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Senior Multimedia Producer

urmc.rochester.edu Logo

University of Rochester

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Location:
United States of America , Rochester

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Category:
Media

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Contract Type:
Not provided

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Salary:

63815.00 - 95723.00 USD / Year
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Job Description:

As a key member of the broader multimedia team, the Senior Multimedia Producer is skilled in video production, motion design, and photography with a focus on driving creative strategy and producing timely, strategically aligned digital content to advance the institution’s strategic goals and priorities around brand and storytelling.

Job Responsibility:

  • Develops, produces, directs, shoots, and edits strategic, engaging, informative video stories for the marketing, content, social media, web, and media relations teams
  • Edits and adds content to videos using modern multimedia design, animation, interactive graphics, digital storytelling and visual innovation
  • Drives creative strategy and produces timely, strategically aligned digital content
  • Works with fellow creatives and the marketing, content, and digital teams to bring to life multimedia stories
  • Tracks, reports, and analyzes budget and schedules for the assigned multimedia projects
  • Develops video project concepts including ability to lead project development, storyboarding, prototyping, scriptwriting, and consulting with university partners
  • Responsible for driving brand strategy within the multimedia space by capturing and editing video and photography
  • Collaborates with art directors, writers, and production crew
  • Leads, develops, and executes motion graphics, video graphics, animated explainers, and dynamic visual assets for digital platforms
  • Partners with internal stakeholders and creative colleagues to brainstorm and develop visual strategies
  • Oversees assigned multimedia projects from concept to completion
  • Manages the creative process independently or in collaboration with members of the multimedia, design, digital, content, social media, enrollment, and brand teams
  • Secures shooting locations, talent, and all necessary equipment required for production
  • Manages and coordinates multiple production schedules between students, staff, internal, and external University departments
  • Applies advanced technical skills across multimedia tools and platforms
  • Utilizes non-linear editing (NLE) post-production techniques and software
  • Troubleshoots any and all technical issues that may arise during the post-production process
  • Participates as part of a peer network of creative professionals within the University
  • Manages online video catalogues across multiple services and platforms
  • Maintains organized project files, archives and tags reusable assets
  • Reviews drafts, comps, and proofs for technical quality and visual integrity

Requirements:

  • Bachelor’s degree required
  • 5 years of relevant experience required
  • Professional experience in communications, animation/film/video production, video journalism, graphic design, or higher education preferred
  • Portfolio that demonstrates multimedia excellence as part of broader campaigns that yielded tangible results
  • Competitive expertise in video production and motion graphics/animation preferred
  • Knowledge of video production with a strong understanding of multimedia production processes required
  • Ability to think strategically and understand client needs to provide counsel on multimedia design solutions required
  • Knowledge of best practices for multimedia materials, understanding of production processes for digital, web, and video projects required
  • Excellent time management and communications skills required
  • Knowledge of brand strategy concepts and the ability to manage a complex identity system and brand architecture for a large, diverse institution required
  • Understanding of how visual assets work together to visually communicate important information required
  • Knowledge of Figma, proficiency in Adobe Creative Suite (Premiere, After Effects, InDesign, Illustrator, Photoshop, Acrobat, etc.) and the Microsoft suite—with experience in a Mac workspace preferred
  • Proficiency in conceptual creative problem solving, strategic integrated content messaging systems, photography, and video preferred
  • High level of organization, attention to detail, and problem-solving skills with an ability to manage stressful situations in a solution-oriented way required

Nice to have:

  • Professional experience in communications, animation/film/video production, video journalism, graphic design, or higher education
  • Knowledge of Figma, proficiency in Adobe Creative Suite and the Microsoft suite—with experience in a Mac workspace
  • Proficiency in conceptual creative problem solving, strategic integrated content messaging systems, photography, and video

Additional Information:

Job Posted:
February 20, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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