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This role defines and leads Awin’s strategy for measuring and attributing emerging consumer purchase paths (LLMs, social, new platforms), representing Awin in senior partner and industry standards forums (e.g. W3C) to shape the future of performance marketing. It combines commercial influence, deep expertise in tracking and attribution systems, and full ownership of a cross-functional product squad to translate market shifts into scalable product capability and revenue impact.
Job Responsibility:
Define the Future of Attribution: Set and execute Awin’s strategy for measuring emerging purchase paths (LLMs, social, new platforms), evolving beyond traditional last-click models
Lead Industry & Partner Influence: Represent Awin in senior partner conversations and standards forums (e.g. W3C), shaping tracking, privacy, and interoperability standards
Own Product Strategy & Delivery: Lead a cross-functional squad from discovery through delivery, defining clear problem statements, success metrics, and investment trade-offs
Drive Commercial & Platform Impact: Translate innovation into measurable business outcomes (adoption, partner growth, revenue uplift, attribution accuracy)
Elevate Product Standards: Mentor PMs, strengthen experimentation and insight quality, and ensure strong cross-functional alignment across Engineering, Data, Legal, and Commercial
Requirements:
5+ years of experience in product management
Proven track record of successful product launches
Strong leadership and strategic thinking skills
Portfolio Management: Manage a portfolio of products and ensure overall success
Advanced Data Analysis: Use advanced analytics tools for in-depth product performance analysis
Market Trend Analysis: Identify and capitalize on emerging market trends
Product Lifecycle Management: Oversee the entire product lifecycle from ideation to end-of-life
Mentorship: Mentor and guide junior product managers in their career development
Innovation: Foster a culture of innovation within the product management team
Strategic Leadership: Provide strategic leadership aligning with the organization's vision
Cross-Functional Collaboration: Facilitate collaboration between different departments and teams
Stakeholder Management: Manage relationships with key stakeholders at a senior level
What we offer:
Flexi-Week and Work-Life Balance: We prioritise your mental health and wellbeing, offering you a flexible four-day Flexi-Week at full pay and with no reduction to your annual holiday allowance. We also offer a variety of different paid special leaves
Flexi-Office: We offer an international culture and flexibility through our Flexi-Office and hybrid/remote work possibilities to work across Awin regions
Health & Well Being: With our support and access to various initiatives and sports offers, you can devote yourself to your mental and physical well-being
Development: We’ve built our extensive training suite Awin Academy to cover a wide range of skills that nurture you professionally and personally, with trainings conveniently packaged together to support your overall development
Remote Working Allowance: You will receive a monthly allowance to cover a part of your running costs. In addition, we will support you in setting up your remote workspace appropriately
Appreciation: Thank and reward colleagues by sending them a voucher through our peer-to-peer program