CrawlJobs Logo

Senior Product Marketing Manager

hover.to Logo

HOVER

Location Icon

Location:
United States , San Francisco ▼

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

170000.00 - 210000.00 USD / Year
Save Job
Save Icon
Apply Position

Job Description:

Hover is looking for a Senior Product Marketing Manager who thrives at the intersection of storytelling, strategy, and customer impact. In this role, you’ll bring Hover’s insurance products to market in ways that inspire confidence and adoption among carriers, adjusters, and restoration partners. Your work will shape how the industry experiences claim automation — helping customers understand not just what Hover builds, but why it matters. This is a chance to lead high-visibility initiatives, collaborate deeply with Product and GTM teams, and define the foundation for how Hover tells its story in the insurance space.

Job Responsibility:

  • Craft the unified product narrative that ties Hover’s property data, inspections, and estimating workflows into a single, customer-centered story
  • Build scalable launch and communication rhythms that keep teams aligned and customers informed
  • Partnering closely with Product, Sales, and Customer Success & Enablement, create targeted messaging and enablement materials that accelerate adoption across key insurance accounts
  • Lead go-to-market planning for claim automation products, ensuring each release lands with clarity and impact
  • Translate complex functionality into simple, powerful stories that drive understanding, engagement, and results

Requirements:

  • 5–7 years of B2B SaaS Product Marketing experience, ideally in complex, enterprise multi-product environments
  • Strong storytelling and ability to align an executive audience on the path forward
  • Proven success developing narratives for technical products in regulated industries (e.g., fintech, proptech, insuretech)
  • Strong operational muscle – you should know your way around product launches and releases, roll up your sleeves for deck creation and generating content for releases
  • Demonstrated ability to partner cross-functionally across product, sales, customer success, and enablement teams
  • Deep curiosity and empathy for enterprise customer challenges

Nice to have:

  • Experience in insurance, property claims, or construction tech
  • Familiarity with account-based marketing
  • Comfort with tools like HubSpot, Salesforce, and Notion
What we offer:
  • Competitive salary and meaningful equity in a fast-growing company
  • Comprehensive medical, dental, and vision coverage for you and dependents
  • Unlimited and flexible vacation policy
  • Generous paid parental and new child bonding leave
  • Mandatory Self-Care Days - A day set aside each month to allow employees to recharge
  • Recurring fitness classes, meditation/ mindfulness tools, virtual therapy, and family planning assistance
  • Encouraged continued education and will help cover the cost of management training, conferences, workshops, or certifications

Additional Information:

Job Posted:
January 16, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Icon
HOVER - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Senior Product Marketing Manager

Regional Senior Manager, Marketing

The Regional Senior Manager, Marketing will be responsible for developing and ex...
Location
Location
Malaysia , Kuala Lumpur
Salary
Salary:
18000.00 - 25000.00 MYR / Month
https://www.randstad.com Logo
Randstad
Expiration Date
January 27, 2026
Flip Icon
Requirements
Requirements
  • Bachelor’s Degree in Business, Marketing, Economics, or a related field
  • Minimum 8+ years of experience in growth, business development, or marketing, ideally within high-growth startups, digital platforms, e-commerce, or mobile-first companies
  • Proven track record of delivering growth in a regional or multi-market context, with a strong understanding of regional consumer behavior and cultural nuances
  • Strong analytical skills with proficiency in growth tools and metrics (e.g., CRM, SQL, Analytics tools)
  • Entrepreneurial mindset with a strong bias for action, results-oriented, and capable of working autonomously
  • Excellent negotiation, communication, and stakeholder management abilities
  • Cultural fluency within the region is highly advantageous
Job Responsibility
Job Responsibility
  • Strategize, develop, and execute regional marketing strategies to optimize the customer journey, driving acquisition, retention, and app engagement
  • Oversee business performance for regional markets (new, young, and mature), focusing on revenue and user growth through channel and product portfolio expansion
  • Conduct market research and trade walks to formulate market entry strategies and identify gaps in demographics, trends, and consumer behavior
  • Manage multiple marketing divisions, including campaign, partnership, growth, loyalty, and retail marketing
  • Implement and evaluate the effectiveness of campaigns, utilizing A/B testing and data-driven insights to optimize performance across all channels
  • Collaborate with internal stakeholders (Operations, Supply Chain, Strategy) and external agencies to ensure smooth launches of new markets and projects
  • Monitor and report on campaign performance, making recommendations for continuous improvement to achieve fiscal goals
  • Hire, coach, and onboard regional teams to ensure brand standards and operational excellence are maintained across borders
!
Read More
Arrow Right

Senior Product Manager, Bitbucket Pipelines

As Senior Product Manager on the Bitbucket Pipelines team, your mission is to ma...
Location
Location
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years of product management (or transferrable) experience (at least 2 of which involve Enterprise segment experience)
  • experience building, delivering, and supporting successful, high-quality products with design and engineering teams
  • working knowledge of technical systems in order to understand engineering-driven prioritization trade-offs and ROI analysis
  • customer-driven, with a willingness to get into the weeds
  • excellent communicator, both written and verbal
  • manage ambiguity and complexity affecting many stakeholders in an organized and structured way
Job Responsibility
Job Responsibility
  • Own vision, strategy, and roadmap for admin and end-user functionality for Bitbucket Pipelines
  • Engage regularly with enterprise customers to develop a deep understanding of our users
  • Stay informed about industry trends, emerging technologies, and competitive landscape related to AI and the CI/CD segment, and leverage this knowledge to drive innovation
  • Work across crafts (Design, Engineering, Marketing, Support, Success, Sales) and groups (Bitbucket Pipelines and Atlassian Platform) to define and deliver the product roadmap
  • Oversee and guide an R&D squad by setting goals and north star metrics that align with Bitbucket's mission and drive maximum impact on our users and business
What we offer
What we offer
  • health and wellbeing resources
  • paid volunteer days
Read More
Arrow Right

Senior Product Manager, Rovo Demo Platforms and Go-to-Market

As Senior Product Manager for Rovo, you will be at the forefront of one of Atlas...
Location
Location
United States
Salary
Salary:
136800.00 - 215025.00 USD / Year
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of product management experience, with a strong focus on go-to-market, field enablement, or developer-facing platforms
  • Proven track record launching AI features or programs that directly impacted sales velocity, customer activation, or product adoption
  • Experience partnering with technical sales and marketing to create collateral, use-case libraries, and demo assets
  • Excellent stakeholder management and negotiation skills in a matrixed organization
  • Strong written and verbal communication
  • ability to tell a product story to both technical and non-technical audiences
  • Data-driven decision-making – comfortable working with usage metrics, adoption dashboards, and feedback loops
Job Responsibility
Job Responsibility
  • Scale pre- and post-sales field readiness
  • work with technical sales and solution teams to capture feedback loops, prioritize backlog items, and shape the roadmap
  • Collaborate with Marketing to develop and maintain collateral that communicates roadmap themes and backlog priorities
  • Compile and publish the Rovo PM roadmap for the field audience
  • Partner with go-to-market teams (sales, solutions engineering, partner enablement) to ensure consistent messaging and seamless hand-off
  • Own the customer-facing demo environment for field teams and Team 26 events
  • Define and promote “golden use cases” with Rovo product teams that connect product capabilities to customer needs
  • Develop these use cases in the demo environment, building out appropriate content, capabilities, and training
  • Improve the 3P data access in the customer-facing demo environment for testing Rovo in real-world scenarios
  • Track demo usage metrics, adoption KPIs, and field feedback to iterate on demo experiences
What we offer
What we offer
  • health and wellbeing resources
  • paid volunteer days
  • Fulltime
Read More
Arrow Right

Senior Product Manager, Jira

At Atlassian, we’re on a mission to unleash the potential in every team. We buil...
Location
Location
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Demonstrated experience with AI products and an AI-first mindset
  • Strong instincts paired with analytical thinking
  • comfortable making data-driven decisions using both qualitative and quantitative insights
  • Proven ability to manage cross-functional stakeholders and drive teams toward product goals
  • A genuine customer obsession - proactively engaging with customers to solve their problems, even when it requires tough conversations
  • Deep understanding of product usability and the ability to guide teams in creating delightful user experiences
  • You thrive in a fast-paced, dynamic environment and embody Atlassian’s values of openness, empathy, and team success.
Job Responsibility
Job Responsibility
  • Define and execute product strategies for Jira’s most used experience: the Work Item experience
  • Collaborate with cross-craft teams to simplify complex challenges and deliver customer-focused solutions
  • Bring your expertise working with product leaders to contribute immediately to high-impact projects
  • Product Strategy: Define and execute a compelling product vision for your areas that aligns with customer needs and shapes the future of work item experience
  • Holistic Problem Solving: Solve problems holistically by considering the broader ecosystem, identifying interdependencies, and designing scalable solutions.
  • Cross-Functional Collaboration: Foster strong cross-functional partnerships to ensure alignment and shared success
  • Results Orientation: Own the full product lifecycle, consistently delivering measurable outcomes from concept to launch
  • Product research and Roadmap: Leverage customer insights, feedback, and market analysis to identify opportunities and inform the roadmap.
What we offer
What we offer
  • health and wellbeing resources
  • paid volunteer days
Read More
Arrow Right

Senior Product Marketing Manager, Service Collection

Atlassian seeks a Senior Product Marketing Manager to drive acquisition, adoptio...
Location
Location
United States
Salary
Salary:
145800.00 - 229125.00 USD / Year
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5-8+ years of B2B product marketing experience
  • An understanding of both PLG and sales-led GTM tactics to execute go-to-market plans across the appropriate mix of channels
  • Enjoy writing unique and compelling content for a diverse set of influencer and executive decision-maker personas
  • Be a passionate, self-starter with a no-B.S., can-do attitude who likes to make data-informed decisions
  • Be able to spot opportunities to improve, and have a keen understanding of how to translate customer needs and market demand into messaging, content, and sales enablement to help us meet our key results around revenue, adoption, and expansion
  • Thrive on teamwork and experience building relationships with peers and stakeholders across marketing, product, sales, and more
  • Have worked to deliver campaigns that move the needle and turn heads in the market
  • Experience making data-driven decisions and tracking campaign performance to drive the best results
  • Can translate projects and initiatives into business impact
Job Responsibility
Job Responsibility
  • Drive acquisition, adoption, and expansion of Jira Service Management and Service Collection within our existing customer base
  • Implement marketing campaigns across all funnel stages for both SMB and enterprise customers
  • Collaborate with Product Management and demand generation to deliver distinctive campaigns based on product positioning and messaging
  • Influence our go-to-market strategy for our ITOM capabilities
  • Implement marketing programs to sustain the momentum and growth of Jira Service Management and Service Collection, encompassing both product-led and sales-led initiatives
  • Shape our campaign narratives
  • Drive awareness of Service Collection & differentiators
  • Design end-to-end campaigns
  • Partner cross-functionally with a range of stakeholder teams
  • Craft compelling messaging and positioning used within campaigns to drive awareness, acquisition, adoption, and expansion of Service Collection
What we offer
What we offer
  • Health and wellbeing resources
  • Paid volunteer days
Read More
Arrow Right

Senior Product Marketing Manager, Guard & Cloud Security

As a Senior Product Marketing Manager, Guard Upgrades, you’ll be strategic contr...
Location
Location
United States
Salary
Salary:
127800.00 - 199750.00 USD / Year
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven track record marketing to enterprise organization, ideally for SaaS solutions targeting IT buyers
  • Strong understanding of security, compliance, and other enterprise-grade requirements for cloud solutions
  • Medium technical proficiency—able to translate complex concepts for non-technical audiences
  • 5-7 years of product marketing experience (or other highly relevant background)
  • Exceptional storytelling and written communication skills
  • Data-driven decision maker with strong analytical skills
  • Excellent stakeholder and project management abilities
  • Collaborative team player, creative thinker, and open to feedback
  • Process and operation-minded looking for more efficient ways to operate & collaborate
Job Responsibility
Job Responsibility
  • Develop and execute go-to-market strategies for Guard and the security components of Atlassian’s cloud platform
  • Craft compelling messaging and positioning tailored to security & trust personas, highlighting security, compliance, and cloud value
  • Enable sales teams with effective collateral, training, and tools to drive pipeline and close deals
  • Conduct customer and market research to inform product direction, messaging, and campaign strategy
  • Develop high-impact content (presentations, case studies, whitepapers, web copy) for technical and business audiences
  • Support industry events and customer engagements to build awareness and generate leads
  • Partner with Demand Generation to design and execute campaigns that drive qualified leads for sales
  • Collaborate closely with Product Management, Sales, Demand Generation, and Customer Engagement teams to align on strategy and execution
  • Monitor business health and funnel and regularly report out on performance and impact of your marketing activities
What we offer
What we offer
  • health and wellbeing resources
  • paid volunteer days
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager, Data Sovereignty

As a Senior Product Marketing Manager, Data Sovereignty, you’ll be strategic con...
Location
Location
Salary
Salary:
127800.00 - 199750.00 USD / Year
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven track record marketing to enterprise organizations, ideally for SaaS solutions targeting IT buyers
  • Strong understanding of security, compliance, and other enterprise-grade requirements for cloud solutions
  • Medium technical proficiency—able to translate complex concepts for non-technical audiences
  • 5-7 years of product marketing experience (or other highly relevant background)
  • Exceptional storytelling and written communication skills
  • Data-driven decision maker with strong analytical skills
  • Excellent stakeholder and project management abilities
  • Collaborative team player, creative thinker, and open to feedback
  • Process and operation-minded looking for more efficient ways to operate & collaborate
Job Responsibility
Job Responsibility
  • Develop and execute go-to-market strategies for Isolated Cloud and the security & compliance pillars of Atlassian’s enterprise-grade architecture
  • Craft compelling messaging and positioning tailored to security & trust personas, highlighting security, compliance, and cloud value
  • Enable sales teams with effective collateral, training, and tools to drive pipeline and close deals
  • Conduct customer and market research to inform product direction, messaging, and campaign strategy
  • Develop high-impact content (presentations, case studies, whitepapers, web copy) for technical and business audiences
  • Support industry events and customer engagements to build awareness and generate leads
  • Partner with Demand Generation & ABM to design and execute campaigns that drive qualified leads for sales
  • Collaborate closely with Product Management, Sales, Demand Generation, and Customer Engagement teams to align on strategy and execution
  • Monitor business health and funnel and regularly report out on performance and impact of your marketing activities
What we offer
What we offer
  • health and wellbeing resources
  • paid volunteer days
Read More
Arrow Right

Principal Product Marketing Manager, Teamwork Collection

As a Principal Product Marketing Manager, you will partner closely with product ...
Location
Location
United States
Salary
Salary:
145800.00 - 229125.00 USD / Year
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years in product marketing, with a strong focus on collaboration products and enterprise audiences
  • At least 1 year of previous experience with bundled solutions preferred
  • Cross-functional aptitude with the ability to build relationships with senior stakeholders across Sales, Marketing, and Product to deliver on a shared vision and execute on goals
  • Strong storyteller with exceptional written and verbal communication skills and the ability to craft compelling narratives for new audiences
  • Proven track record of creating content, including demos, presentations, and webinars that drive interest and engagement
  • Experience with market analysis and competitive research in the project management or team collaboration space
Job Responsibility
Job Responsibility
  • Develop differentiated, value-based positioning and messaging that clearly articulates the needs of executive audiences and how Teamwork Collection works with the broader Atlassian ecosystem to meet their needs
  • Craft and execute go-to-market strategies aimed at engaging and driving interest among enterprise audiences for Teamwork Collection
  • Contribute to analyst and press engagements and continuously monitor the market, competitors, and customer feedback to identify trends and opportunities
  • Partner with customer marketing to identify and elevate key executive customers as references, champions, and storytellers
  • Define clear horizontal use cases that solve big customer problems, and work with Solutions and Adoption teams to implement a program that enhances the activation experience for our biggest accounts
  • Serve as a role model for product marketing excellence, mentoring junior PMMs and contributing to the evolution of best practices across the team
What we offer
What we offer
  • health and wellbeing resources
  • paid volunteer days
  • Fulltime
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Poland Jobs Ireland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy