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The Pricing Manager will lead the development, implementation and optimisation of pricing strategies across The Telegraph’s subscription products and services. Working at the intersection of data, market insight and commercial strategy, this role will play a key part in driving subscriber growth, improving revenue performance and ensuring our pricing remains competitive and compelling for customers.
Job Responsibility:
Develop and execute pricing strategies for all subscription offerings, ensuring they are competitive and aligned with business objectives
Manage pricing models and make recommendations to improve revenue and profitability
Conduct regular pricing analysis, including customer segmentation, price elasticity, and A/B testing, to identify growth opportunities and improve conversion and retention rates
Develop and maintain pricing tools and dashboards to provide ongoing insights to key stakeholders
Monitor the impact of pricing changes and make adjustments as needed to improve business goals
Stay up-to-date on industry trends, competitor pricing strategies, and emerging technologies in the media and subscription landscape
Requirements:
Demonstrable experience in a pricing analysis, revenue management role, or adjacent data analysis role, preferably within the media, tech, or subscription-based industries
Strong analytical and quantitative skills with the ability to analyse complex data and derive actionable insights
Experience with pricing software/tools and subscription model optimisation
Deep understanding of pricing strategies, consumer behaviour, and price sensitivity
Exceptional communication skills with the ability to collaborate effectively across teams