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Senior Marketing Manager - Subscriptions

United Kingdom, London Employment contract · Job Posted May 29, 2026
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Job Description

We’re looking for a commercially minded and data-driven individual to help drive subscriber growth and maximise customer value across our News and Puzzles products. This role will play a key part in shaping pricing and proposition strategies, leading trading performance initiatives, and supporting the delivery of compelling subscriber offers. Working cross-functionally with teams including Insights and Analytics, you’ll use customer and performance data to optimise results, improve subscriber outcomes, and support the development of new products and upgrade opportunities. From managing end-to-end price rise activity to identifying new growth opportunities, this is an exciting role at the heart of our subscription business.

Job Responsibility

  • Lead subscription trading performance across News and Puzzles products, using data and customer insight to analyse churn and cancellation trends and identify actionable opportunities for growth
  • Lead the development and enhancement of subscription packs and propositions, including the launch of new products and initiatives designed to upgrade subscribers to higher-value offerings
  • Manage the end-to-end price rise process, ensuring subscribers transition smoothly to appropriate pricing tiers while maximising retention and revenue performance
  • Partner closely with Insights and Analytics to identify revenue optimisation opportunities, using data and performance insights to inform strategic decision-making and improve customer outcomes
  • Support the delivery of subscriber upgrade and save strategies, leveraging the in-house dynamic offer recommendation tool to drive targeted and effective customer journeys
  • Collaborate with technical and operational teams to improve processes, enhance execution, and support the efficient delivery of commercial priorities
  • Support the Commercial Executive in refining briefing processes and coordinating day-to-day activity across the team.

Requirements

  • Strong ability to translate customer insight and data into commercially effective strategies that drive growth and business performance
  • Highly commercial and numerate, with the ability to identify trends, influence trading performance, and assess revenue opportunities
  • Analytical mindset with experience using data and customer behaviour insights to inform decision-making and optimise performance
  • Experience managing complex projects from inception to delivery, ideally within a commercial, subscription, marketing or digital environment
  • Excellent communication skills, with the ability to present complex information clearly and confidently to a range of stakeholders, including senior leadership
  • Strong stakeholder management skills, with experience building effective relationships across teams and functions
  • Proactive and solutions-focused, with a positive attitude and the ability to identify and pursue commercial opportunities independently
  • Exceptional attention to detail, alongside strong planning, organisational and time management skills, with the ability to manage multiple priorities effectively.

What we offer

  • Dynamic working opportunities
  • medical cover
  • parental leave (six months fully paid maternity leave and enhanced paternity/partner leave)
  • life assurance
  • season ticket loans
  • training and development opportunities
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