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Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.
Job Responsibility:
Be the SME for Paid Search channels for EMEA and be responsible for all day-to-day operations of the SEM campaigns and activity for Deel including Google and Bing
Work with our Director of Performance Marketing, Paid Search Team Lead and other regional Paid Ads Managers and Paid Search managers to ensure our Paid Search efforts are top performing and constantly improving
Work with our EMEA Paid Social manager to ensure cohesive campaigns that work together as well as reporting and working with EMEA regional marketing managers and EMEA sales leads for lead quality, reporting and scaling
Perform daily platform management and monitor search performance to identify key trends and implement optimizations to hit Growth KPIs, and cross knowledge sharing to regional paid ads managers
Test and iterate on campaign structures, bidding algorithms, KW bidding, and other impact driven variables for continuous growth, scale, and expansion to reflect our growing verticals, country expansion and brand/product priorities
Work very closely with regional sales managers and local marketing managers to ensure we are using the right messaging catered to each market
Work with our copywriting team to construct and iterate on new ad copy and landing page tests to ensure we have the highest quality score and CTRs for ads that convert
Work cross-functionally with other various teams (growth, product, data, creative, etc.) to ensure search campaigns are built and optimized for success
Manage relationships with external Search vendors
Requirements:
Minimum of 4 years experience managing SEM accounts for a B2B brand, ideally in-house for multiple EMEA markets
Expert with the Google product suite, including Google Ads, Google Analytics, Google Tag Manager, GA Editor
Data-driven and comfortable with setting up dashboards and using the latest analytics tools to track performance
Responsible for acquisition for Paid Search and have directly impacted revenue in previous roles and consistently hit CPL, SQO and ROAS KPIs
Active relationship builder who can collaborate with internal and external teams to consistently improve processes and communication workflows
Self-motivated and adaptable and comfortable with a fast-paced environment
Fluent in written and spoken English
Nice to have:
Fluent in French language or have managed paid search for the French market
Managed Paid Search in-house for an HR or Fintech B2B company
Worked on Country-specific targeting and campaigns in multiple languages and regions
Worked at a very fast-growing startup
Previously successfully worked in a remote & distributed team
What we offer:
Stock grant opportunities dependent on your role, employment status and location
Additional perks and benefits based on your employment status and country
The flexibility of remote work, including optional WeWork access