Senior Omnichannel Lifecycle Marketing Manager Job at Formlabs GmbH (Boston)

Marketing Project Manager

We're building a talent pool for upcoming Creative/Marketing Project Management ...

Location

United States , Lake Forest

Salary:

30.00 - 50.00 USD / Hour

Cella

Expiration Date

Until further notice

Requirements

Documented professional experience (minimum 2 years for Junior, 5+ years for Senior roles) working within the pharmaceutical, biotech, or medical device sectors
A comprehensive understanding of promotional material review and compliance (MLR/MRP) is mandatory
Prior experience working directly for, or in close partnership with, a digital, advertising, or creative agency
Demonstrated success managing multiple complex projects simultaneously in a fast-paced environment
Experience with enterprise-level project management and marketing technology tools, including Veeva PromoMats, Workfront, Adobe Suite, and MS Office
A Bachelor's degree in Business Administration, Marketing, Communications, or a related discipline is required

Job Responsibility

Manage the full lifecycle of creative marketing projects, including digital initiatives, omnichannel campaigns, and print materials, for key pharmaceutical brands
Facilitate all project materials through the necessary Material Review Process (MRP/MLR)
Establish, maintain, and enforce project timelines, scopes, and budgets
Act as the primary interface, bridging communications between internal brand teams, external creative agencies, and internal review committees
Proactively manage resource allocation, identify potential project risks, and implement effective contingency plans, providing concise status updates to leadership

What we offer

medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan

Content Strategy Senior Consultant

We are seeking to grow our Customer Transformation consulting practice by hiring...

Location

United Kingdom , London; Manchester; Glasgow

Salary:

Not provided

frog

Expiration Date

Until further notice

Requirements

Previous relevant experience, preferably in an agency/consultancy or Industry
Understanding of content lifecycle management, digital publishing, and omnichannel content delivery
Understanding of digital content across its entire lifecycle—from creation and governance to distribution
Hands on experience in driving digital transformation more broadly, in areas such as building marketing strategies, designing future-fit marketing operations, and activating content, data & technology to deliver growth
Ability to understand how to turn a set of business objectives, into capabilities and map those capabilities to solutions
Pragmatic problem-solver
Proactive and flexible
Collaborative team player
Excellent interpersonal skills
Adaptable and agile

Job Responsibility

Engage with clients to understand how they can transform their Content Lifecycle Management and wider marketing practices
Work with multi-disciplinary teams to design, develop and deploy marketing strategies & deliver quality consulting work that meets client commercial and strategic objectives
Help clients design, implement, and optimize content operations across digital platforms, ensuring seamless content delivery, governance, and performance
Stay current with industry trends in content management, headless CMS, DAM, Workflow, personalization, measurement/analytics and digital experience platforms

What we offer

Flexible working arrangements
Positive work-life balance
Hybrid working
Employee wellbeing support
Trained ‘Mental Health Champions’
Access to wellbeing apps such as Thrive and Peppy
Flexible benefits options
Variable element dependent on grade and on company and personal performance

Fulltime

Senior Omnichannel Lifecycle Marketing Manager

As the Senior Omnichannel Lifecycle Marketing Manager, you will own the customer...

Location

United States , Boston

Salary:

95000.00 - 155000.00 USD / Year

Formlabs GmbH

Expiration Date

Until further notice

Requirements

8+ years in growth, customer, or lifecycle marketing as an analyst, preferably in a hardware technology company
Strong analytical or technical skills
Strong ability to interpret data and translate insights into actionable marketing strategies
Exceptional written and verbal communication skills, with the ability to craft compelling marketing messages
A creative mindset with a passion for designing innovative customer campaigns
A deep understanding of customer needs and a passion for creating exceptional experiences
Strong bias for action and ability to execute quickly
Strong curiosity about our customer base, product, and technology
Experience with marketing email platforms (e.g., Marketo, Klaviyo), CRM systems (e.g., Salesforce), analytics tools (e.g., Google Analytics, BigQuery), ecommerce platforms (e.g., Shopify)
Experience with AEO/SEO and technical optimization of website (including light web development)

Job Responsibility

Develop and execute campaigns to drive customer engagement and purchases throughout the whole customer journey - from prospecting to loyal customer across web, email, and other channels
Design programs for key stages of the customer journey
Develop content and resources that empower customers to maximize the value of their Formlabs products - segmenting by different customer types, geos, etc. as needed
Track, measure, and report on retention and engagement metrics, identifying opportunities for improvement
Work closely with product, creative, support, and sales teams to bring new products to market, build campaigns, and ensure a seamless customer experience
Test and optimize campaigns through A/B testing, data analysis, and customer feedback
Drive large projects, requiring executive level engagement that materially impact Formlabs' revenue

What we offer

Robust equity program to build future wealth through RSUs
Comprehensive healthcare coverage (Medical, Dental, Vision)
Low cost fund options in our 401K and access to advisors
Generous paid Parental Leave (up to 16 weeks)
Tenure-based paid Sabbatical Leave (up to 6 weeks)
Flexible Out of Office Plan – Take time when you need it
Ample on-site parking & pre-tax commuter benefits
Healthy on-site lunches, snacks, beverages, & treats
Regular sponsored professional development opportunities
Many opt-in culture events across our diverse community

Fulltime

Senior Omnichannel Lifecycle Marketing Manager

We're looking for an Omnichannel Lifecycle Marketing Manager to spearhead market...

Location

United States , Somerville

Salary:

95000.00 - 155000.00 USD / Year

Formlabs GmbH

Expiration Date

Until further notice

Requirements

8+ years in growth, customer, or lifecycle marketing as an analyst, preferably in a hardware technology company
Strong analytical or technical skills
Strong ability to interpret data and translate insights into actionable marketing strategies
Exceptional written and verbal communication skills, with the ability to craft compelling marketing messages
A creative mindset with a passion for designing innovative customer campaigns
A deep understanding of customer needs and a passion for creating exceptional experiences
Strong bias for action and ability to execute quickly
Strong curiosity about our customer base, product, and technology
Experience with marketing email platforms (e.g., Marketo, Klaviyo), CRM systems (e.g., Salesforce), analytics tools (e.g., Google Analytics, BigQuery), ecommerce platforms (e.g., Shopify)
Experience with AEO/SEO and technical optimization of website (including light web development)

Job Responsibility

Develop and execute campaigns to drive customer engagement and purchases throughout the whole customer journey - from prospecting to loyal customer across web, email, and other channels
Design programs for key stages of the customer journey
Develop content and resources that empower customers to maximize the value of their Formlabs products - segmenting by different customer types, geos, etc. as needed
Track, measure, and report on retention and engagement metrics, identifying opportunities for improvement
Work closely with product, creative, support, and sales teams to bring new products to market, build campaigns, and ensure a seamless customer experience
Test and optimize campaigns through A/B testing, data analysis, and customer feedback
Drive large projects, requiring executive level engagement that materially impact Formlabs' revenue

What we offer

Robust equity program to build future wealth through RSUs
Comprehensive healthcare coverage (Medical, Dental, Vision)
Low cost fund options in our 401K and access to advisors
Generous paid Parental Leave (up to 16 weeks)
Tenure-based paid Sabbatical Leave (up to 6 weeks)
Flexible Out of Office Plan – Take time when you need it
Ample on-site parking & pre-tax commuter benefits
Healthy on-site lunches, snacks, beverages, & treats
Regular sponsored professional development opportunities
Many opt-in culture events across our diverse community

Fulltime

Email Marketing Manager

We are currently seeking an experienced Email Marketing Manager to lead our cruc...

Location

United States , Atlanta

Salary:

90000.00 - 100000.00 USD / Year

Cella

Expiration Date

Until further notice

Requirements

Bachelor's Degree in Marketing, Communications, Business, or a related field
4+ years of dedicated experience in email marketing, with a proven track record of managing high-volume email programs for a B2C organization
Experience in the homebuilding, real estate, or a related high-value purchase industry is highly preferred
Proven proficiency with at least one major Marketing Automation/CRM platform (e.g., Salesforce Marketing Cloud, Adobe Marketo Engage, Eloqua, HubSpot)
Exceptional analytical skills with the ability to interpret data, generate insights, and translate them into actionable email strategies
Excellent project management and organizational skills, with a focus on meeting tight deadlines in a fast-paced environment
Demonstrated ability to collaborate cross-functionally and influence stakeholders

Job Responsibility

Develop and manage the comprehensive email marketing strategy across the entire customer lifecycle, from initial lead nurturing and customer acquisition to post-sale engagement
Design, build, and deploy high-volume, dynamic email campaigns (e.g., promotional blasts, lead nurturing drip campaigns, behavioral triggers, transactional emails)
Own and optimize the marketing automation platform (e.g., Salesforce Marketing Cloud, HubSpot, etc.) to enhance targeting, personalization, and deliverability
Ensure all email campaigns are compliant with CAN-SPAM, GDPR, and other relevant regulations
Establish key performance indicators (KPIs) for all email programs (e.g., open rates, click-through rates, conversion rates, unsubscribes, and lead quality)
Conduct rigorous A/B testing on subject lines, content, calls-to-action (CTAs), and deployment times to continuously improve performance
Provide regular, in-depth reporting and analysis to senior management on campaign results and their impact on sales and customer experience targets
Manage the health and growth of the email database, including segmentation, data hygiene, and list acquisition strategies
Collaborate with the Content and Creative teams to develop compelling, on-brand email content and templates
Work closely with the Sales and Division Marketing teams to align email campaigns with local community openings, special offers, and divisional sales goals

What we offer

medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan

Fulltime

New

Head of Rx Marketing

For our client an international pharmaceutical company we are looking for experi...

Location

Poland , Warszawa

Salary:

Not provided

Devire

Expiration Date

Until further notice

Requirements

University degree in Marketing, Business, Pharmacy, Medicine or Life Sciences
MBA or advanced business education is an advantage
7+ years of progressive experience in pharmaceutical marketing, ideally in both local and regional roles
Strong track record in driving growth of mature / legacy Rx brands through lifecycle management, customer activation, and competitive defense
Experience in GP and pharmacy channel activation, advertising/media strategy, and trade collaboration is highly preferred
Demonstrated ability to identify and deliver business development (BD) or portfolio expansion opportunities
Proven success in leading and developing marketing teams
experience in managing Brand Managers or equivalent roles
Ability to influence senior stakeholders and work cross-functionally with Sales, Medical, Regulatory, and Finance
Fluent in English

Job Responsibility

Define and lead commercial strategy for the full Rx portfolio
Prioritize resource allocation and marketing investments across brands and lifecycle stages
Identify new growth opportunities through repositioning, adjacent indications, or BD partnerships
Lead cross-functional strategy to defend and differentiate key legacy brands in the face of evolving competition
Develop integrated specialist, GP, and trade plans to sustain volume and share
Monitor market trends and adjust plans to protect long-term brand equity and commercial performance
Oversee omnichannel planning and field force enablement for impactful HCP and pharmacy engagement
Guide messaging, content, and promotional material development across the portfolio
Ensure compliance, operational readiness, and campaign impact measurement
Lead and coach a team of Brand Managers, fostering ownership and accountability

What we offer

Employment in an international company with an established position in the pharmaceutical market
Real impact on the strategy and its execution on local market
Close cooperation with regional teams on strategic projects (portfolio development, new launches, etc.)

Head of Owned Channels & eCom Sales

The Head of Owned Channels & eCommerce leads the strategy and execution of our o...

Location

Australia , Sydney

Salary:

Not provided

Ticketek Entertainment Group

Expiration Date

Until further notice

Requirements

10+ years in digital marketing, B2B sales, trade marketing, ecommerce, or channel optimisation roles
Strong background in CRM, automation, merchandising, personalisation, or omnichannel strategy
Experience in ticketing, events, retail, travel, marketplace, or other high-volume transactional environments
Proven leadership in managing multidisciplinary teams
Experience in enterprise governance, rate cards, or contracted delivery models
Strong commercial acumen and experience with revenue-driving channel strategies
Deep understanding of digital merchandising, CRM, lifecycle, and automation
Highly analytical with strong decision-making skills
Expert in channel optimisation, fan/customer journey mapping, and personalisation
Exceptional stakeholder management, communication, and influence

Job Responsibility

Drive the overarching strategy for digital channels, including seasonal trading plans, priority event cycles, and sponsor integrations
Establish onsite merchandising frameworks and growth strategies to optimize channel performance
Oversee the governance and delivery of venue marketing obligations, acting as the primary senior liaison for digital performance and escalation
Lead venue engagement through strategy forums and business reviews, ensuring commercial alignment via standardized "Venue Marketing Blueprints" and SLAs
Partner with Commercial and Ticketing teams to manage feedback loops and ensure contractual compliance
Own the scalable operating model and "playbooks" for major music, sport, and theatre onsales
Standardize automated workflows, QA requirements, and content templates to enhance speed-to-market and ensure channel consistency
Lead the end-to-end trade operations function (CRM, Web, App), optimizing workflows to ensure activity is executed accurately and on time
Implement automation and "always-on" frameworks to reduce manual effort and improve operational efficiency
Drive the personalization strategy to deliver relevant "Next Best Actions" for fans across the digital ecosystem

What we offer

Complimentary event tickets
Birthday and volunteering leave
Wellbeing discounts & flu vaccinations
Paid parental leave & free employee support (EAP)
Global rewards and recognition
Learning, development & career pathways
A diverse, inclusive, and passionate team

Fulltime

Director Retail In-Store Technology

Director Retail In-Store Technology role at PUMA, responsible for leading the gl...

Location

Germany , Herzogenaurach

Salary:

Not provided

Puma Group

Expiration Date

Until further notice

Requirements

10–15 years of experience in retail technology, D2C, or large-scale enterprise technology environments, with strong exposure to physical retail and store operations
Proven track record owning in-store technology landscapes (POS, payments, store devices) and delivering multi-market store rollouts
Solid understanding of omnichannel integration between physical retail and digital commerce platforms
Strong ability to balance global standards with local market needs in complex, international organisations
Experienced people leader with a history of leading global teams and influencing senior retail and technology stakeholders
Pragmatic, outcome-driven leader with a strong focus on reliability, adoption, and store-level impact

Job Responsibility

Leadership: Responsible for all aspects of the performance management and professional development of the team, including recruitment, development plans, providing constructive feedback, appraisals and exit processes
Foster a positive and inclusive team culture by actively engaging team members, promoting open communication, and implementing initiatives that enhance employee satisfaction and well-being
Compliance with and implementation of legal and operational requirements regarding occupational health and safety within your own area of responsibility
Global Retail In-Store Technology Strategy & Platforms: Define and execute a global in-store technology strategy aligned with PUMA’s brand vision, D2C ambition, and commercial objectives
Own the end-to-end lifecycle of all in-store technology solutions (POS, clienteling, store devices, workforce tools, in-store digital experiences), from concept through rollout and optimisation
Partner closely with Retail, Markets, Operations, and Store Excellence teams to understand local store needs, operational realities, and regional nuances
Drive a global in-store technology roadmap and backlog, balancing scalability with market-specific requirements
Act as the key business-facing technology leader for retail stores, ensuring solutions deliver measurable value for store teams and consumers
In-Store Consumer & Associate Experience Enablement: Enable seamless, intuitive, and frictionless in-store consumer journeys, from assisted selling and checkout to omnichannel services (CnC, RiS, SfS, endless aisle)
Design and evolve technology that empowers store associates with the right tools, data, and insights to deliver premium consumer experiences

What we offer

Equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability

Fulltime

Senior Omnichannel Lifecycle Marketing Manager

Formlabs GmbH

Location:
United States , Boston

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
February 13, 2026

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