CrawlJobs Logo
Encord Logo Encord · -

Senior Product Marketing Manager

United States, San Francisco · Job Posted February 17, 2026
Apply Position
Job Link Share

Job Description

At Encord, we're building the AI infrastructure of the future. The biggest challenge AI companies face today is not half as glamorous as the outside world may think: it's all about data quality. In fact, the success of any AI application today relies on the quality of a model's training data — and for 95% of teams, this essential step is both the most costly, and the most time-consuming, in getting their product to market. As ex-computer scientists, physicists, and quants, we felt first-hand how the lack of tools to prepare quality training data was impeding the progress of building AI. AI today is what the early days of computing or the internet were like, where the potential of the technology is clear, but the tools and processes surrounding it are still primitive, preventing the next generation of applications. This is why we started Encord. We are a talented and ambitious team of 100+, working at the cutting edge of computer vision and deep learning, backed by top investors, including CRV and Y Combinator, leading industry executives like Luc Vincent, former VP of AI at Meta, and other top Bay Area leaders in AI. We are one the fastest growing companies in our space, and consistently rated as the best tool in the market by our customers. We have big plans ahead and are looking for a rockstar Senior PMM to join our Marketing team!

Job Responsibility

  • Lead the marketing of the Encord Platform
  • Own how we message Encord across targeted use cases, verticals, and personas
  • Become the subject matter expert for the end-to-end platform
  • Own the messaging of Encord, as well as the messaging for platform-wide capabilities
  • Amplify the platform-level messaging through the Encord website and channels
  • Build and deliver sales enablement with high CSAT scores with field teams
  • Be the expert in any platform-specific messaging for any campaign or event Encord is running
  • Enable GTM teams with highly performant content to drive strong engagement and pipeline
  • Deliver a drumbeat of compelling customer stories
  • Hone messaging by developing value proposition and messaging frameworks
  • Drive articulation of product portfolio positioning aligned to Encord's targeted audiences and ICP
  • Help build a product our customers love
  • Collaborate closely with product & engineering to identify needs and sharpen product offerings

Requirements

  • Proven record in product marketing and experience working on technical products
  • Strong understanding of Data & AI platform offerings
  • Experience creating messaging and positioning of technical products targeted at the enterprise market
  • Ability to build strong working relationships with stakeholders to deliver joint messaging and GTM plans
  • Experience creating compelling product and product-related thought leadership content
  • 5+ years of product marketing experience at an enterprise software company
  • Excellent writing skills for succinct messaging targeting AI/ML engineers and AI executives
  • Ability to thrive in a fast-paced, dynamic, team-oriented environment
  • Deep understanding of Data and AI space
  • Experience building compelling technical and business content
  • Works collaboratively with sales, growth marketing, and product teams
  • Comfortable owning and running direct customer engagements
  • Strong public speaker and technical aptitude to become the end-to-end expert on the Encord platform
  • Preferred technical academic background (BS in computer science or related discipline)

What we offer

  • Competitive salary, commission and equity in a hyper growth startup
  • Real opportunities to grow
  • Strong in person culture
  • Flexible PTO to recharge
  • Annual learning and development budget
  • 18 paid vacation days + federal holidays
  • Lots of opportunities for travel (all around the US, to London & Europe)
  • Bi-annual off-sites and monthly socials
  • Health, dental and vision insurance

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Senior Product Marketing Manager

8 matching positions

Senior Product Marketing Manager

Digital experiences are the primary way customers, sellers, and partners engage ...
Location
Location
United States , Redmond
Salary
Salary:
106400.00 - 203600.00 USD / Year
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business
  • OR equivalent experience.
Job Responsibility
Job Responsibility
  • Define the end‑to‑end digital customer journey for Apps & Infrastructure offerings across web, blogs, social, and other digital properties
  • Establish a clear strategy for how platform and product messages land across awareness, consideration, adoption, and expansion stages
  • Evolve digital journeys to reflect AI‑driven changes in buyer behavior, discovery patterns, and decision‑making
  • Develop a point of view on how AI is changing digital engagement and apply it to content strategy, sequencing, and personalization
  • Partner with analytics and digital teams to continuously refine messaging based on performance, signal, and audience behavior
  • Ensure digital experiences are cohesive, modern, and aligned to Microsoft’s platform narrative
  • Own the digital strategy for landing Apps & Infrastructure messaging with sellers, with internal sales portal as the primary channel
  • Define how content, messaging, and assets are structured, surfaced, and maintained to support seller readiness and execution
  • Partner with sales enablement and PMMs to ensure sellers receive the right content at the right moment in their workflow
  • Play a critical role in product launches and announcements, ensuring a consistent and scalable digital landing model
What we offer
What we offer
  • Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager

Feedzai is the world’s first RiskOps platform for financial risk management, and...
Location
Location
United Kingdom
Salary
Salary:
Not provided
feedzai.com Logo
Feedzai
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years in B2B, from either the sell (vendor side) or financial services (buy side)
  • A strategic thinker who can also execute - this role requires both, and the ability to move between them quickly. Days can range from micro to macro details
  • Exceptional written and verbal communication - you can write a compelling one-pager and present confidently to a room of executives
  • Commercial understanding - you think about how marketing connects to pipeline and revenue, not just awareness
  • High standards - you push for clarity, speed and value, and raise the bar for those around you
  • Curiosity about the fraud and financial crime market - you do not need to be an expert on day one, but you need to want to become one. Prior fraud and financial crime technology experience would be an advantage.
Job Responsibility
Job Responsibility
  • Go-to-market strategy and execution across product lines - working across sales, product, and marketing to ensure launches land with clarity and conviction
  • Messaging and positioning for audiences ranging from C-suite and Heads of Fraud to product managers and technical personas - knowing what value lands where and how different perceptions are critical
  • Competitive intelligence - support not just tracking competitors, but bringing to life what it means for when we sell, and how we differentiate
  • Sales enablement - including pitch decks, solution narratives, thought leadership and sales training that give revenue teams the tools to win
  • Market intelligence - gathering insight from customers, analysts, and industry bodies and bringing it back into the business in a way that actually influences decisions
  • Event representation - Feedzai shows up at the industry's most important forums (e.g. Money 2020, UK Finance ECC, and our own events) - you will be part of that presence
Read More
Arrow Right

Senior Product Marketing Manager

We are seeking a senior marketing manager to lead product management and marketi...
Location
Location
United States , San Jose
Salary
Salary:
177000.00 - 265500.00 USD / Year
asml.com Logo
ASML
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • B.S./M.S. and above in electrical engineering, computer science, physics, chemical engineering, materials engineering, IC manufacturing, or process technology related fields
  • 8+ years of experience in the semiconductor industry
  • 5+ years of experience in product marketing and product management with working knowledge in lithography, metrology and process control
  • Experience managing product management/marketing teams
  • Critical problem solver with demonstrated experience in leading organizations while influencing cross-functional teams to drive product development, penetration, and adoption
  • Demonstrated leadership in influencing and managing change
  • Demonstrated successes in product development and marketing strategies in the semiconductor capital equipment industry
  • Prior experience with semiconductor capital equipment including working knowledge of semiconductor processes, process control and incorporate design into process control is a must
  • Demonstrated experience in bringing products to market successfully
  • Strong motivation to win with a can-do attitude
Job Responsibility
Job Responsibility
  • Develop a comprehensive understanding of key customer requirements in semiconductor markets: understand challenges the customer faces, the technical requirements for our products, and the value represented by our solution
  • Understand our position relative to the competition through competitive SWOT analysis and use this understanding to develop marketing and product introduction strategies
  • Define product roadmaps that clearly establishes HMI’s competitive advantage
  • Develop marketing plans and product roadmaps to drive product definition, design and development, customer engagements, and market penetration
  • Knowledge of computing architectures, design layout analysis and machine learning applications
  • Evaluate the financial aspects of product developments incl. budgets, expenditures, and projected R&D cost, ROI and profit-and-loss projections
  • Estimates the financial value of the products and presents alternatives thereby evaluating customer value
  • Develop use cases, marketing materials, sales collateral, market communication plans including press releases, launch materials and customer presentations
  • Customer visits and meetings with up to roughly 25% travel
What we offer
What we offer
  • medical insurance
  • dental insurance
  • vision insurance
  • basic life insurance
  • participation in Company’s 401k plan
  • eight (8) hours of vacation leave every month
  • (13) paid holidays throughout the calendar year
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager

Windows is making significant strides in AI. We introduced a new category of PCs...
Location
Location
United States , Redmond
Salary
Salary:
106400.00 - 203600.00 USD / Year
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience.
  • Additional or preferred qualifications: Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business OR equivalent experience.
  • Experience using data and metrics to drive improvements
  • Experience working on a multi-disciplinary team
Job Responsibility
Job Responsibility
  • Build the strategy and execution plan to scale the long tail of ISVs building on various silicon, including ISV segmentation, prioritization and driving adoption of Windows AI & Agentic platform with compelling value props and pitch decks.
  • Partner with multiple Independent Hardware Vendors’ ISV programs and join forces to launch a unified and always on Windows ISV program.
  • Drive market research to gather rich insights. Establish and manage ISV & Developer Advisory Board – a consortium of consumer and commercial ISVs and developers partnering with multiple stakeholders to facilitate early concept/product feedback and roadmap validation.
  • Identify compelling user scenarios, lead storytelling and demo showcases across key marketing moments highlighting 3P app capabilities and Windows platform capabilities.
  • Establish gives/gets for ISVs and market differentiated use cases on user-facing marketing channels and collaborate with PR for joint press releases across 1P and 3P channels.
  • Scale Arm compatibility strategy & execution to cover long tail ISVs across consumer, commercial and LoB Apps
  • Champion the Windows business and brand internally to build organizational understanding of key customers, business drivers and the strategic role Windows plays for Microsoft.
  • Embody our Culture & Values
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager

We’re looking for a Senior Product Marketing Manager to help shape how Spendesk ...
Location
Location
Spain , Barcelona
Salary
Salary:
Not provided
spendesk.com Logo
Spendesk
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3 to 5+ years in product marketing, ideally in B2B SaaS, fintech, payments, financial services, or another multi-product environment
  • Excellent writing and editorial judgement
  • Fluency in English is required, as well as fluency in either French, German, or Spanish
Job Responsibility
Job Responsibility
  • Champion our product, collaborating closely with product teams and advocating our products and features value to our external and internal audiences
  • Build clear positioning and messaging that translates complex product capabilities into simple, compelling stories for finance teams
  • Turn customer insight into strategy, gathering and using a variety of insights to build a clear picture of customer needs, pain points, buying behaviours, and opportunities
  • Drive competitive intelligence and data analysis, turning insights into practical recommendations that help strengthen our ability to win
  • Lead go-to-market moments with pace and precision, working closely with Product, Marketing, and customer-facing teams
  • Shape how Spendesk brings products to market, contributing to end-to-end product marketing strategy across launches, adoption and ongoing product narratives
  • Connect product marketing work to business outcomes, helping improve metrics that contribute to business and team goals
  • Build high-quality core PMM assets yourself, from messaging frameworks and launch briefs to sales decks, emails, positioning docs, and strategic recommendations
  • Develop and evolve market segmentation, helping Spendesk understand where we can create the most value across company sizes, regions, personas and use cases
  • Create enablement that Sales and Customer Success teams actually use, building both strong relationships and resources that build confidence and consistency
What we offer
What we offer
  • Flexible on-site and remote policy
  • Lunch 60% funded by Spendesk (Swile Card)
  • Alan Premium health insurance
  • A Gymlib pass to let off steam after a productive day at work
  • Access to Moka.care for emotional and mental health wellbeing
  • Latest Apple equipment
  • Great office snacks to fuel your day
  • A positive team to work with daily
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager

Step into a highly visible and strategic role as a Senior Product Marketing Mana...
Location
Location
France , Paris
Salary
Salary:
Not provided
lumapps.com Logo
LumApps
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of B2B product marketing experience in SaaS
  • Demonstrated hands-on experience leveraging AI in GTM, content refinement (e.g., Gemini, Notebook LM), or developing AI-based enablement tools
  • Proven expertise in GTM strategy for complex platform products and managing cross-product line initiatives at an enterprise level
  • Exceptional storytelling and presentation skills
  • Project management and change management skills, stakeholder management and ability to influence cross-functional teams
  • Based in Paris with professional fluency in English (with ability to travel as needed to industry and field marketing events, internal meet-ups, customer visits, etc.)
Job Responsibility
Job Responsibility
  • Prepare and implement comprehensive GTM plans for cross-product initiatives
  • Drive new product GTMs, including early access programs, customer focus groups, and General Availability (GA) launches
  • Develop and optimize pricing and packaging models for cross-selling and new logos
  • Manage complex communications and migration paths for existing customers during platform transitions
  • Collaborate with Pre-Sales to ensure use cases are effectively demonstrated
  • Partner closely with the Demand Generation and Content Marketing teams to align on campaign strategy and content needs
  • Lead the creation of customer success stories and testimonials to effectively quantify and communicate product ROI
  • Equip Sales and Customer Success teams with pitch decks, feature decks, product demo videos, and case studies
  • Contribute to Product strategy by ensuring we are building the right product for the right target customers
  • Drive Growth strategy by identifying in-product and marketing levers to increase users and ARPU
What we offer
What we offer
  • Hybrid work model – 2 days at the office, 3 days remote
  • RTT days – ~10 extra days off per year
  • Meal vouchers (SWILE) + free snacks & coffee
  • Yoga classes
  • Supportive parental leave and family moments — yes, even a Christmas party for your kids
  • Health insurance (ALAN) – 60% covered + full life & disability cover
  • Afterworks, team celebrations & seasonal parties
  • Equipment of your choice
  • French & English lessons, professional development & access to Leeto CSE
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager

Join Keepit's dynamic Marketing team as we search for a talented Senior Product ...
Location
Location
Denmark , Copenhagen
Salary
Salary:
Not provided
keepit.com Logo
Keepit
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A passion for driving innovation within a product marketing function, supported by a proven track record of success
  • Previous experience in product marketing, preferably within SaaS applications or cybersecurity markets, with a focus on data protection or backup and recovery being advantageous
  • Proficiency in developing and executing communication plans, alongside the ability to foster strong relationships with stakeholders and influencers
  • Strong project and time management skills, coupled with excellent written and oral communication abilities
  • A self-starting mentality with a keen sense of ownership
Job Responsibility
Job Responsibility
  • Devising and implementing strategic marketing initiatives to drive product success
  • Conducting thorough market research and analyzing consumer insights
  • Collaborating with cross-functional teams to refine target audiences, positioning strategies, and messaging
  • Crafting compelling marketing materials, such as product collateral and digital assets
  • Monitoring product performance, competitive landscapes, and industry trends
  • Ownership of GoToMarket plans for the Keepit platform
  • Managing Analyst Relations
  • Cultivating positive relationships with internal and external stakeholders
  • Supporting client reference programs
  • Driving market research activities
What we offer
What we offer
  • Competitive salary
  • Pension scheme
  • A modern, energetic global work environment
  • Flexible work-life balance supported by a hybrid working model
  • Regular team-building activities
  • Opportunities for professional development and career advancement
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager

We have a tremendous opportunity to lead in the era of AI with Copilot. One of t...
Location
Location
United States , Redmond
Salary
Salary:
106400.00 - 203600.00 USD / Year
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience
  • Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business OR equivalent experience
  • 7+ years' experience as a written and verbal data-driven storyteller
  • Experience in analytical skills and ability to synthesize complex technical concepts into clear business value
  • Experience working in a dynamic environment, across a wide variety of stakeholders and disciplines
  • Experience identifying growth opportunities, developing, and executing GTM strategy or sales enablement
  • Experience in presentation, and storytelling skills
  • Experience to learn new areas and shift priorities as business evolves
  • Experience in actionability of the insights
  • Experience in customer-focused, with a growth mindset and a passion for learning and innovation
Job Responsibility
Job Responsibility
  • Develop a sales enablement and product communications strategy to drive sales, adoption and retention
  • Build cohesion and scale through sales and customer success teams
  • Inspire and inform external relations with our vision around Copilot
  • Nurture the internal sales community and provide the latest information
  • Guide cross-functional stakeholder teams with Industry standards and core assets for training
  • Embody our Culture & Values
  • Fulltime
Read More
Arrow Right