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Optimizely is looking for a creative, strategic, and collaborative Senior Product Marketing Manager to define how the world understands and experiences Optimizely Opal — the AI agent orchestration platform for marketing. You’ll blend positioning, storytelling, and go-to-market leadership to showcase how Opal automates workflows, unifies tools, and scales impact.
Job Responsibility:
Positioning & Messaging: Develop differentiated messaging and value propositions that clearly articulate the power of agent orchestration
Content Creation: Deliver high-impact collateral for Opal
Product Expertise: Develop and maintain deep expertise in Opal’s agent capabilities, integrations, and cross-product workflows
Product Launch: Drive and support the roadmap for Opal agents across the broader Optimizely One suite
Marketing Planning & Execution: Support integrated GTM programs for Opal
Collaboration & Alignment: Partner closely with cross-functional stakeholders
Requirements:
5+ years in B2B product or solutions marketing, ideally in fast-paced SaaS environment
Strong understanding of AI/ML concepts such as agents, orchestration, automation, and workflow design (or a fast learner with deep curiosity)
Demonstrated ability to craft high-quality content and compelling narratives for technical and non-technical audiences
Excellent written and verbal communication skills
Highly analytical, data-informed, and comfortable using market signals to guide decisions
Nice to have:
Experience with broader martech, content, and/or experimentation products is a plus
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