CrawlJobs Logo
Comcast Advertising Logo Comcast Advertising · -

Senior Product Marketing Manager

United States, New York 144157.14 - 216235.71 USD / Year · Job Posted March 04, 2026
Apply Position
Job Link Share

Job Description

FreeWheel is seeking a Senior Product Marketing Manager to lead the go-to-market strategy and execution for its agency-facing demand-side solutions. This high-impact role sits at the center of how FreeWheel engages, enables, and grows relationships with agency holding companies and large independents. Embedded closely with Commercial, Product, and Sales Marketing teams, you will serve as the connective tissue between upstream product strategy and downstream execution – shaping narratives, translating capabilities into differentiated value propositions, and ensuring FreeWheel’s solutions resonate with decision-makers across the agency landscape.

Job Responsibility

  • Partner with Commercial and Product teams to accelerate the adoption of FreeWheelBuyer Cloud and Curation Hub among agency holding companies and large independent agencies
  • Act as a strategic GTM partner to Sales, directly supporting live deals, major proposals, and client engagements with differentiated messaging, product expertise, and objection-handling strategies
  • Own the development and continuous evolution of agency-specific messaging frameworks, personas, and buyer journeys that underpin all GTM execution
  • Develop and refine agency-focused packaging and offer design aligned with commercial objectives and product capabilities
  • Rapidly test and iterate positioning, messaging, and materials based on sales feedback and performance insights
  • Lead collaboration with Sales Marketing to develop toolkits, competitive intelligence, and playbooks that enable sellers to clearly articulate FreeWheel’s value and differentiation
  • Partner with other product marketers and Sales Marketing to ensure consistent Advertiser Suite narratives across campaigns and GTM materials
  • Synthesize agency feedback, competitive signals, and market trends into actionable recommendations that inform product roadmaps, packaging decisions, and GTM priorities
  • Contribute to planning and execution of key market moments at major industry events (e.g., AdWeek, CES, POSSIBLE, FreeWheel client summits)
  • Serve as the agency growth lead within Product Marketing, shaping and executing a commercially grounded GTM strategy focused on driving adoption and revenue growth
  • Own the development of agency-specific narratives and messaging, while supporting the creation and refinement of enablement materials that articulate the value of FreeWheel Advertiser Suite
  • Partner with Product, Sales, Strategy, and Solutions Engineering teams to ensure FreeWheel is optimally positioned within agency workflows, buying paths, and commercial models
  • Lead cross-functional alignment and communication, ensuring consistent messaging, strategic clarity, and measurable progress across GTM workstreams
  • Maintain a deep understanding of the evolving ad tech, CTV, and programmatic landscapes to inform positioning, competitive strategy, and market opportunities
  • Translate real-time sales and market feedback into insights that shape product strategy, offer design, and commercial priorities

Requirements

  • Bachelor's Degree
  • 7-10 Years Relevant Work Experience
  • Experience from an agency or DSP environment
  • Expertise in agency TV and CTV buying models and programmatic workflows
  • Product Marketing
  • Demand Side Platforms
  • Programmatic Advertising
  • Agency Support
  • Competitive Positioning
  • Product Strategies
  • Go-to-Market Strategies

What we offer

  • Medical, prescription, vision, and dental insurance for eligible employees
  • 401(k) savings plan with dollar-for-dollar matching up to the first 6% of your pay
  • Paid time off including eight observed company holidays and flex time
  • Exclusive perks + discounts, including tuition assistance, commuter benefits and more
Comcast Advertising - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Senior Product Marketing Manager

8 matching positions

Senior Outbound Product Manager

Loom is the video communication platform for async work, now part of the Atlassi...
Location
Location
United States , San Francisco; Austin; Mountain View; New York; Washington DC; Seattle
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years experience in Enterprise SaaS market
  • 2+ years experience in product management
  • Background in Enterprise customer-facing situations, to land deals and encourage product adoption
  • Experience building systems to capture and prioritize customer feedback at scale
  • Executive presence and customer-facing confidence
  • Excellent communication, both written and verbal
  • You make things happen. You manage ambiguity and complexity affecting many stakeholders in an organized and structured way.
Job Responsibility
Job Responsibility
  • Engage with CIOs and Buyers throughout the sales cycle to instill customer confidence in our products
  • Partner with Sales and Customer Success teams for adoption
  • Represent the company at industry events, conferences, and webinars to promote our solutions and share industry insights
  • Represent the product in analyst briefings, including product positioning, demos, and market insights relevant to analyst categories
  • Develop and execute comprehensive go-to-market plans, including positioning, messaging, pricing, and launch strategies in partnership with marketing
  • Develop and deliver product documentation and demos, training materials, and sales tools to support the sales team in effectively communicating product value, in partnership with marketing and support
  • Pre-sales engagement at CIO/Sr Director level to partner with sales team to instill customer confidence in our products
  • Represent Solution Area and Enterprise in high-priority customer escalations during set-up and roll-out phase
  • internal effort to resolve issues and close the loop with customer
  • Track and deliver Enterprise adoption and growth goals
What we offer
What we offer
  • Health coverage
  • Paid volunteer days
  • Wellness resources
  • Fulltime
Read More
Arrow Right

Senior Marketing Manager

This is a rare opportunity to join a values-led, privately owned company that's ...
Location
Location
United Kingdom , Haywards Heath
Salary
Salary:
45000.00 - 60000.00 GBP / Year
https://www.office-angels.com Logo
Office Angels
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A degree (or equivalent experience) in Marketing, Communications or Business
  • Experience in leading marketing for a growing, multi-brand business
  • Proven ability to drive campaigns that influence and convert
  • Strong creative instincts and sharp content skills
  • Experience working closely with internal stakeholders and external suppliers
  • Strategic planning ability with a hands-on mindset
  • A team-first approach, with a passion for coaching and developing talent
  • Commercial awareness and strong budget management experience
  • Desirable: familiarity with B2B engineering, packaging, or manufacturing sectors
Job Responsibility
Job Responsibility
  • Designing and delivering innovative, insight-led marketing strategies
  • Leading multi-channel campaigns to promote events, products, and services
  • Driving product launches and brand engagement across multiple audiences
  • Overseeing content creation, from concept through to delivery
  • Managing marketing budgets and measuring campaign ROI
  • Collaborating with external agencies and suppliers to maximise impact
  • Mentoring and coaching your team to achieve high performance
  • Shaping brand identity, tone of voice and market positioning
  • Ensuring customer data is used effectively and responsibly via CRM platforms
  • Influencing strategic decision-making at senior level
What we offer
What we offer
  • 24 days holiday + bank holidays
  • Office closure between Christmas and New Year (extra paid leave)
  • 8% employer pension contribution
  • Annual bonus scheme
  • Annual pay review
  • Optional private healthcare plan
  • Life assurance (2x salary)
  • Gym membership contribution
  • Employee Assistance Programme
  • Fulltime
Read More
Arrow Right

Senior Marketing Manager

This is a rare opportunity to join a values-led, privately owned company that's ...
Location
Location
United Kingdom , Haywards Heath
Salary
Salary:
40000.00 - 50000.00 GBP / Year
https://www.office-angels.com Logo
Office Angels
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A degree (or equivalent experience) in Marketing, Communications or Business
  • Experience in leading marketing for a growing, multi-brand business
  • Proven ability to drive campaigns that influence and convert
  • Strong creative instincts and sharp content skills
  • Experience working closely with internal stakeholders and external suppliers
  • Strategic planning ability with a hands-on mindset
  • A team-first approach, with a passion for coaching and developing talent
  • Commercial awareness and strong budget management experience
  • Desirable: familiarity with B2B engineering, packaging, or manufacturing sectors
Job Responsibility
Job Responsibility
  • Designing and delivering innovative, insight-led marketing strategies
  • Leading multi-channel campaigns to promote events, products, and services
  • Driving product launches and brand engagement across multiple audiences
  • Overseeing content creation, from concept through to delivery
  • Managing marketing budgets and measuring campaign ROI
  • Collaborating with external agencies and suppliers to maximise impact
  • Mentoring and coaching your team to achieve high performance
  • Shaping brand identity, tone of voice and market positioning
  • Ensuring customer data is used effectively and responsibly via CRM platforms
  • Influencing strategic decision-making at senior level
What we offer
What we offer
  • 24 days holiday + bank holidays
  • Office closure between Christmas and New Year (extra paid leave)
  • 8% employer pension contribution
  • Annual bonus scheme
  • Annual pay review
  • Optional private healthcare plan
  • Life assurance (2x salary)
  • Gym membership contribution
  • Employee Assistance Programme
  • Fulltime
Read More
Arrow Right

Senior Product Manager

HPE Aruba Networking is a leader in network access solutions and is redefining d...
Location
Location
United States , San Jose
Salary
Salary:
117500.00 - 270000.00 USD / Year
https://www.hpe.com/ Logo
Hewlett Packard Enterprise
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5-10 years of Data Center/Product Management experience
  • Bachelor of Science degree or equivalent in computer science, engineering, or related field of study
  • Working knowledge of Data Center virtualization technologies, protocols, containers, network applications, and cloud/multi-cloud environments
  • Deep understanding of telemetry and analytics
  • 4+ years of experience with Data Center technologies from VMware, HPE, Cisco, Arista, Juniper
  • Ability to distil complex ideas into concise value propositions
  • Ability to synthesize market data and customer requirements into a Product Requirement Document and Business Case
  • Ability to wear multiple hats, ranging from software features, to hardware, to go to market
  • Guide key stakeholders on the portfolio strategy across all phases of the lifecycle
  • Ability to identify, collaborate with, and onboard external vendors
Job Responsibility
Job Responsibility
  • Focus on the telemetry and analytics direction for the data center portfolio
  • Manage the feature requirements and definition
  • Work with engineering and PLM leads to turn these into reality
  • Focus on go to market initiatives related to full-stack solutions
  • Drive next generation platforms and define the associated requirements
  • Identify the right technology partners to maximize adoption of features and capabilities
  • Be the recognized authority on relevant subject matter
  • Manage cross-division functional teams or projects that affect long-term goals and objectives
  • Routinely exercise independent judgment in developing methods and criteria for achieving objectives
  • Assist in developing strategy and direction, including creating presentations.
What we offer
What we offer
  • Comprehensive suite of benefits supporting physical, financial, and emotional wellbeing
  • Career investment programs for professional and personal development
  • Inclusive culture that values varied backgrounds
  • Flexibility to manage work and personal needs.
  • Fulltime
Read More
Arrow Right

Senior Product Manager

Designs, plans, develops and manages a product or portfolio of products througho...
Location
Location
United States , San Jose
Salary
Salary:
117500.00 - 270000.00 USD / Year
https://www.hpe.com/ Logo
Hewlett Packard Enterprise
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree or equivalent in computer science, engineering or related field of study. MBA or advanced degree in computer science or engineering preferred
  • 8+ years of work experience in related field
  • Technical understanding and knowledge of the computer networking industry
  • Strong knowledge and practical experience of wireless networking (WLAN) technologies
  • Hand on experience deploying Wireless networks and wireless vendor equipment
  • Good understanding of wired networks and networking protocols
  • Expert team skills and ability to cross functionally drive/influence work through others, ability to mentor and lead teams to achieve results for complex, ambiguous projects
  • Technical understanding and knowledge of the networking industry and ability to provide product specific technical training to the team
  • Industry Professional and/or Expert certifications preferred
  • Strong communication and stakeholder management skills
Job Responsibility
Job Responsibility
  • Leads Product Roadmap for configuring Wireless technologies in HPE Aruba Networking Central
  • Define clear requirements for onboarding, configuring, and troubleshooting wireless networking devices and clients via Network Management platforms
  • Defines the value proposition, target customer segments, and business case to bring one or more innovative and disruptive products to market with respect to the whole company product portfolio (i.e. Product configuration mix, Revenue/Margins, financials, market share)
  • Synthesizes market requirements (MRD) into marketing/customer details through having intimate customer knowledge and business, financial and industry market acumen
  • Advises key stakeholders on the portfolio strategy across all phases of the lifecycle (e.g., planning, development, launch, management, exit)
What we offer
What we offer
  • Health & Wellbeing
  • Personal & Professional Development
  • Unconditional Inclusion
  • Fulltime
Read More
Arrow Right

Senior Product Manager

Be a key part of Circle K's journey creating the future of customer experience t...
Location
Location
United States of America , Charlotte
Salary
Salary:
Not provided
https://www.circlek.com Logo
Circle K
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Extensive product management and B2C industry experience
  • 5-7 years of successfully delivering user value
  • Strong strategic thinking, storytelling and decision-making abilities
  • Ability to use customer data and analytics to derive insights
  • Proven track record of leading high-impact product initiatives
  • Strong partnership with technology teams
  • Strong mentor of product managers
  • Ability to manage complex stakeholder relationships
  • Excellent cross-functional leadership and communication
  • Experience working in a global and matrixed organization
Job Responsibility
Job Responsibility
  • Create compelling personalized experiences that spark customer engagement at point of sale
  • Deepen customer relationships and increase retention
  • Prompt upsell to maximize customer lifetime value
  • Define product vision for in-transaction engagement
  • Manage product roadmap
  • Leverage data to understand customer behavior
  • Collaborate with other retail product managers to ensure cohesive experience
  • Fulltime
Read More
Arrow Right

Senior Product Line Manager, Campus Switching

HPE Aruba Networking is redefining the 'Intelligent Edge'. Aruba is creating new...
Location
Location
United States , San Jose; Roseville
Salary
Salary:
117500.00 - 270000.00 USD / Year
https://www.hpe.com/ Logo
Hewlett Packard Enterprise
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree or equivalent in computer science, engineering or related field of study
  • 4+ years of work experience in related field
  • Technical understanding and knowledge of the relevant industry
  • Must be located in either San Jose, CA or Roseville, CA to be considered
  • Prior experience with Product Management or Solutions Engineering strongly preferred
  • Demonstrated ability to develop product strategy and lead teams to achieve results
  • Demonstrated skills in cost efficient solution building, financial performance metric creation and analysis
  • Demonstrated business acumen and knowledge of root cause analysis and problem detection
  • Technical understanding and knowledge of the relevant industry and ability to provide product specific technical training to the team
  • Technical and business understanding of networking Technologies, including Layer 2/3 switching, Routing (OSPF, BGP), SD-WAN, VxLAN and Security (Firewall, IDPS)
Job Responsibility
Job Responsibility
  • Lead and drive the evolution and strategy for the Aruba Campus Switching software and hardware product roadmap, end to end strategy, and go to market positioning
  • Drive defining the value proposition, customer segmentation, and business case to bring innovative and disruptive products to the market
  • Evangelize new switching, security, software and cloud management solutions and use cases to customers and partners
  • Manage the synthesis of market requirements (MRD) into marketing/customer details through having intimate customer knowledge and business, financial and industry market acumen
  • Manage product lifecycle to business segment goals across all phases of the product and business segment lifecycles (e.g. planning, development, launch, management, exit)
  • Collaborate product team and drive the evaluation and assessment of the key operational metrics (ie: revenue unit/margins, market share, quality performance, channel route to market, quarterly financials and on time to delivery)
What we offer
What we offer
  • Health & Wellbeing benefits
  • Personal & Professional Development programs
  • Unconditional Inclusion environment
  • Comprehensive suite of benefits that supports physical, financial and emotional wellbeing
  • Fulltime
Read More
Arrow Right

Senior Product Manager

As a Senior Product Manager for Private Cloud AI, you will lead the strategy, de...
Location
Location
United States , Spring, Texas
Salary
Salary:
117500.00 - 270000.00 USD / Year
https://www.hpe.com/ Logo
Hewlett Packard Enterprise
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree or equivalent in computer science, engineering or related field of study
  • MBA or advanced degree in computer science or engineering preferred
  • 8+ years of work experience in related field
  • Technical understanding and knowledge of the AI infrastructure industry
Job Responsibility
Job Responsibility
  • Define and execute a product strategy to unlock AI opportunities across the world’s largest organizations
  • Independently leads and drives the end to end strategy and operational product roadmap for one or more complex products
  • Defines the value proposition, target customer segments, and business case to bring one or more innovative and disruptive products to market
  • Synthesizes market requirements into marketing/customer details
  • Advises key stakeholders on the portfolio strategy across all phases of the lifecycle
  • Creates and drives goal alignment and collaborates across value chain partners to optimize margins and enable product success
What we offer
What we offer
  • Comprehensive suite of benefits for physical, financial and emotional wellbeing
  • Programs catered to helping you reach career goals
  • Unconditional inclusion celebrating individual uniqueness
  • Flexibility to manage work and personal needs
  • Fulltime
Read More
Arrow Right