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We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time. CVS Media Exchange is hiring a Senior Programmatic Inventory Manager. CVS Media Exchange [CMX] is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers. The Senior Programmatic Inventory Manager will be responsible for growing our Premium Publisher and programmatic offerings, ensuring the overall success of CVS Media Exchange campaigns. This individual will own the curation, execution and optimization for O&O inventory ensuring that deals are set-up and optimized according to best practices. The right candidate will have a start-up mentality, be detail oriented, process driven and innovative seeking to establish new and efficient practices that drive campaign performance.
Job Responsibility:
Establish new / cultivate existing relationships across key publisher organizations
including deal type and rate negotiations
Deal-id platform set-up and maintenance of catalog of deals across different demand channels
Analyze open-market and private marketplace spend to identify inventory opportunity areas
Provide creative deals solutions and inventory recommendations to the CMX Media team based on campaign goals and objective
Perform regular deal maintenance and audits to maximize performance and revenue
Perform industry & trend research and analysis, and partner with our Strategic Partnerships team identify unique, forward thinking partnership opportunities
Routinely share ideas and opportunities with the goal of improving processes, performance, and best practices
Requirements:
5+ years' programmatic experience, with a comprehensive understanding of the advertising landscape (SSP, DSP, agency, publishers, etc.)
3+ years DSP Media Experience
2+ years' experience with programmatic deals either from the buyer and/or publisher perspective
Bachelor's degree in relevant fields or equivalent (HS Diploma + 4 yrs experience) required
Nice to have:
Retail media experience
Excellent organization, problem solving, planning and decision-making skills
Ability to organize and prioritize multiple projects, while meeting deadlines and successfully managing daily workload
Ability to share knowledge, lead, and develop others
Self-motivated, low ego team player with an ability to work well with other personalities
Comfortable with ambiguity and change
Demonstrated knowledge of the programmatic ecosystem dynamics and its key players
Proficient in Excel and data analysis tools
Strong analytical skills and attention to detail
What we offer:
Affordable medical plan options
401(k) plan (including matching company contributions)
Employee stock purchase plan
No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching