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Senior Product Marketing Manager

akeneo.com Logo

Akeneo

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Location:
United States; United Kingdom , Boston ▼

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Category:
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Contract Type:
Not provided

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Salary:

147000.00 - 188000.00 USD / Year
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Job Description:

Akeneo is shaping the future of product experience, and we are looking for a passionate Senior Product Marketing Manager to join our team. Reporting to the VP of Product Marketing, you will play a pivotal role in executing go-to-market strategies, building product enablement content, and developing impactful messaging that drives product adoption and revenue growth. We are looking for someone who has strong experience in the enterprise space and a track record of delivering solutions for premium and enterprise buyers within MDM, IT departments and senior leaders. This role is perfect for someone eager to collaborate cross-functionally and take ownership of critical product marketing initiatives in a fast-paced SaaS environment.

Job Responsibility:

  • Enterprise Market Insight & Messaging Leadership: Own enterprise market insights, developing a deep understanding of premium and enterprise buyers
  • Lead the evolution of enterprise-focused personas, ensuring messaging reflects expectations around scale, security, governance, and technical credibility
  • Translate insights into clear, authoritative, and technically credible messaging
  • Act as a strategic partner to Product, Sales, and GTM leaders
  • Product Launch & Narrative Ownership: Lead messaging, positioning, and value narrative development for product launches, major enhancements, and strategic initiatives
  • Own the creation and execution of customer-facing launch assets
  • Partner cross-functionally with Product, Marketing, Sales, and Enablement teams
  • Provide strategic input into launch planning, prioritization, and post-launch performance evaluation
  • Product Enablement Strategy & Execution: Define and lead product enablement for assigned products or solutions
  • Own the creation of high-impact enablement assets
  • Lead enablement delivery through live training, demos/videos, and scalable content
  • Establish feedback loops with Sales and Revenue leaders
  • Packaging, Pricing & Monetization Strategy: Own pricing and packaging strategy to drive premium and enterprise adoption and increase ACV
  • Influence product direction by shaping premium feature definition and differentiation
  • Develop and enable scalable pricing and packaging frameworks

Requirements:

  • Bachelor’s degree in Marketing, Business, or equivalent practical experience
  • 8+ years of Product Marketing experience in SaaS or enterprise software
  • Proven ability to drive strategy through market insight, influencing GTM, product direction, and monetization decisions
  • Strong understanding of enterprise and premium buyers, with experience supporting complex, multi-stakeholder sales cycles (e.g., IT, MDM, platform, or security audiences)
  • Exceptional written and verbal communication skills, with a track record of clear, credible, and technically grounded messaging
  • Demonstrated success partnering cross-functionally with Product, Sales, Marketing, and Revenue leaders
  • Analytical, outcome-driven, and comfortable using data, research, and customer insight to inform decisions
  • Highly autonomous, organized, and effective at owning initiatives end-to-end in fast-moving environments
  • Strong executive presence, with the ability to deliver polished, high-impact storytelling and slides
What we offer:
  • Flexible working hours
  • Hybrid setup allowing 3-4 days working from home
  • Option to Work from Anywhere for up to 30 days per year
  • 25 days of annual leave
  • Home office budget (UK: £450, US: $600)
  • Monthly sustainable transportation allowance (UK: £80, US: $80)
  • Generous Parental Leave (UK: 26 weeks maternity, 4 weeks second parent, up to 20 weeks shared
  • US: 16 weeks maternity, 4 weeks second parent)
  • Gradual return to work program
  • 2 paid volunteering days annually
  • Employee Resource Groups
  • Professional development budget (UK: £1,000, US: $1,000)
  • Career paths and internal mobility opportunities
  • Women in Leadership Programme
  • 8-week onboarding program
  • Company-paid private medical insurance for employee and eligible dependents (US: 100% employer contribution for medical, dental, vision up to caps)
  • Pension plan (UK) / 401k with 4% company match (US)
  • Group income protection and group life cover (UK) / short and long-term disability insurance (US)
  • Access to mental health practitioner or coach

Additional Information:

Job Posted:
January 31, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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