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Bloomreach is seeking a Senior Partner Marketing Manager to play a key leadership role and help us develop and execute strategic multi-channel Partner Marketing campaigns that increase engagement with Bloomreach partners in the Americas. This role will report to the Manager of Field Marketing, Americas and will work across the marketing and partner organizations to successfully implement, execute, and report on partner marketing campaigns and end-to-end GTM strategies that drive scale with Bloomreach’s partner ecosystem.
Job Responsibility:
Develop and execute custom GTM plans that target Bloomreach Agency partners
Create marketing programs that help enable and engage partners to work more closely with Bloomreach
Align with the Channel/Sales team to deliver priority projects and initiatives for our partners that support overall demand generation goals
Collaborate with the larger marketing organization to integrate field marketing strategies and campaigns into partner offerings, content, and events
Report, track and share partner marketing successes and challenges to marketing leaders and across internal organizations
Maintain positive and productive relationships with partners, serving as the marketing point of contact for all Agency and SI partners, developing one on one communication with the appropriate contacts
Evaluate the marketing performance of partners and recommend improvements
Drive partner demand generation activities and thought leadership opportunities towards our partners to build awareness and support growth in the Americas
Recommend and oversee partner marketing budget and execution of partner marketing “to” programs and success
Requirements:
3+ years of related experience, preferably in a marketing program and project management discipline
Experience working with multiple partner types (i.e., VARS, SI, CSP, MSP, ISV, etc.)
Successful track record leading multiple program initiatives simultaneously
Experience managing third-party agencies to execute marketing assets & deliverables
Effective project management skills
Strong interpersonal skills and ability to gain respect of senior management
Motivation and willingness to work on fast-paced projects
Independence and self-organization to navigate yourself through ambiguous situations
Exceptional communication skills for partnering with marketing & sales
What we offer:
Health Care including medical, dental, and vision insurance
401k Plan with employer contribution
A great deal of freedom and trust
Flexible working hours
Virtual-first work with several Bloomreach Hubs
Company events
5 paid days off to volunteer
People Development Program
Communication coach
Leader Development Program
$1,500 professional education budget
Employee Assistance Program
Subscription to Calm app
‘DisConnect’ days off each quarter
Sports, yoga, and meditation opportunities
Extended parental leave up to 26 calendar weeks for Primary Caregivers
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