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We’re looking for a Senior Product Manager to join our SEO Team. You’ll play a critical role in shaping user journeys, balancing SEO performance with world-class UX, and driving measurable impact across multiple brands and markets. Reporting to the Director of SEO Product, you’ll partner with engineers, designers, data, commercial, and marketing to prioritize opportunities, define requirements, and deliver improvements that enhance user experience at scale. If you’re excited to shape the user experience of millions of travelers and thrive at the intersection of SEO, marketing, and product, we’d love to hear from you - come join us at KAYAK. This role requires commuting to the Berlin office 3 times per week.
Job Responsibility:
Own the product experience and user journey for SEO/SEM users, defining and communicating priorities that support KAYAK’s product vision and closing known gaps in functionality and content
Manage a product roadmap committed to achieving goals, driving impact, and improving UX, making informed decisions independently when backed by data-driven insights
Act as the voice of the user while balancing needs with business goals, monitoring the competitive landscape, and staying informed about both travel and e-commerce spaces
Drive continuous improvement through learning loops: A/B and multivariate experiments, results, iteration, and insights synthesis
Lead CRO efforts by identifying user pain points across landing pages and funnels, running experiments, and implementing improvements that increase conversion
Utilise AI tools as part of your day-to-day work to increase productivity and efficiency
Be a part of a highly skilled SEO team, working with Product Managers, SEO Analysts, and Engineering to deliver products used by millions of users in 40+ markets every day
Translate validated problems into clear, actionable solutions and requirements in collaboration with SEO, Design, and Engineering
Foster strong, trust-based relationships with stakeholders and collaborators, ensuring shared ownership of outcomes and advocating for SEO/SEM user needs across the full user funnel
Identify and prioritize user and business problems through qualitative and quantitative data, crafting requirements that facilitate meaningful improvements
Lead projects end-to-end: establish requirements, write product and feature specifications, build and maintain project plans, prioritize scope, and proactively mitigate risks
Project manage initiatives beyond core product work when needed, showing flexibility to keep team priorities moving forward
Requirements:
You have a technical understanding without being a developer
You are structured and analytical, with strong quantitative skills and the ability to make data-informed decisions
You have experience with product analytics tools/user-testing (e.g. FullStory, Hotjar, component tracking) and can extract insights to guide improvements
You have a proactive, results-driven approach and take strong ownership of problems
You excel at turning ambiguous or complex projects into clear, actionable plans that teams can execute against
You are comfortable working in agile environments (scrum/kanban) and can help bring structure to complex projects
You can write clear briefs and well-thought-out product requirements, with excellent written and verbal communication skills
You know how to align product opportunities with business goals and communicate them clearly
You can provide thoughtful design/engineering specifications feedback, considering details, edge cases, and technical feasibility
You thrive in cross-functional collaboration, working with stakeholders across teams, levels, and time zones
You bring a consumer-focused mindset, ideally with e-commerce or B2C experience
Experience working with SEO or marketing teams is a plus
Nice to have:
Experience working with SEO or marketing teams
What we offer:
6 weeks of paid vacations
Work from (almost) anywhere for up to 20 days per year
Company-paid therapy sessions through SpringHealth
Company-paid subscription to HeadSpace
Company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)
No meeting Fridays
Paid parental leave
Generous paid vacation + time off for your birthday
Paid volunteer time
Development Dollars
Leadership development
Access to thousand of on-demand e-learnings
Travel Discounts
Employee Resource Groups
Free lunch 2 days per week
Pension plan contributions
Public transportation subsidies
Bike leasing program
Monthly social events, massages, Thursday happy hours, sports teams
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