Senior Marketing Systems Analyst

• Own the Marketing Tech Stack: Own the marketing technology ecosystem, developing the strategy and managing the full stack including Marketo, Qualified, and Demandbase. You will oversee vendor management, system governance, and optimization to ensure our tools deliver maximum ROI and business value
• Architect System Stability & Scalable Integrations: Manage the health and architecture of the core stack and GTM integrations, troubleshooting issues and implementing DevOps best practices, such as version control, rigorous sandbox testing, and error monitoring, to ensure operational excellence. You will replace fragile manual processes with scalable, automated solutions that ensure system uptime and maintain a "Single Source of Truth."
• Drive Conversational AI & Agentic Workflows: Lead the strategic optimization of Qualified and future chat platforms. You will design and implement agentic chat workflows and AI-generated first-touch responses to dramatically improve MQL-to-SQL conversion rates and increase SDR pipeline
• Lead AI & Automation Evolution: Champion the transition toward an AI-first marketing infrastructure. You will identify opportunities to leverage AI for lead enrichment, scoring, and routing, creating seamless, automated data flows that reduce manual effort and enhance the user journey
• Data Foundation & Enrichment: Be a key stakeholder in driving trusted data for the organization, designing an enrichment engine and key governance strategies to fuel AI models and segmentation

• 6+ years of Marketing Operations or Systems experience in a B2B SaaS/Consumption environment, with a dual focus on technical administration and innovation
• Multi-channel GTM experience: Background across various go-to-market motions including enterprise sales, account-based marketing (ABM), digital/growth marketing, PLG, and customer lifecycle marketing
• Marketing Technology Expertise: Deep proficiency in Marketo and Salesforce is required. Experience with conversational marketing (e.g., Qualified), ABM platforms (e.g., Demandbase), and sales engagement tools is highly desired
• AI & Automation Fluency: You are an "AI-First" thinker with hands-on experience using AI tools, APIs, and integration platforms (e.g., Clay, Zapier, LLMs) to drive business efficiency and automation
• DevOps Mindset: You value system stability and documentation. You approach system changes with engineering rigor, building for the long term, testing thoroughly, and monitoring for errors
• Process Optimization: You have a relentless focus on efficiency and scale. You can analyze complex routing logic and refactor legacy processes into streamlined, automated workflows
• Project management and cross-functional partnership: Expert at prioritizing competing initiatives, managing complex projects with multiple stakeholders, and partnering across Marketing, Revenue Systems, Sales, and Product teams to drive organizational outcomes

A mix of experience working at both high-growth startups and larger, at-scale companies is a plus

• A fast-paced and collaborative environment
• Learning and development allowance
• Competitive compensation and opportunity for advancement
• 100% medical, dental, and vision coverage
• Up to $25K reimbursement for fertility, adoption, and parental planning services
• Flexible PTO policy
• Monthly wellness stipend
• In-office perks are provided, such as lunch four times a week, a commuter stipend, and an abundance of snacks and beverages
• A relocation stipend may be available for those willing to relocate to a Checkr hub location