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We Put the World on Vacation Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide. PRIMARY OBJECTIVES: To actively contribute to the company vision of putting the world on vacation. To take responsibility for public-facing editorial content for external media and publications, organise familiarisations and prepare executives for interviews. To take responsibility for content for internally produced publications and copywriting for marketing collateral, to help drive various company KPIs in the South Pacific and Asia. The Senior Public Relations and Communications Officer will assist in writing content that best reflects the company and its vacation clubs – Club Wyndham South Pacific, Club Wyndham Asia, Accor Vacation Club and Accor Vacation Club Asia Pacific, along with managed hotels and resorts across the South Pacific and Asia.
Job Responsibility:
Preparing and distributing media releases
Arranging and hosting media famils
Providing hotels/resorts with press kits
Supporting managed resorts with promotions/deals by way of media coverage
Monitoring and reviewing the success of public relations initiatives to ensure successful outcomes
Generating PR to build brand awareness across the South Pacific and Asia region
Organising media interviews for key leadership eg. President and Managing Director, and executive team members
Producing speech notes for conferences and resort openings
Copywriting, editing and proofreading of corporate material, including direct mail, web, print, radio and video
Assisting in preparing internal and external communications
Developing and creating engaging social media content for both customer and public facing social media platforms
Managing the day-to-day handling of social media channels such as LinkedIn
Assisting in producing collateral for South Pacific and Asia resorts
Producing award nominations
Assisting with website content maintenance, preparing scripts for customer servicing staff
Following workplace health and safety guidelines
Displaying innovation through inspiring, creating and improving processes and products
Displaying leadership values by ensuring effective communication and respecting your peers and managers
Requirements:
Tertiary qualifications in journalism, creative writing or communications with a minimum of 2 years’ experience
Excellent written and spoken English
Possess an extensive media contact/distribution list for Asia
Have existing working relationships with a range of media in Asia
Preferably have a working relationship with airlines (for familiarisations)
Experience in a similar role in preparing copy for publications, marketing and advertising collateral
Positive ‘can do’ attitude combined with customer service outlook
Good problem solver and loyal team player
Attention to detail, thoroughness and accuracy
Medium-level computer skills in Adobe suite (e.g. Acrobat, InDesign) and high-level skills in Microsoft Office suite
Nice to have:
Working relationship with airlines (for familiarisations)