Senior Performance Marketing Manager Job at Webflow

Senior Performance Marketing Manager

Webflow

Location:
United States

Category:
-

Contract Type:
Not provided

Salary:

138000.00 - 185000.00 USD / Year

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Job Description:

We're looking for a Senior Performance Marketing Manager to join our Growth Marketing team and supercharge Webflow’s paid acquisition engine. In this role, you’ll own a multi-million dollar ad budget, drive efficiency and scale across paid channels and partner closely with Product, Data and Brand to unlock the next phase of Webflow’s growth. You’ll move fast, test relentlessly and turn insights into repeatable, scalable impact.

Job Responsibility:

Strategically scale paid marketing programs across platforms such as Google Ads, LinkedIn, YouTube, Microsoft Ads, Facebook, Instagram, Quora and more
Design and execute full-funnel acquisition strategies that maintain healthy unit economics and accelerate user growth
Identify and pursue opportunities that unlock new growth levers, with a strong focus on leveraging AI and personalization
Build, manage and optimize high-budget, data-driven paid acquisition campaigns
Create and prioritize a roadmap of growth experiments aimed at improving ROI and build strategies around driving revenue and MQLs
Collaborate closely with Creative and Data Science teams to produce new assets and deepen campaign insights
Monitor, analyze, and report on campaign KPIs, iterating strategy based on performance and business goals

Requirements:

5+ years of experience in performance marketing or paid acquisition, preferably in high-growth B2B or SaaS environments
Managed 10+ million min. in annual paid media spend across multiple platforms with proven impact
Ability to analyze campaign data, extract insights, and refine campaign strategies

Nice to have:

Possess working knowledge of Salesforce, Excel, Google Sheets, HTML, JavaScript, SQL, and/or Python
Have foundational knowledge of statistical analysis and performance marketing experimentation techniques
Are fluent in using and evaluating various attribution models to inform marketing decisions
Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact

What we offer:

Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company
Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums
Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions
Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired
Wellness for the whole you. Access to mental health resources, therapy and coaching
Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally
Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts
Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program

Additional Information:

Job Posted:
February 18, 2026

Employment Type:

Fulltime

Work Type:

Remote work

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