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We are looking for a dynamic and results-driven Senior Paid Social Specialist to drive the growth of our Performance Marketing programme globally. The role is pivotal in meeting our revenue and efficiency targets, with accountability for performance against Performance Marketing targets globally.
Job Responsibility
Work with the Paid Media Director and a team of channel specialists to develop and execute a comprehensive global Paid Social strategy
Be hands-on in our accounts, optimising complex, high-spending global programmes across Meta and TikTok
Stay up to date with the latest trends and innovations in Paid Social and digital marketing
Design and execute A/B and incrementality tests across campaigns to drive continuous learning and performance improvement
Use enterprise analytics tools (e.g. Looker) to analyse performance and identify insights
Build and maintain clear dashboards and performance reports for internal teams and senior stakeholders
Partner closely with Product, Data Science, and Engineering to develop technical solutions
Support in setting and managing a large, global annual budget
Communicate effectively with cross-functional teams and senior stakeholders
Requirements
3–5 years of hands-on experience managing large-scale Meta and TikTok campaigns
Experience with Snapchat, third-party campaign management tools (e.g. Smartly) is a strong plus
Highly analytical and data-driven, comfortable working independently with data to inform strategic and tactical decisions
Proven track record in managing complex, high-spending global Paid Social programme - ideally within e-commerce, technology, or marketplace environments
Strong communicator with curiosity and ambition to continuously improve
Proactive problem solver who takes ownership and drives measurable results
Embraces experimentation and iterative optimisation to deliver sustained growth
Nice to have
Experience with Snapchat, third-party campaign management tools (e.g. Smartly)
What we offer
A competitive and comprehensive compensation and benefits package
Some roles may be eligible for share awards
Free Deliveroo Plus: free delivery and access to special offers
Team lunches from the best local restaurants
25 days annual leave plus bank holidays, increasing with length of time spent working at Deliveroo
One day of paid leave per year to volunteer with a registered charity
Funded single cover healthcare on our core plan, with the option to add family members at own cost
Access to wellbeing apps such as LesMills+, Strava, Headspace, Yogaia via GymPass
Discounted dental insurance and a range of other flexible benefits, such as critical illness cover, partner life cover, travel insurance, health assessments
Life assurance
Maternity, paternity and maternity and shared parental leave, eligible from day one of employment
Excellent kit to enable working from home and a parent-friendly working culture
Access to free mortgage advice
Cycle to Work Scheme or Season Ticket Loans, depending how you wish to travel
Excellent learning and development opportunities and access to RooLearn, our learning platform, packed with high-quality training and content
Regular Employee Resource Group (ERG) led social events – examples include dinners, dance lessons and in-office yoga sessions