Senior Paid Marketing Manager Jobs

Senior Paid Marketing Manager

CoinShares

Location:
France, Paris

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

We are seeking a Senior Paid Marketing Manager to lead the development and execution of our paid media strategy across key global markets. This new role will drive awareness, education and acquisition campaigns targeting both retail investors and institutional investors. The Senior Paid Marketing Manager will oversee multi-market strategies, manage internal and external resources, and ensure campaigns deliver measurable impact. The role requires a balance of strategic thinking, campaign planning, creative input, and performance optimization.

Job Responsibility:

Define and own paid media strategies across the US, UK, Germany, Sweden, France, and Italy to meet both retail and institutional objectives
Design funnels and multi-channel campaigns tailored to target audiences
Develop campaign angles and collaborate with Marketing & Design teams to craft compelling messages
Monitor campaign delivery and ensure smooth execution across platforms
Provide weekly overviews with recommendations for optimization
Manage and guide external and internal paid resources to ensure alignment with goals and efficiency in execution

Requirements:

Degree in Marketing, Business, Communications or related field
6+ years in paid media/paid social/paid search with a proven track record of developing multi-market and multi-platform strategies
Experience managing teams and external partners (e.g. agencies, freelancers)
Strategic thinker with hands-on experience in campaign setup, management, and optimization
Strong analytical skills, able to translate performance data into actionable insights
Strong understanding of US and European media landscapes, particularly for financial products or regulated industries
Excellent communication and collaboration skills across functions (creative, product, design, compliance)
Results-driven, proactive, and able to balance strategic planning with operational execution
Written and spoken English fluency required

Nice to have:

Experience in regulated industries
Knowledge of (or strong interest in) crypto, digital assets, or financial products

Additional Information:

Job Posted:
December 07, 2025

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