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Senior Marketing Manager

United States, Chicago · Job Posted May 30, 2026
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Job Description

Our client is the a leading B2B SaaS platform built for roofing and contracting businesses. They’re looking for a Senior Marketing Manager in Chicago to own demand generation, shape their GTM strategy, and drive measurable pipeline and revenue growth. You’ll lead a team of marketers and vendors, work hand-in-hand with sales, product, and customer success, and be held accountable for real outcomes. This hands-on role is ideal for a skilled marketer who’s eager to showcase their leadership skills, sets a high bar for performance, and holds themselves and others accountable to measurable results.

Job Responsibility

  • Lead campaigns that deliver measurable pipeline and revenue impact across paid media, email, content, events, partnerships, social, etc
  • Develop demand generation, PR, and branding strategies that boost awareness and positive brand sentiment
  • Identify opportunities to optimize full-funnel marketing engine across the entire customer lifecycle – from awareness and conversion to retention and loyalty
  • Collaborate with product management to define positioning, messaging, and launch plans
  • Analyze performance data to make fast, informed decisions and continuously improve ROI
  • Deliver comprehensive plans with clear benchmarks and KPIs, consistently driving to improve performance outcomes
  • Build strong cross-functional relationships to ensure alignment across business functions and seamless go-to-market motions
  • Coach, mentor, and raise the bar for junior team members and colleagues

Requirements

  • 7+ years B2B marketing experience, ideally in SaaS
  • Deep understanding of demand generation, GTM strategy, and sales alignment
  • Proven track record of pipeline and revenue growth contribution
  • Leadership presence with the ability to motivate and hold people accountable
  • Takes ownership of outcomes, not just activities
  • Sets high standards for performance and execution
  • Continuously seeks ways to improve results, efficiency, and impact
  • Self-motivated, comfortable operating with ambiguity
  • Based in or near Chicago (3-5 days in office)
  • Excellent written and verbal communication
  • Strong project management and prioritization skills
  • Prior experience managing budgets, vendors, or small teams

Nice to have

  • Background marketing to SMBs or owner-operated businesses
  • Experience in construction tech, FSM, home services, or trades SaaS
  • Familiarity with PE-backed SaaS environments
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