategy and publicity efforts for ESPN's soccer portfolio, including global events (e.g., LaLiga, international competitions), leagues, studio programming, and talent
  • Drive proactive storytelling that positions ESPN as a leading destination for soccer coverage in the U.S. and globally
  • Develop and execute strategic media campaigns around key tentpoles, match windows, and major announcements
  • Cultivate strong relationships with sports, business, and international media to amplify coverage and shape narratives
  • Identify and elevate storylines around talent, production innovation, access, and audience growth
  • Support day-to-day communications for ESPN's Global Sports portfolio, helping to align messaging across regions and properties
  • Partner with international teams to ensure consistency in global narratives while allowing for local market nuance
  • Assist in the development of press materials and announcements tied to global sports rights, programming, and strategic initiatives
  • Help drive cross-border storytelling that reinforces ESPN's global brand positioning and reach
  • Collaborate effectively across multiple time zones, demonstrating flexibility to support global teams, announcements, and live sports moments
  • Draft press releases, messaging documents, media pitches, executive briefing materials, and internal communications
  • Manage media relations, including building targeted lists, handling inquiries, and securing meaningful coverage across sports, culture, and business outlets
  • Prepare executives and talent for interviews, media appearances, and key speaking opportunities
  • Support issue management and crisis communications as needed
  • Collaborate cross-functionally with Programming, Production, Editorial, Marketing, Research, Talent teams, and external league partners
  • Monitor media coverage, industry trends, and competitive landscape to inform strategy and identify opportunities
  • Generate consistent, creative story ideas that elevate ESPN's coverage, talent, and brand positioning

Requirements

  • 3+ years of experience in communications, PR, or media relations
  • Exceptional writing skills and proven ability to manage high-stakes, deadline-driven communications
  • Strong understanding of the global soccer landscape, including key leagues, competitions, and storylines
  • Familiarity with the broader global sports ecosystem and ability to navigate international narratives and stakeholders
  • Strong interpersonal and relationship-building skills with executives, partners, and media
  • Comfort working in a 24/7 news cycle and supporting early mornings, nights, or weekends as needed
  • Proficient with media monitoring tools, digital platforms, and basic design or video editing tools
  • Bachelor's degree in Communications, PR, Journalism, Marketing, or related field, or equivalent professional experience

Nice to have

  • Experience in communications or PR supporting streaming, sports, technology, media, or digital products
  • Bilingual in English and Spanish, with the ability to communicate effectively across diverse markets and media
  • Familiarity with ESPN's brand, soccer portfolio, global sports footprint, and the wider Disney ecosystem
  • Ability to understand and explain ratings, audience measurement, and data-driven insights
  • A genuine passion for sports and entertainment, with an understanding of how fans engage with content across platforms

What we offer

A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits

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