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Senior Product Marketing Manager, Inbound

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Mastercard

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Location:
Israel , Ramat-Gan

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Category:
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Salary:

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Job Description:

We’re looking for a Senior Product Marketing Manager to champion Experience OS - Mastercard Dynamic Yield’s solution for personalization, conversational, and agentic AI experiences. In this role, you’ll co-own the Product strategy, positioning, and narrative that elevate our category leadership, building programs and packaging that resonate with customers, analysts, and partners.

Job Responsibility:

  • Lead the narrative. Craft a compelling story for Dynamic Yield’s core product, Experience OS
  • Enable GTM strategy. Build differentiated positioning, value-based messaging, pricing & packaging and competitive framing
  • Drive cross-functional impact. Work hand-in-hand with Product, Marketing and Enablement teams to move the needle on adoption & expansion
  • Elevate executive alignment. Define and lead strategic, cross-functional initiatives
  • Anchor in market truth. Conduct market, customer, and competitive research
  • Be the evangelist. Champion the Experience OS inside Dynamic Yield
  • Enable the field. Deliver positioning docs, release review decks, feature training packs, internal monthly GTM newsletters

Requirements:

  • 5+ years in B2B SaaS marketing within global high-tech companies
  • 3+ years in Product Marketing
  • hands-on experience with generative/agentic AI
  • Strong market research and analytical skills
  • Proven track record experimenting with new AI technologies
  • Experience tailoring positioning, pricing, and packaging for different industries, segments, and functional audiences
  • History of developing effective Sales and Customer Success materials
  • Able to work independently while thriving in cross-functional, international environments and across time zones
  • Exceptional, native-level English - written and verbal
  • Bachelor’s in business, marketing, communications, or related field
  • MBA a plus
  • Expertise defining buying team personas and use cases

Additional Information:

Job Posted:
January 20, 2026

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