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We’re looking for a Senior Product Marketing Manager to help shape and accelerate the market success of our Agentic Business Orchestration portfolio. This is a rare opportunity to help define and scale an emerging category at the intersection of AI, automation, and business orchestration. You will work at the center of innovation and revenue growth, partnering closely with Product, Sales, Marketing, and executive leadership to turn market insight into strategy, messaging, launches, and pipeline impact.
Job Responsibility
Lead market analysis efforts to translate complex, data-driven market insights into clear recommendations for product strategy, roadmap prioritization, and investment decisions
Build and maintain a continuous marketing intelligence view of the market, including competitor messaging and moves, buyer needs, win/loss analysis, and adjacent solutions, to inform product and GTM decisions
Own and drive the end-to-end go-to-market strategy for new product launches and major releases within the Orchestration, Digital Automation or Business Process Automation industry, defining objectives, target segments, positioning, and key offers
Partner with product, sales, and revenue teams to design integrated launch and campaign plans that drive awareness, pipeline, adoption, and expansion
Define success metrics and analyze performance post-launch to refine GTM motions and inform future campaigns
Develop differentiated messaging and positioning grounded in market, competitive, and customer insight, clearly articulating value, outcomes, and use cases for each target segment
Create and maintain core narrative assets (value propositions, pitch decks, battlecards, solution one-pagers) that enable sales, partners, and customer-facing teams
Test, validate, and iterate messaging through adoption, pipeline influence, customer conversations, field feedback, and expansion to ensure relevance and impact over time
Requirements
6-8+ years of product marketing or product management at a B2B technology company
Experience in B2B, sales-led motions
SaaS and/or Process Management experience preferred
Experience with Platform, Solution and Product portfolios preferred
Bachelor’s degree is required
Nice to have
SaaS and/or Process Management experience preferred
Experience with Platform, Solution and Product portfolios preferred
What we offer
Global Gratitude and Recharge Days
Flexible, paid time off policy
Employee wellness programs and counseling resources
Meaningful peer recognition and awards
Paid parental leave
Invention/patenting assistance
Community impact, paid volunteer time, and opportunities
Intercultural learning and celebration
Multiple tools through which to learn and grow, and an incredible global community