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As a Senior Marketing Manager you will lead the strategic planning, execution, and optimisation of marketing activity across Bids & Key Account Management (KAM) and the SME business unit. The role ensures integrated, insight‑driven marketing that supports commercial growth across the full customer lifecycle from pre‑tender influence and strategic account enablement to SME acquisition and performance marketing.
Job Responsibility:
Delivering the integrated marketing strategy for Bids, Key Accounts, and SME growth
Managing and optimising the combined marketing budget with a strong focus on ROI
Driving pre‑tender influence and enhancing bid success
Leading SME acquisition, performance marketing, and MQL generation
Strengthening CitySprint’s reputation, sector authority, and thought leadership position
Building scalable marketing processes, capability and structure
Leading and coaching marketing executives supporting Bids, KAM, and SME activity
Requirements:
Solid experience in B2B marketing, with a mix of strategic and hands‑on delivery
A confident communicator who can work well with senior stakeholders and different teams
Someone who can plan, run and optimise multi‑channel marketing campaigns that drive results
Comfortable leading projects, managing budgets and working independently when needed
Confident using CRM and data tools (Salesforce is a bonus)
Able to turn complex ideas into simple, compelling messages that support bids, accounts and SME growth
All successful candidates will be required to complete a DBS check
Nice to have:
Experience in logistics or services is helpful, but not essential
What we offer:
25 days’ annual leave plus bank holidays, and a day off for your birthday
Enhanced maternity and paternity leave
Free access to mental health support, including 1:1 therapy
Healthcare and wellbeing benefits
Extra family-friendly days for key life moments, plus death in service cover