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Robert Half Logo Robert Half · -

Senior Marketing Manager

United States, Livonia Employment contract, B2B · Job Posted June 29, 2026
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Job Description

We’re partnering with an industry leading building-materials client looking to bring on a Marketing Leader focused on a high-growth, contractor-facing channel across a multi-location distribution network. This is a hands-on, high-impact role where you’ll own marketing strategy and execution for a nationwide contractor distribution channel—driving engagement with contractors, installers, and trade professionals across 50+ locations nationwide.

Job Responsibility

  • Lead marketing strategy and execution for a contractor pro services channel
  • Drive local and national marketing campaigns that increase traffic, awareness, and sales across branch locations
  • Plan and execute events and trade shows (regional + national)
  • Support local branch marketing activations and sales promotions
  • Create and manage social media and digital campaigns targeting contractors
  • Develop email marketing and HubSpot CRM campaigns
  • Design in-store signage, marketing, and promotional materials using Canva
  • Partner with sales, product, and supplier teams to launch and promote product lines
  • Manage vendor relationships and co-marketing initiatives
  • Oversee content creation and execution across internal and external teams
  • Track and optimize campaign performance

Requirements

  • 4+ years of marketing experience in building materials, flooring/tile, installation products, or contractor supply
  • Strong understanding of contractor / trade audiences and how to drive engagement at the local level
  • Experience in: event marketing and trade shows, channel / field / branch marketing, content and social media management, email marketing and CRM platforms (HubSpot, Mailchimp, etc.)
  • Experience working with multi-location distribution or branch networks
  • Ability to balance strategy and hands-on execution
  • Strong project management and cross-functional collaboration skills

What we offer

  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
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