Senior Marketing Manager, HSBC

HSBC

Location:
India, Mumbai

Category:
-

Contract Type:
Employment contract

Salary:

Not provided

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Job Description:

The Senior Marketing Manager will drive marketing initiatives for Corporate and Institutional Banking, collaborating globally and locally to boost revenue growth, enhance client engagement, and solidify the bank’s presence. Responsibilities include developing marketing campaigns, managing events, leveraging digital tools, and driving strategy for growth segments. The role emphasizes data-driven insights, leadership, and teamwork in an Agile environment.

Job Responsibility:

Develop local media plans which connect with group and support local and global business and client marketing objectives
Drive media optimisation and strong ROI
Maintain relationships with local agency partners to negotiate strong agreements and maintain high quality of service
Serve as POC for the global content and campaigns teams to identify potential content pieces which would supplement a regional runway
Activate the global awards strategy
Develop and implement local direct-to-client marketing campaigns to achieve CIB business goals and objectives
Manage end-to-end delivery of strategic events
Leverage and add to event toolkits to ensure consistent execution of events
Interlock developments in the Global MarTech platforms to ensure running the latest systems possible
Drive PWS local strategies and runways to ensure content is up to date and driving outcomes
Provide systems support and guidance to the Business Marketing teams
Support the marketing strategy for key segments of growth
Develop marketing programs that support deal origination and client acquisition
Track and analyse performance metrics for all activity
Utilise data insights to continuously refine marketing strategies
Advocate for insight for marketing and go-to-market activities
Influence and work closely with cross-functional teams
Promote Agile Principles and foster a collaborative working environment

Requirements:

10+ years of B2B marketing experience, with a focus on commercial marketing within global banking or financial services
Proven ability to translate client and market insights into effective marketing strategies and campaigns
Strong leadership and collaboration skills within global, matrixed organizations
Bachelor’s degree required

What we offer:

Flexible working
Continuous professional development
Inclusive and diverse environment

Additional Information:

Job Posted:
September 26, 2025

Expiration:
October 12, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Senior Marketing Manager

HSBC

Location:India, Mumbai

Category:-

Contract Type:Employment contract