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Senior Product Marketing Manager

hygraph.com Logo

Hygraph GmbH

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Location:
Germany , Berlin

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Category:
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Salary:

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Job Description:

We’re hiring a Senior Product Marketing Manager to serve as a resident storyteller and go-to-market leader for Hygraph’s platform. You will shape product positioning, drive GTM strategy across key use cases, and help customers understand why structured content and governance matter more than ever in the AI age.

Job Responsibility:

  • Partner closely with Product Management, Engineering, Sales, and Marketing to develop differentiated positioning, messaging, and go-to-market strategy
  • Lead product launch planning and execution
  • Support compelling customer- and market-facing content across the funnel
  • Develop sales enablement and competitive playbooks
  • Own core market and competitive research
  • Collaborate with strategic partners in the composable ecosystem
  • Drive thought leadership around the evolving digital experience market
  • Operate independently in a fast-moving, high-ownership environment

Requirements:

  • 7+ years of experience in B2B SaaS
  • 3+ years in Product Marketing or a closely related GTM role
  • Strong experience in positioning and marketing technical platforms, ideally in one or more of: a. CMS / DXP, b. Developer tooling, c. Data or infrastructure software, d. API-first SaaS platforms
  • Deep understanding of technical buyer personas, including developers, architects, platform teams, and product-led digital experience owners
  • Proven ability to create high-quality content and messaging across the funnel
  • Strong storytelling and communication skills
  • Experience working cross-functionally with Product, Sales, and Engineering teams
  • A self-starter mindset and comfort operating in a fast-paced startup or scale-up environment with high autonomy
What we offer:
  • Remote-first approach
  • Yearly learning budget to attend training and conferences

Additional Information:

Job Posted:
February 16, 2026

Work Type:
On-site work
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