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Duetto is seeking an experienced Senior Marketing Manager to support our go-to-market activities in the EMEA region.
Job Responsibility:
Own and lead the EMEA marketing plan in collaboration with Sales, the Growth Marketing team, and other key stakeholders
Lead the strategic execution of the EMEA marketing plan, partnering cross-functionally with global teams in events, digital, content, and creative to ensure seamless delivery of high-impact, integrated marketing programs
Oversee the strategy, promotion, and execution of all owned and third-party events in the EMEA region, ensuring alignment with regional goals and measurable business impact
Act as the senior marketing lead for the EMEA sales organization, ensuring tight alignment between marketing initiatives and regional revenue goals
Take control of the marketing mix within the region to blend leading-edge technology and go-to-market knowledge and expertise to craft compelling digital journeys, effective and highly targeted paid campaigns alongside high-impact field marketing initiatives
Own ongoing communication with EMEA sales leaders and teams, delivering clear visibility into marketing campaigns, performance metrics, and pipeline impact
Develop and operationalize scalable processes for repeatable sales and marketing initiatives such as webinars, customer events, and ABM campaigns, driving efficiency and consistency across the region
Establish and track campaign success metrics and evaluate marketing performance based on outcomes and pre-set KPIs against all marketing activities
Work across the team to gain a mastery of our target markets and lead the qualification criteria
Translate global marketing initiatives into projects that are relevant to EMEA markets
Represent Duetto at industry events
Requirements:
6+ years of experience in B2B SaaS software field marketing or a transferable marketing area
Experience in the hotel/hospitality industry is highly preferred
Experience in a range of marketing disciplines and delivery channels, including digital, design, social, partner, customer, product, and events
Expert project and budget management capabilities
Analytical and strategic with the ability to deliver localised marketing plans by region
Creative both in concepts and ideas, and in approach to business and project management
Highly organized
Excellent written and verbal communication skills
Solid track record of being able to manage communications across multiple stakeholders and at various levels in an organization
Team Player: You are highly collaborative and can lead across functions and in matrixed organizations
Creativity: You thrive in an environment without a set playbook and are excited to build a scalable, high-impact marketing program
You love the travel industry - hospitality is in your DNA
Language skills: English required
Nice to have:
Experience with our marketing tech stack, including: Hubspot, Salesforce, Demandbase, and Asana
Language skills: French, Spanish, German or Italian desirable
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