This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
As a Senior Product Manager for Attribution & Incrementality on the Product team in our Tel Aviv office, you’ll play a vital role as the industry moves beyond last-click attribution, building the measurement frameworks that prove Taboola isn’t just capturing demand, but creating it. From Geo-Holdout testing to Source of Truth integrations to Marketing Mix Modeling partnerships, you’ll create tools, form partnerships, and craft best practices that make our impact visible, credible, and compounding, giving advertisers the confidence to scale their investment. Working closely with the Client Measurement Director and global enterprise teams in the US, EMEA, and APAC, you’ll meet clients face-to-face to build trust, validate strategy, and turn measurement into a strategic growth driver.
Job Responsibility:
Define the “Truth” Framework: Own the product vision for how we prove causality (Lift, MMM, and Incrementality) across the advertiser journey
Strategic Commercial Influence: Act as the “Measurement Consultant” for our biggest clients. Translate complex data science into compelling narratives that help Sales teams unlock enterprise budgets
Scale Through Ecosystem Integration: Define our position in the measurement stack. Decide when we build proprietary tools, when we partner, and when we disrupt
Source of Truth Strategy: Build integrations with leading measurement platforms so advertisers can validate Realize performance in their preferred system
Co-prioritize with Customer Measurement: Balance enterprise demand with product scalability, working alongside the Measurement Director to align on roadmap priorities
Requirements:
5+ years in PM with deep expertise in the tension between MTA, MMM, and Incrementality
Ability to own a domain end-to-end – define the vision, align stakeholders across R&D, Sales, and Marketing, and drive commercial outcomes
A proven track record of translating technical measurement outcomes into “reasons to buy” for C-level marketing executives
Experience presenting directly to enterprise advertisers and conducting measurement-focused discovery
A systems-thinking mindset with the ability to partner deeply with Data Science and Engineering
Willingness to travel globally
Nice to have:
Background in Measurement Consulting or a lead role at a major Attribution/MMM vendor
Experience building self-service SaaS tools that automate complex data workflows
A track record of influencing $50M+ in annual ad spend through measurement-led insights