Senior Media Planner

• Develops strategic and tactical media recommendations for clients, recommending channels and tactics that will deliver upon client’s objectives
• Build and maintain strong working relationships with internal teams, including client experience, activation, data & analytics, CRM, strategy, and finance
• Build strategic media audiences through 3rd party syndicated audience tools (Nielsen, Mintel, Comscore, MediaTools, Commspoint, MRI-Simmons, YouGov Profiles) to develop audience recommendations and understand audience media consumption and behaviors
• Use competitive intelligence tools to identify category white space and support media strategy
• Flawlessly manage client media budget, including the development of media flowcharts, sending flowchart updates, working with clients to secure budget approvals, and authorizing Activation teams to purchase
• Support in client billing, including partnership with the Finance team to review draft invoices against anticipated spend, ensuring invoices line up with planned investment
• Crafting internal and external POVs based on trending topics impacting the media landscape, category or market trends, clearly articulating the impact to media recommendations
• Participating in weekly status calls to keep clients updated on active media projects, and relaying important updates back to internal teams

• Bachelor’s degree or equivalent in a related field
• Minimum 3 years of media planning experience required
• Strong knowledge of both traditional & digital media channels is preferred, but not required
• Ability to think critically and apply a strategic approach to all plans or projects
• Ability to work effectively with a variety of internal teams and business groups, including Creative, Data & Measurement, Strategy, and Finance
• Ability to communicate effectively within a team environment as well as with outside media sales reps
• Displays a passion for media and advertising
• Strong organizational and mathematical skills (including basic media math)
• Ability to multi-task and deliver work on time for set deadlines
• Must be prepared for a fast-paced environment and be comfortable making decisions

Strong knowledge of both traditional & digital media channels

• multiple health insurance options
• flexible PTO
• life insurance
• 401K