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Senior Marketing Manager, Strategy

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Disney

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Location:
United States , Glendale

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Category:
-

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Contract Type:
Not provided

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Salary:

153200.00 - 205400.00 USD / Year
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Job Description:

The Walt Disney Company's Games & Digital Entertainment business is one of the world's largest licensors of games across multiple platforms. Our teams work closely with internal and external development partners to create original stories through high-quality games and experiences inspired by the worlds of Disney, Pixar, Marvel, Lucasfilm, 20th Century Studios and more. The Disney Digital Entertainment team is seeking a seasoned and innovative Senior Marketing Manager, Strategy to lead some of Disney Digital Entertainment’s most exciting licensed and vertical projects. This strategic and hands-on marketer will deliver forward-thinking campaigns across a group of projects and lead a team of high-performing marketers.

Job Responsibility:

  • Strategic Marketing: lead the development and execution of GTM plans for a group of licensed and vertical projects to drive top-line growth and captivate audiences globally
  • Cross-Company Collaboration: lead the development of compelling, performance driven integrated synergy marketing campaigns for assigned projects globally
  • Relationship Building & Partner Engagement: serve as a brand and partner champion for assigned projects, cultivating and strengthening positive, outcome-oriented relationships with partner marketing leads
  • Data-Driven Insights: leverage market research, intelligence, and analytics to drive the thoughtful development of marketing plans
  • Communication & Reporting: lead insightful marketing updates, postmortems, and performance reports tailored for a variety of audiences
  • Leadership & Team Development: manage a high-performing team and their projects, fostering a culture of collaboration, inclusivity, innovation, and continuous improvement

Requirements:

  • 10+ years of progressive experience in marketing and games
  • proven success in launching and cultivating high-profile, high-impact campaigns
  • 5+ years of working in the gaming industry
  • 3+ years of managing direct report(s)
  • goal-oriented strategic, creative, and proactive problem solver with a proven track record of taking ownership and driving results
  • experience in marketing world-class brands globally
  • demonstrated ability as a brand driver and storyteller
  • strong interpersonal skills and executive presence with a high-level of corporate professionalism, organizational savvy, accountability, ability to influence and sell strategies to a wide audience set
  • excellent analytical skills
  • exceptional communication skills, with a track record of writing and executing creative briefs, GTM plans, and postmortems that deliver clear business results
  • highly organized, detail-oriented project manager
  • ability to multi-task and prioritize
  • proven success leading and developing marketing teams
  • deep knowledge of the entertainment landscape, pop culture, social media, and gaming media trends
  • creative thinker who is comfortable with ambiguity and thrives on bringing new ideas to life
What we offer:
  • health and savings benefits
  • educational opportunities
  • special extras
  • bonus and/or long-term incentive units
  • full range of medical, financial, and/or other benefits

Additional Information:

Job Posted:
February 14, 2026

Employment Type:
Fulltime
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Disney - All Job Offers
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