Senior Product Manager - Pharma - CVS Media Exchange

• Define product vision, strategy, and development of Pharma marketing solutions
• Leverage CVS's unique positioning within the healthcare ecosystem
• Ensure alignment with enterprise teams, including privacy, legal, and business owners
• Utilize product knowledge, customer feedback, and relevant data to assess value, build business cases, and prioritize effectively
• Lead product discovery and maintain a roadmap and backlog focused on high-impact solutions for Pharma clients
• Manage product roadmaps, align business and technical needs, analyze customer and product data
• Turn insights into actionable initiatives, determine rollout strategy, and manage risks
• Document and lead requirement documentation for pharma-product
• Operate as the point liaison between business and engineers teams to ensure timely advancement of roadmap items
• Align with front-end teams to gather feedback and insights to drive product criteria while prioritizing the backlog to focus on the highest-impact work
• Build strong relationships with internal and external partners
• Partner with legal and privacy teams to ensure Pharma marketing solutions comply with regulatory requirements and data governance policies
• Collaborate with data science and engineering teams to integrate measurement and reporting capabilities into Pharma products
• Define and track key metrics to measure the success of Pharma products
• Stay informed about emerging trends and innovations in Pharma marketing
• Identify and assess strategic partners to enhance CMX's Pharma product offerings

• 5+ years of hands-on experience in Product Management
• Strong focus on Pharma marketing, adtech, or healthcare media working with Pharma clients
• Deep understanding of direct-to-consumer (DTC) and healthcare provider (HCP) marketing strategies
• Strong knowledge of data privacy and regulatory considerations specific to Pharma and healthcare marketing
• Demonstrated ability to build and execute product roadmaps, define MVPs, and align cross-functional teams
• Experience collaborating with legal, privacy, and compliance teams
• Strong business acumen and ability to build business cases, measure impact, and drive innovation
• Familiarity with adtech platforms and partners, including DeepIntent, Crossix, IQVIA, Swoop, and similar
• Knowledge of retail media networks and their role in Pharma marketing
• Exceptional storytelling and presentation skills, with the ability to influence executive stakeholders
• Agile development experience and a test-and-learn mindset
• Bachelor's degree in a quantitative/technical field (e.g., engineering, computer science, data science, or healthcare-related discipline) or equivalent (HS Diploma and 4 years of experience) required

MBA or Master's degree preferred

• Affordable medical plan options
• 401(k) plan with matching company contributions
• Employee stock purchase plan
• No-cost wellness screenings
• Tobacco cessation and weight management programs
• Confidential counseling and financial coaching
• Paid time off
• Flexible work schedules
• Family leave
• Dependent care resources
• Colleague assistance programs
• Tuition assistance
• Retiree medical access