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Senior Product Marketing Manager

wingify.com Logo

Wingify

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Job Description:

Wingify is looking for a Senior Product Marketing Manager who will be responsible to take products and features to market, own its messaging and external communication, and bring market feedback to the product and engineering team. As a Product Marketer, your role will span across the boundaries of sales, product, marketing and customer success. You will be expected to create product and feature pitches, messaging and positioning across channels that helps drive product growth.

Job Responsibility:

  • Take products and features to market
  • Own its messaging and external communication
  • Bring market feedback to the product and engineering team
  • Create product and feature pitches, messaging and positioning across channels that helps drive product growth
  • Sales enablement
  • Competitive intelligence
  • Product messaging
  • Research
  • Formulate GTM
  • Writing content across channels
  • Use case writing
  • Program management
  • Impact analysis and agility

Requirements:

  • 8 - 15 years of experience
  • Partner closely with Sales and Pre-Sales to create enablement assets
  • Own competitive research and intelligence
  • Zero-in on the ideal customer profile for a product and/or feature and create messaging
  • Support product, feature research & market research to support product communication
  • Identify the different marketing channels that can be utilized for go-to-market
  • Translate the product messaging into different marketing material
  • Do customer feedback and research with the objective of identifying their use case
  • Efficiently collaborate with members of the different marketing sub-functions, product, pre-sales, engineering and other functions
  • Identify the performance of the different GTM activities and adjust the messaging/way forward accordingly
  • Align with the product roadmap and have a strong understanding of the reason why the product/feature is being built
  • Identify feature adoption for existing customers and take necessary actions
  • Ensure all marketing communication is visually appealing and in accordance with design guidelines
  • Take marketing communication live on the website as per the go-to-market activities and ensure visitor interaction is smooth

Additional Information:

Job Posted:
January 17, 2026

Employment Type:
Fulltime
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