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As a Monetization Manager in our Team in our Tel Aviv Office, you’ll work with a cross-functional and cross-cultural team – AMs, Product Managers, R&D, contractors and more. This position requires collaboration between interdisciplinary teams to achieve the company’s targets and deliver constant growth. You will be monetizing a diverse portfolio of products, including Apps, web and more. Using the most up to date advertising technologies.
Job Responsibility
Responsible for ad stack optimization across all programmatic products at Taboola-News – display, video and native – to hit the company’s revenue targets
Responsible for daily revenue management and execution of AdOps tasks, as well as managing ongoing programmatic partnerships
Daily contact with demand partners, in parallel to managing the technical aspect of the ad serving and performance optimization
Continuously grow revenue based on the company’s KPI’s and targets, and to provide monetization insights, real-time information and results to the relevant stakeholders
Work closely with product and engineering on AB testing and implementing advertising products, as well as troubleshooting and QA-ing
Stay up to date on all industry news including updates such as: Prebid.org, regulatory updates (GDPR, CCPA..etc), Identity solutions, policy changes (ads and content)
Requirements
5+ years of experience monetizing publisher assets/products (mostly Web)
Hands-On, proven experience with Google Ad Manager (GAM) – a Must
Hands-On, proven experience with Header Bidding (PreBid) – a Must
Extensive knowledge of the advertising industry, including: SSPs, Header Bidding, Open Bidding, RTB
Experience in understanding advertiser’s objectives and delivering results by optimization or product changes to meet Adv’ KPIs
Supreme analytics skills, providing insights from complex data sources. Advanced Excel skills and good analytical understanding
Experience working with industry top demand partners/sources
Advanced technical knowledge and troubleshooting skills of GAM and other tech’ vendors form a publisher’s ad stack
Great interpersonal skills, people person, and a team player
Attention to detail, well organized, and multi-tasking capabilities
Proactive with a drive to constantly look for opportunities with a business development mindset
Fluent English speaker with excellent communication skills.