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This role is part of the Growth Marketing team, delivering end to end data driven campaigns that foster creativity and performance. The Programmatic team is part of DEPT®’s EMEA team, with members across Europe. The specialist will help clients effectively purchase digital media to contribute to their goals, whether through real-time bidding or direct deals with publishers, to drive the best results.
Job Responsibility:
Manage programmatic campaigns across multiple platforms, including DV360, Amazon DSP, The Trade Desk, alongside other DSPs, DMPs, and ad exchanges
Analyze campaign data to provide insights and recommendations to clients
Deliver and present work with data-driven insight and analytics both internally and externally
Devise strategies and turn them into best in class tactics
Develop plans advising on suitable creatives and how to effectively reach the target group
Translate results into insights, advice and new plans
Requirements:
At least 3 years experience in programmatic advertising
Deep knowledge of the Google Stack (DV360, CM360, GA4, Google Ads (Display/Video))
Experience with other DSPs (e.g., Amazon DSP, Tradedesk, DV360), GMP and Analytics
Understanding of the digital advertising ecosystem, including DSPs, DMPs, and ad exchanges
Strong analytical skills and ability to provide insights and recommendations based on data
Excellent communication and collaboration skills, including experience presenting plans to senior clients and internal teams
Experience in managing programmatic campaigns in video, display, digital audio, digital out of home, and CTV channels
Nice to have:
Experience working with The Trade Desk
What we offer:
Flexible hybrid working policy (1-2 days at the office)
Company pension scheme
Lease bike options / JobRad and 25% subsidy for the Deutschlandticket
Occasional breakfast/lunch at the office, Smoothie Tuesdays
€30 per month flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/ or public transport
Future Bens - Exclusive access to sustainable, healthy products at attractive deals
Contribution to health through the OpenUp platform
Social events and opportunities to connect with colleagues
Global annual DEPT® Cares Month to donate skills to local charities