CrawlJobs Logo
Airbnb Logo Airbnb · -

Senior Marketing Manager, Korea

South Korea, Seoul · Job Posted February 06, 2026
Apply Position
Job Link Share

Job Description

The Senior Marketing Manager, Korea will report to the Senior Marketing Lead, China & Korea and be based in Seoul. They will be responsible for supporting and implementing marketing programs to establish a strong brand voice and drive profitable growth, working collaboratively with cross-functional teams such as PR/communications, growth marketing, design, product marketing, public policy, legal and country leadership to bring marketing campaigns to life.

Job Responsibility

  • Partnering with the Senior Marketing Lead, develop local Korea marketing plans for greatest business and brand impact, in accordance with consumer understanding, seasonality, maximized earned media, community engagement, and brand health metrics
  • Execute cross-regional marketing initiatives
  • Demonstrate the ability to influence stakeholders in complex projects with tight timelines
  • Collaborate across functions, markets and regions, to develop highly effective, creatively excellent integrated marketing campaigns, including but not limited to: advertising, social, digital and experiential conception, development and production, media strategy, execution, optimization, and program reporting, ensuring all marketing activities feel local and personal
  • Lead the management of local agency partners, fostering best-in-class and highly productive agency partnerships
  • Enable and support localization, ensuring all marketing activities are locally relevant and personal, leveraging as possible existing strategies, content and plans for improved productivity
  • Manage analytics and reporting for brand health and marketing activities working closely with global and regional marketing, internal media teams, FP&A and marketing analytic teams
  • Organize and manage regular routines across disciplines
  • Ensure seamless flow of information between global, regional & local teams
  • Conduct and disseminate regular AARs (after action reviews) on projects including results, lessons learned and best practices to global, regional and local internal and external partners
  • Manage and track brand marketing budgets and ensure effective budget use, meeting or exceeding efficiency targets
  • Work with Korea & global finance and operations on budget forecasting and actualizing
  • ensuring timely SOWs and contracts with partners at all times
  • provide regular activity updates and reconciliations

Requirements

  • 8+ years of relevant work experience at a start-up, agency or client-side marketing, with preference in the consumer internet space of travel, design, technology, or lifestyle brands
  • Strong understanding of and experience working closely with product and/or growth marketing
  • An integrated marketing mindset, passion for creative excellence in storytelling through multiple media types, both visual and written, with solid experience in brand and creative strategy, off- and online media, including social, paid media, SEM, measurement & analytics, project and agency management
  • Experience working in a regional team as part of a global organization and collaborating across geographies
  • Collaborative in approach, empathetic in nature, and steadfast in intention
  • Appetite for a fast-paced environment and desire to constantly reassess and optimize
  • Excellent written and oral communication, a keen visual sense, attention to detail
  • Ability to work within tight deadlines, adjust quickly to changes in priorities, and balance short-term needs with long-term strategic initiatives
  • Passion for Airbnb, travel, creative and possessing an entrepreneurial spirit and strong problem solving skills
Airbnb - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Senior Marketing Manager, Korea

8 matching positions

Senior Field Marketing Manager

Wiz is looking for a Senior Field Marketing Manager to own execution and optimis...
Location
Location
Singapore , Singapore
Salary
Salary:
Not provided
wiz.io Logo
Wiz
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of field marketing experience, preferably in B2B tech or cybersecurity in South East Asia and Korea markets
  • Enjoying working within a fast-paced, high-growth environment is a must
  • Excellent written and verbal communication skills as someone who enjoys collaborating across functions
  • Proven ability to plan, execute, and measure the success of both physical and virtual events
  • Experience with demand generation, lead nurturing, and account-based marketing (ABM) strategies
  • Strong organisational skills with keen attention to detail for effective project management
  • Proficient with CRM tools (e.g., Salesforce) and marketing automation platforms (e.g., Marketo, CMS)
  • Ability to track and analyze campaign performance data
  • Thrive in a fast-paced, startup environment where you’re not afraid to roll up your sleeves and get things done
  • You’ll have an “inbox zero” mentality and be ready to tackle any task, whether it’s executing complex campaigns or handling last-minute logistics
Job Responsibility
Job Responsibility
  • Field Marketing Strategy & Execution: Aligned to regional strategy & objectives, you’ll deliver integrated field marketing plans tailored to specific regional markets and target verticals
  • This includes aligning sales motions, partnerships, and campaigns that will drive brand visibility and demand generation
  • Event Management: Lead and execute field marketing activities, including trade shows, conferences, and user groups
  • Work with external vendors and internal teams to ensure flawless execution of in-person and virtual events
  • Sales Enablement: Collaborate with the sales team to create marketing assets and campaigns that support sales efforts in the field
  • Provide them with the tools, content, and resources needed to engage prospects and close deals
  • Lead Generation: Align tightly with functional teams across campaigns, digital, ABM and customer marketing to strengthen qualified leads and pipeline opportunities for the sales team
  • Regional Market Insights: Analyze and report on market trends, customer insights, and competitive landscape to inform marketing strategies and improve campaign performance
  • Operations & Logistics: Own swag stock, warehousing, and support vendors for the South East Asia and Korea regions
  • Brand Enablement: Serve as a brand ambassador for Wiz, building and nurturing relationships with key industry influencers, partners, and customers while ensuring our field team are enabled with the right collateral to boost the Wiz brand and message in market
  • Fulltime
Read More
Arrow Right

Senior Manager, Revenue Strategy & Operations (Korea GTM)

The Strategy & Operations Manager, South Korea is a pivotal role that will work ...
Location
Location
South Korea , Seoul
Salary
Salary:
Not provided
airwallex.com Logo
Airwallex
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in strategy and/or operations roles — for example, top‑tier strategy/management consulting or in‑house strategy / operations in high‑growth technology, fintech or financial services companies
  • Strategic and analytical problem solver with a track record of structuring ambiguous problems, running rigorous analysis (quantitative and qualitative) and turning insights into clear recommendations and execution plans
  • Strong project and stakeholder management skills, with experience working in international teams and across multiple time zones, balancing inputs from commercial, product, operations, risk and regional leadership
  • Language: Fluent Korean and business-level English, with the ability to synthesise and communicate complex ideas in a simple, compelling way — both in writing and verbally
  • High ownership and bias to action — you are a self‑starter who can independently identify, prioritise and execute on the highest‑impact opportunities, and you are comfortable rolling up your sleeves to get things done in a fast‑moving environment
  • Commercial acumen, including comfort working with revenue, cost and profitability drivers, and supporting go‑to‑market initiatives or commercial proposals
  • Excellent communication and collaboration skills, with experience working with people at all levels and across cultures, and influencing decisions without direct authority
  • Education: Bachelor’s degree or equivalent practical experience.
Job Responsibility
Job Responsibility
  • Shape South Korea market strategy
  • Lead go-to-market execution
  • Partner on customer onboarding and operations
  • Localise and scale core processes
  • Drive product–market fit in Korea
  • Run high-quality analysis and decision support
  • Own cross-functional projects end to end
  • Fulltime
Read More
Arrow Right

Head of Sales - Korea

This role will be a senior member of Heitman’s global capital raising and invest...
Location
Location
Korea (the Democratic People's Republic of) , Magok
Salary
Salary:
Not provided
heitman.com Logo
Heitman
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree required
  • advanced degree (MBA) and/or professional certification (e.g., CFA) preferred
  • 10–15+ years of relevant experience in capital raising, sales, investor relations, or client-facing roles within real estate private equity, real assets, or alternative investment management firms, or with placement agents or institutional investors
  • Demonstrated track record of successfully raising capital for real estate or real asset funds and leading fundraising processes through final close
  • Deep experience building, managing, and expanding long-term relationships with sophisticated institutional investors, particularly Korean pension plans, mutual aid and benefit associations, insurance companies, and sovereign funds
  • Strong understanding of real estate investment strategies, fund structures, portfolio construction, and performance drivers, with the ability to communicate credibly with senior investment professionals
  • Proven ability to develop and execute regional fundraising strategies, translating market intelligence and investor feedback into actionable business initiatives
  • Excellent written and verbal communication skills, with the ability to engage effectively with C-suite executives, senior investment professionals, and internal stakeholders
  • Strong project management capabilities, including oversight of marketing materials, due diligence processes, and investor communications
  • Experience leading, mentoring, and developing teams in a collaborative, high-performance environment
Job Responsibility
Job Responsibility
  • Lead all capital raising and sales activities for Heitman in Korea, with a primary focus on cultivating new institutional investor relationships and deepening engagement with existing LPs
  • Serve as the senior relationship manager and primary point of contact for key Korean investors, delivering best-in-class client service and maintaining long-term, trusted partnerships
  • Develop and execute a Korea-focused fundraising and marketing strategy aligned with Heitman’s global capital formation objectives, incorporating local market dynamics, regulatory considerations, and investor preferences
  • Drive business development efforts across Heitman’s real estate investment strategies by articulating the firm’s platform, products, performance, and value proposition to prospective and existing investors
  • Manage the end-to-end fundraising process, including investor outreach, due diligence coordination, fund documentation support, and closing activities
  • Collaborate closely with global senior leadership, investment teams, legal, compliance, and finance functions to ensure consistent, timely, and accurate investor communications and reporting
  • Lead and participate in investor meetings, roadshows, portfolio update sessions, and key client events, including annual meetings and bespoke LP engagements
  • Translate investor feedback and market intelligence into actionable insights to support fundraising strategy, product development, and broader firm-level initiatives
  • Oversee relationships with external advisors and placement agents in Korea, as appropriate
  • Act as a senior representative and brand ambassador for Heitman in the Korean institutional investment community
What we offer
What we offer
  • Competitive compensation
  • All of our team members are bonus eligible and participate in a generous annual bonus plan
  • Leading-edge, human-centric benefits package
Read More
Arrow Right

Strategic Growth & Insights Manager, APAC

The role will focus on building a strong understanding of market dynamics, consu...
Location
Location
China , Shenzhen; Shanghai
Salary
Salary:
Not provided
marshall.com Logo
sa.global
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in strategy, market insights, product strategy, or commercial strategy within APAC
  • Strong understanding of at least two priority markets (China, Japan, Korea, India)
  • China experience strongly preferred
  • Proven experience in identifying strategic growth opportunities
  • Ability to build and manage partnerships across technology, academic, startups, and innovation ecosystems
  • Strong analytical and storytelling skills
  • Fluent in English
  • Mandarin preferred
Job Responsibility
Job Responsibility
  • Develop a market insights engine covering consumers, category trends, and competitive landscapes for China, Japan, Korea, and India
  • Track market shifts, competitor innovations, pricing strategies, and distribution changes
  • Produce compelling, executive-ready analysis for senior leadership
  • Build and manage strategic relationships that can support future growth Initiatives
  • Explore ecosystem partnerships and integrations with platforms and device manufacturers
  • Develop collaborations for user behaviour studies, technology R&D, materials research, and product technologies
  • Identify startup or emerging technologies relevant to future product directions
  • Identify whitespace opportunities across markets, categories, channels, and consumer segments
  • Provide insights that can inform new product opportunities, localisation needs, GTM approaches, and portfolio optimisation
  • Support long-range planning and strategic prioritisation
What we offer
What we offer
  • re-location support
  • visa/work permit application
  • local authority registration
  • home finding service
Read More
Arrow Right

Senior Analytics Manager

Reporting directly to the APAC Analytics Lead, you will represent our analytics ...
Location
Location
South Korea , Seoul
Salary
Salary:
Not provided
jellyfish.com Logo
Jellyfish
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • People Management: Experience leading a team
  • Experience with hiring, conducting performance reviews, and mentoring junior staff
  • Commercial Portfolio: Experience supporting or managing large client portfolios ($500,000+ in annual service fees)
  • Understanding of agency economics, retention, and growth
  • Bilingual fluency in Korean and English
  • Professional English Level (Written & Spoken) required
  • 5+ years of total experience in digital analytics
  • Experience working in an agency is preferred
  • Google Expert: Expert mastery of Google Analytics 4 (GA4) and Google Tag Manager (Web & App)
  • Korea Ecosystem: Solid understanding of how to track and attribute traffic from Naver (Search/Shopping) and Kakao environments
Job Responsibility
Job Responsibility
  • Grow the Business in Korea: Work with local Sales teams to find new clients and projects
  • Help expand our list of local and global clients in Seoul
  • Sales and Proposals: Explain our services to clients in a simple way
  • Create proposals, estimate how many hours a project will take, and calculate the cost
  • Explain the value of data to senior client managers (C-level)
  • Team Leadership: Manage the Seoul analytics team
  • Assign tasks, manage the team's workload to protect work-life balance, set goals (KPIs), and train the team to improve their skills
  • Client Strategy & Workshops: Act as the main advisor for big clients
  • Create long-term measurement plans, run client workshops, and help them start testing programs (A/B testing)
  • Quality Control & Documentation: Responsible for the quality of the work your team produces
What we offer
What we offer
  • Reward: Eligible to join our discretionary annual bonus scheme
  • Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am and 6:30pm with flexible working hours
  • Growth, Your Way: Accumulate one paid day each month (2 hours per week) for self-development and access to Jellyfish Learn
  • Fulltime
Read More
Arrow Right

Senior Account Director

Reporting to the Managing Director, you will be responsible for growing Jellyfis...
Location
Location
South Korea , Seoul
Salary
Salary:
Not provided
jellyfish.com Logo
Jellyfish
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 12 + years of experience
  • Strong network in Korea's digital marketing ecosystem and experience in successfully sourcing and closing new business opportunities
  • Ability to anticipate client needs, proactively identify opportunities, and drive results
  • Consistently delivers clear, persuasive, and actionable recommendations to internal teams and clients
  • Senior Client Management Directors should be technically excellent one of Jellyfish's key offerings (e.g. paid media or analytics) with a comprehension of the breath of Jellyfish offerings to identify growth opportunities
  • Ability to build teams and scopes fit for client purpose, and know how to optimise to improve profitability and outputs
  • Actively contribute to a collaborative, high-performing work environment by leading cross-functional teams effectively, fostering open communication, and ensuring the timely delivery of complex projects
  • Experience managing client data in Salesforce or similar systems, ensuring accuracy and integrity
  • Anticipates client needs and proactively provides solutions or recommendations
  • Owns mistakes, identifies lessons learned, and implements improvements to avoid repeating errors
Job Responsibility
Job Responsibility
  • Drive client growth by signing new prospects and expanding existing clients
  • Provide strategic guidance and develop high-quality briefs aligned with client objectives
  • Anticipate client needs, proactively address problems: offer innovative solutions, and drive strong NPS scores and retention
  • Strengthen client relationships through engagement in events, webinars, Thought Leadership and case studies
  • Ensure best-in-class delivery to clients: be obsessed with their business, demand excellence and ensure work is accurate and impactful to clients
  • Lead all cross functional responses, define outline/outputs from capability teams to ensure high client satisfaction
  • Lead QBRs with the cross functional teams and support the execution of client growth plans
  • Identify and implement operational improvements to maximize satisfaction and profitability
  • Foster a culture of excellence, collaboration, and continuous improvement
  • Support onboarding and development of new hires with structured training plans
What we offer
What we offer
  • Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours
  • Accumulate one paid day each month (2 hours per week) for self-development and access to Jellyfish Learn
  • Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers
  • We also provide £1000 (or equivalent) towards courses for returning primary caregivers to support your transition back into work
  • Fulltime
Read More
Arrow Right
New

Manager, Recruiting

As the Manager, Recruiting for Mobility and U4B, you will have an amazing opport...
Location
Location
Japan , Tokyo
Salary
Salary:
Not provided
uber.com Logo
Uber
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of recruiting experience, including a minimum of 5+ years managing a recruitment team
  • A comprehensive understanding of recruiting practices and an understanding of the local Japanese/North Asia market
  • Experience managing the performance and professional development of other senior level recruiters
  • Experience creating and executing recruiter training and mentoring a team
  • Experience supporting a fast-paced, high growth organisation
  • Expertise in market mapping, research, candidate development, hiring manager relationship development, and presenting overall recruiting outcomes to senior leaders
  • Strong bias towards organized and structured ways of working with mindset towards aligning all processes globally
  • The ability to interact effectively with business partners at all levels of the organisation
  • The ability to manage competing priorities and a diverse workload, while achieving results in a fast-paced environment
  • Internal recruitment experience - required
Job Responsibility
Job Responsibility
  • Leading a team of talent acquisition partners focused on hiring for all roles at Uber across Japan, Taiwan, Hong Kong, Korea, Australia and India
  • Developing the overall vision and long-term strategy for how this team will consistently partner with the business to deliver great outcomes
  • Implementing standard ways of working to include the candidate experience, assessment/selection processes, development of research/diversity, equity and inclusion initiatives/sourcing strategies
  • Being the primary point of contact for the team and all local hiring managers
  • Continuing to build, mentor, and develop a diverse talent acquisition team and drive an environment of continuous learning
  • Managing the team through the identification of development opportunities, guidance around TA strategies, and ensure successful relationships are being built with HR and Uber Leadership Team
  • Helping escalate the team to be viewed by leaders as true business partners
  • Fulltime
Read More
Arrow Right

Vp, Investment Research

Our Asia Pacific region is seeking a Vice President to join the firm’s Investmen...
Location
Location
Hong Kong , Hong Kong
Salary
Salary:
Not provided
heitman.com Logo
Heitman
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A bachelor’s degree in economics, statistics or a related field
  • 7 to 10 years in real estate research, consulting, finance or economics
  • Prior experience within the commercial real estate industry preferred
  • Experience covering multiple markets across the Asia Pacific Region preferred
  • Excellent organizational, analytical and written and oral communication skills
  • A highly developed ability to juggle multiple assignments simultaneously
  • Fluency in Excel, PowerPoint and data visualization
  • Comfort with creating, maintaining and manipulating databases
  • Intellectual curiosity and integrity
  • Willingness to work independently on short deadlines
Job Responsibility
Job Responsibility
  • Collect and analyze data on property markets, capital markets and economic trends in major Asia Pacific markets, with particular emphasis on Japan, South Korea, Hong Kong, Singapore, and Australia
  • Translate high level economic and market trends into relevant insights for portfolio performance and investment strategy
  • Create and maintain content and charts that convey economic or market trends in a compelling manner for client presentations
  • Work alongside the acquisition team on prospective property acquisitions, including assessments of local market conditions and trends, competitive properties and identification of risks/opportunities
  • Write the market summary for annual business plans for properties within the Heitman-managed Asia Pacific portfolio
  • Write white papers and Thought Leadership pieces on market trends and their investment implications
  • Interact and work collaboratively with senior management and clients in person and on conference calls
What we offer
What we offer
  • Competitive compensation
  • Annual bonus plan
  • Leading-edge, human-centric benefits package
Read More
Arrow Right