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Senior Performance Media Manager

https://www.circlek.com Logo

Circle K

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Location:
Norway , OSLO

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

This role will act as the lead performance marketing manager for all performance-led projects and campaigns in Circle K’s media team including but not limited to: B2B lead generation campaigns, Loyalty app downloads campaigns, search and performance max campaigns, dynamic creative optimization. This role will lead Circle K Europe’s Performance Marketing approach across categories including KPI definition, tracking and tagging audits and implementation, test and learn plans and budget setting. This role will support our European markets with best-in-class digital performance expertise to deliver local market business results. This role will ensure effective navigation of tasks, drive growth and synergies while maintaining strategic focus, with a particular emphasis on alignment, efficiency, and optimization.

Job Responsibility:

  • Develop and implement performance marketing strategies for Circle K’s European Markets to deliver business objectives
  • Lead performance marketing for B2B, B2C Loyalty, Search and other performance-led EU-wide projects in Circle K
  • Develop and lead Circle K’s performance marketing approach across categories and markets including KPI definition, event set-up and optimisation, a/b testing and budget optimisation
  • Collaborate with local market specialists and commercial teams to adapt and localize performance improvements
  • Collaborate with the wider European Media team in Circle K to ensure performance best-practice is being considered and implemented as part of wider media plans
  • Support, and where relevant lead, marketing technology rollouts in Europe to support digital marketing performance e.g. dynamic creative optimisation
  • Collaborate with the digital performance team to measure customer life-time value and define digital product specific media measurement plans
  • Monitor performance, analyse results, and provide actionable insights to improve future campaigns
  • Support the development and execution of social media strategies in our legacy European markets
  • Stay up to date with digital media trends, technologies, and best practices, and proactively recommend new approaches to drive effectiveness

Requirements:

  • Digital channel generalist
  • Proven experience in digital performance marketing
  • Strong communication, interpersonal skills, and project management skills with the ability to collaborate with cross-functional teams
  • Proficiency in Excel, spreadsheets, and reporting tools to analyze and present campaign performance
  • Strong analytical skills and experience using analytics tools like Google Analytics, Google Tag Manager and/or other performance tracking tools
  • Experience in working with martech tools such as DMP (if not with the tools but at least should be able to sketch the usability of these tools)
  • Experience with A/B testing, conversion rate optimization, and data-driven decision-making
  • Proficiency in English

Nice to have:

  • Knowledge and experience working with Dynamic Creative Optimization or similar ad technology
  • Experience in B2B marketing
  • Experience in 1st party data activation
  • Additional local languages relevant to European market

Additional Information:

Job Posted:
March 20, 2026

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