CrawlJobs Logo

Senior Product Marketing Manager - Opal

United States, New York 86915.00 - 160767.00 USD / Year · Job Posted January 01, 2026
Apply Position
Job Link Share

Job Description

Optimizely is looking for a creative, strategic, and collaborative Senior Product Marketing Manager to define how the world understands and experiences Optimizely Opal — the AI agent orchestration platform for marketing. You’ll blend positioning, storytelling, and go-to-market leadership to showcase how Opal automates workflows, unifies tools, and scales impact.

Job Responsibility

  • Positioning & Messaging: Develop differentiated messaging and value propositions that clearly articulate the power of agent orchestration
  • Content Creation: Deliver high-impact collateral for Opal
  • Product Expertise: Develop and maintain deep expertise in Opal’s agent capabilities, integrations, and cross-product workflows
  • Product Launch: Drive and support the roadmap for Opal agents across the broader Optimizely One suite
  • Marketing Planning & Execution: Support integrated GTM programs for Opal
  • Collaboration & Alignment: Partner closely with cross-functional stakeholders

Requirements

  • 5+ years in B2B product or solutions marketing, ideally in fast-paced SaaS environment
  • Strong understanding of AI/ML concepts such as agents, orchestration, automation, and workflow design (or a fast learner with deep curiosity)
  • Demonstrated ability to craft high-quality content and compelling narratives for technical and non-technical audiences
  • Excellent written and verbal communication skills
  • Highly analytical, data-informed, and comfortable using market signals to guide decisions

Nice to have

Experience with broader martech, content, and/or experimentation products is a plus

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Senior Product Marketing Manager - Opal

8 matching positions

Senior Field Marketing Manager

As a Senior Field Marketing Manager, you will be responsible for developing and ...
Location
Location
Australia , Sydney
Salary
Salary:
Not provided
optimizely.com Logo
Optimizely
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in Marketing, Business, or a related field
  • Master's degree a plus
  • 5-7+ years of progressive experience in field marketing, preferably in B2B SaaS or enterprise software, with a strong focus on Australian and APJ territory
  • Demonstrated success in developing and executing strategic marketing plans that drive significant pipeline and revenue growth
  • Deep understanding of the marketing technology landscape, including DXP, content management, experimentation, personalization, and AI applications in marketing
  • Exceptional project management skills with the ability to manage multiple complex initiatives simultaneously
  • Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
  • Excellent written and verbal communication, presentation, and interpersonal skills, with a proven ability to influence and collaborate effectively with senior stakeholders
  • Proficiency with CRM (e.g., Salesforce) and marketing automation platforms (e.g., Marketo, HubSpot)
  • Ability to travel up to 25-30% for events, meetings, and sales engagements
Job Responsibility
Job Responsibility
  • Developing and executing strategic field marketing programs specifically tailored for our Australia and APJ (Asia Pacific and Japan) territory
  • Driving pipeline generation, accelerating sales cycles, and increasing brand awareness within these key segments
  • Developing and implementing comprehensive field marketing strategies and programs for Australia and APJ territory, aligning with overall business objectives and sales priorities
  • Designing and executing integrated campaigns (e.g., webinars, regional events, digital advertising, account-based marketing) to generate high-quality leads and pipeline for Optimizely's DXP solutions, including CMP, CMS, Experimentation, Opal AI and Personalization
  • Acting as a strategic partner to sales teams in the APJ territory, providing them with localized content, sales tools, training, and competitive intelligence to support their revenue goals
  • Planning, managing, and executing regional events, trade shows, and industry sponsorships from concept to post-event analysis, ensuring strong ROI and lead capture
  • Localizing and adapting global marketing content to resonate with the specific needs and challenges of Australia/ APJ audience
  • Overseeing and managing field marketing budgets for assigned territories, ensuring efficient allocation of resources and strong ROI
  • Managing relationships with external vendors and agencies as needed
  • Continuously monitoring, analyzing, and reporting on the effectiveness of field marketing programs, using data-driven insights to optimize campaigns and improve future performance
  • Fulltime
Read More
Arrow Right

Senior Value & Adoption Advisor - Opal (AI)

As the Optimizely AI (Opal) & AI-focused Adoption Advisor, you will help custome...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
optimizely.com Logo
Optimizely
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2+ years of experience in customer consultation, product adoption, professional services, marketing technology, data-driven optimization, or AI/automation workflows
  • Strong collaboration and communication skills at all levels of an organization, including end users, vendors, management, and executives
  • Able to successfully manage and execute on AI-driven customer projects end-to-end in a fast-paced, dynamic environment
  • Demonstrated hands-on use of AI tools such as ChatGPT, Claude, Copilot, or agent-based workflows is strongly preferred. Candidates should be able to speak concretely about how they have applied AI to improve workflows, productivity, automation, customer engagement, or operational outcomes
  • Able to translate business problems into AI workflows or automation recommendations that improve productivity, insights, or decision-making
  • Comfortable independently experimenting with emerging AI tools and workflows, with a strong curiosity for how AI can reshape customer experiences, internal operations, and digital ways of working
  • Comfortable working with structured and unstructured data and evaluating customer readiness, use cases, and adoption signals across multiple products
  • Work efficiently in a dynamic setting engaging with numerous customers and supporting them through AI onboarding, enablement, and value realization
  • Experience working with global customers preferred
  • Bachelor's Degree or equivalent work experience
Job Responsibility
Job Responsibility
  • Build on previous product experience, cross-functional partnerships, and internal learning to become a subject matter expert in Opal and core AI use cases across Optimizely’s products. This includes understanding Opal’s AI workflows, credit consumption model, and common cross-product usage patterns
  • Deliver white glove customer experiences by consulting directly with high-risk or low-adoption accounts to assess their Opal usage, identify blockers, evaluate AI workflow maturity, and provide actionable guidance
  • Provide strategic guidance to support the adoption of Opal and product-embedded AI features, driving full value realization and helping customers implement scalable, efficient processes powered by AI
  • Support a unified customer experience by collaborating with Product, Customer Success, Onboarding/Education, and Professional Services to drive outcome-focused value through Opal’s capabilities and integration across the Optimizely suite
  • Manage all aspects of Opal adoption including scorecard analysis, maturity assessments, industry benchmarking, identification of AI-driven opportunities, and recommendations for future product functionality or workflow optimization
  • Maintain and provide comprehensive reporting on key business impacts including Opal adoption trends, credit usage patterns, churn reduction, and overall customer value outcomes tied to AI workflows
  • Help drive a continuous improvement environment by identifying opportunities to simplify and streamline Opal-related processes, playbooks, and cross-functional recommendations
  • Help champion and scale AI-forward ways of working internally and externally by identifying emerging AI use cases, sharing best practices, and helping customers and teams adopt AI-driven workflows
  • Partner cross-functionally to help shape scalable AI adoption motions, enablement approaches, and customer-facing best practices related to Opal and AI-assisted workflows
  • Translate practical AI usage into scalable customer adoption strategies that improve productivity, decision-making, experimentation velocity, or operational efficiency
  • Fulltime
Read More
Arrow Right

Senior Strategy Consultant

The Strategy Consulting team is responsible for providing our customers with str...
Location
Location
Bangladesh , Dhaka
Salary
Salary:
Not provided
optimizely.com Logo
Optimizely
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • At least 3-4 years of experience in digital marketing, technology consulting, analytics, or experimentation (CRO, A/B testing, etc.)
  • Excellent communication and presentation skills to both executive and team member audiences
  • Possess a good understanding of operational infrastructure, processes, and tools of a modern experimentation program and / or product development flow
  • Familiarity with Optimizely (or other leading A/B testing platforms) is a plus
Job Responsibility
Job Responsibility
  • Gain and maintain a deep level understanding of the Optimizely product suite to drive ongoing adoption of the platform and ensure high customer retention
  • Develop an excellent understanding of the customers’ goals and objectives, their digital strategy, and align what they want to achieve to Optimizely’s products
  • Work with our customers to develop a vision, implement organizational processes, and support change management within their organization to achieve a mindset shift towards experiment-led decision making
  • Support customers in adopting Optimizely’s AI capabilities through Opal, guiding them through onboarding, use-case identification, and operational integration to accelerate experimentation velocity and decision-making
  • Facilitate sessions and workshops with customer stakeholders, teaching them the goodness of hypothesis-based digital development
  • Use customer data to uncover their customer problems, while coaching them on what goes into a strong hypothesis
  • Validate and frame ideas as prioritized testable hypotheses (including but not limited to A/B/n tests, MVT, personalization campaigns, multi-armed bandits, and feature rollouts)
  • Maintain a mindset of continuous optimization process and instill that in your customers: building roadmaps, analysis, generating insights, and measuring business impact
  • Guide customers to understand the impact of their partnership with Optimizely, through ROI analyses and related business cases
  • Enable customers to successfully onboard and adopt Optimizely Analytics, helping them define measurement strategies, interpret results, and connect experimentation outcomes to business performance
What we offer
What we offer
  • Best-in-class compensation plans
  • Two annual festival bonuses
  • Recognition and rewards programs
  • Vacations days
  • Annual Work/Service Anniversary Leave
  • Parental leave (both maternity and paternity)
  • Health insurance
  • Reproductive benefits for both parents
  • Volunteering opportunities to make a difference
  • Chance to work alongside our incredible global team
Read More
Arrow Right

Senior Value & Adoption Advisor

As the Optimizely AI (Opal) & AI-focused Adoption Advisor you will leverage your...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
optimizely.com Logo
Optimizely
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2+ years of experience in customer consultation, product adoption, professional services, marketing technology, data-driven optimization, or AI/automation workflows
  • Strong collaboration and communication skills at all levels of an organization
  • Able to successfully manage and execute on AI-driven customer projects end-to-end in a fast-paced, dynamic environment
  • Experience working with data, analytics, or workflow automation tools (Opal, ChatGPT, or similar AI platforms preferred), with strong organization and attention to detail
  • Able to translate business problems into AI workflows or automation recommendations that improve productivity, insights, or decision-making
  • Comfortable working with structured and unstructured data and evaluating customer readiness, use cases, and adoption signals across multiple products
  • Work efficiently in a dynamic setting engaging with numerous customers and supporting them through AI onboarding, enablement, and value realization
  • Experience working with global customers preferred
  • Bachelor's Degree or equivalent work experience
Job Responsibility
Job Responsibility
  • Build on previous product experience, cross-functional partnerships, and internal learning to become a subject matter expert in Opal and core AI use cases across Optimizely’s products
  • Deliver white glove customer experiences by consulting directly with high-risk or low-adoption accounts to assess their Opal usage, identify blockers, evaluate AI workflow maturity, and provide actionable guidance
  • Provide strategic guidance to support the adoption of Opal and product-embedded AI features, driving full value realization and helping customers implement scalable, efficient processes powered by AI
  • Support a unified customer experience by collaborating with Product, Customer Success, Onboarding/Education, and Professional Services to drive outcome-focused value through Opal’s capabilities and integration across the Optimizely suite
  • Manage all aspects of Opal adoption including scorecard analysis, maturity assessments, industry benchmarking, identification of AI-driven opportunities, and recommendations for future product functionality or workflow optimization
  • Maintain and provide comprehensive reporting on key business impacts including Opal adoption trends, credit usage patterns, churn reduction, and overall customer value outcomes tied to AI workflows
  • Help drive a continuous improvement environment by identifying opportunities to simplify and streamline Opal-related processes, playbooks, and cross-functional recommendations
Read More
Arrow Right

Senior Enterprise Account Executive

At Optimizely, we're on a mission to help people unlock their digital potential....
Location
Location
United States , New York
Salary
Salary:
104298.00 - 193005.00 USD / Year
optimizely.com Logo
Optimizely
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of full sales cycle experience in SaaS, with a focus on AI, closing 6-7 figure ARR deals
  • Proven track record of exceeding quota, particularly in AI-focused sales
  • A strong passion for AI and a burning desire to win in the AI space
  • Bachelor's of Science or Business Administration preferred or equivalent work experience
  • Competencies: Driving for Results
  • Establishing Relationships
  • Communicating Effectively
  • Making Convincing Arguments
Job Responsibility
Job Responsibility
  • Drive New Annual Recurring Revenue (new + expansion) with Opal AI
  • Execute a robust, AI-enhanced sales process from discovery to close
  • Manage and deliver on an accurate forecast with predictability, utilizing AI tools for insights
  • Develop and implement a territory plan that maximizes AI-driven revenue opportunities
  • Build and manage a pipeline to 4x multiple, utilizing all channels available: SDR, Marketing, CSM, Partners, and most importantly, AI-driven insights from Opal AI
  • Effectively qualify deals, ensuring time and resources are invested in AI-focused pursuits
  • Build relationships with Senior Executives and line-of-business accounts, highlighting AI value propositions through Opal AI
  • Educate prospects on the impact of AI across their entire business, from Marketing to Product to Engineering
  • Navigate complex organizations and buying processes with AI-driven strategies
  • Fulltime
Read More
Arrow Right

Vp, Sales

At Optimizely, we're on a mission to help people unlock their digital potential....
Location
Location
United States , New York
Salary
Salary:
165192.00 - 305626.00 USD / Year
optimizely.com Logo
Optimizely
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of sales leadership experience in SaaS, with a focus on AI, successfully closing 6-7 figure ARR deals
  • Demonstrated track record of exceeding quotas, particularly in AI-focused sales environments
  • Strong leadership skills with a passion for AI and a relentless drive to achieve success in the AI space
  • Bachelor's of Science or Business Administration preferred or equivalent work experience
  • Competencies: Assessing and Understanding People
  • Developing Plans
  • Displaying Confidence and Composure
  • Establishing Relationships
  • Evaluating and Implementing Ideas
Job Responsibility
Job Responsibility
  • Strategic Leadership: Lead and manage the Enterprise Sales Team to drive New Annual Recurring Revenue (new + expansion) with a strategic focus on Opal AI
  • Sales Process Oversight: Develop and oversee a robust, AI-enhanced sales process from discovery to close, ensuring alignment with organizational goals
  • Forecasting and Insights: Ensure accurate and predictable forecasting by utilizing AI tools for insights, setting clear expectations, and delivering results
  • Territory and Pipeline Management: Spearhead the development and implementation of a territory plan that maximizes AI-driven revenue opportunities. Guide the team to build and manage a 4x pipeline using all available channels: SDR, Marketing, CSM, Partners, and AI-driven insights from Opal AI
  • Deal Qualification and Resource Allocation: Direct the effective qualification of deals to ensure time and resources are invested in high-impact AI-focused pursuits
  • Executive Relationship Building: Cultivate and maintain relationships with Senior Executives and line-of-business leaders, showcasing AI value propositions through Opal AI
  • AI Education and Advocacy: Lead efforts to educate prospects on the transformative impact of AI across their business, from Marketing to Product to Engineering
  • Complex Negotiation Navigation: Guide the team in navigating complex organizations and buying processes with AI-driven strategies to secure successful outcomes
Read More
Arrow Right
New

IT Training Lead

The IT Training Lead will drive technology learning and user adoption across the...
Location
Location
United States , Delray Beach
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in IT training, instructional design, technical enablement, or learning and development
  • Strong knowledge of Microsoft 365
  • Excellent communication, facilitation, and content development skills
  • Ability to translate technical concepts into practical, user-friendly training.
Job Responsibility
Job Responsibility
  • Design, develop, and deliver IT training programs in instructor-led, virtual, and self-paced formats
  • Take lead in the Microsoft Copilot and AI training strategy, including onboarding, advanced use cases, responsible AI usage, and ongoing enablement
  • Partner with IT leadership to support new technology rollouts, system upgrades, and digital transformation initiatives
  • Create and maintain training content, including videos, guides, tutorials, and job aids
  • Identify skill gaps and develop targeted learning solutions to improve adoption and productivity
  • Gather feedback and measure training effectiveness to continuously improve programs.
Read More
Arrow Right
New

K Kitchen Representative

The position includes, but is not limited to, the following essential job duties...
Location
Location
United States , New Albany
Salary
Salary:
Not provided
https://www.circlek.com Logo
Circle K
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Excellent communication skills
  • Team player who can work well with others or independently
  • Acts with integrity
  • keeps commitments
  • Contagious positive attitude
  • Focuses on achieving results while having fun
  • Frequently bend, twist at waist, kneel, squat, stand, and walk
  • Occasionally climb and descend ladders
  • Tolerate extreme cold and hot temperatures and work in and around fryers, ovens, grills, coolers, freezers, sharp objects, and loud noises
  • Reach, grasp, and manipulate objects with hands for entire shift, including reaching for objects overhead
Job Responsibility
Job Responsibility
  • Provides excellent guest service in a fast and friendly manner
  • Maintains a clean restaurant environment by cleaning and performing general housekeeping duties
  • Prepares and serves food items in accordance with all Brand, Company, and health department regulations
  • Ensures product quality, food safety, and operational standards are met
  • Keeps accurate cash, sales, and inventory control records
  • Follows all government laws and safety codes
  • Completes reports on all incidents following our 5-minute rule policy
  • Lives our Company values: One Team, Do the Right Thing, Takes Ownership, Play to Win
What we offer
What we offer
  • Medical, Dental, Vision, Term Life and AD&D plans
  • Flexible spending and health savings accounts (FT)
  • Vacation paid time off
  • Company holidays paid at time and a half
  • Matching 401(k)
  • Tuition Reimbursement
  • Stock Purchase Plan
  • Employee Discount Program
  • Discount Meal Benefit
  • Wellness Plan
Read More
Arrow Right