Job Description
Senior Marketing Executive (up to £37,000)\n\nImmediate is home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and BBC Gardeners World magazine. Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events.\n\nWe’re the destination for people looking to get more from the things they love. We’re here to inspire, fuel, encourage and educate.\n\nWhether it’s the big things, or the little things; from reaching fitness goals to savouring good food, cultivating outdoor spaces, or enjoying the latest TV sensation – we help bring our audiences joy!\n\nImmediate Live is the UK’s leading consumer events company. From cycling and gardening to dance, food and contemporary art, Immediate Live creates events and experiences that connect and inspire highly engaged communities both digitally and live. Premium, passion-led events run across the UK and Ireland, attracting over 650,000 visitors annually. As part of Immediate Media—a multi‑platform business reaching 19 million passionate consumers monthly—we combine world-class content with innovative experiences.\n\nAbout the role\n\nAs Senior Marketing Executive, you’ll play a key role in delivering high-performing marketing campaigns across the BBC Gardeners’ World Events and Good Food Show portfolio, including BBC Gardeners’ World Live, BBC Gardeners’ World Fairs, Good Food Festival and the Festive Good Food Show. Commercially minded and digitally focused, you’ll work with the Marketing Manager and Portfolio Marketing Manager to plan, deliver and optimise multi‑channel campaigns that attract the right audiences, drive ticket and upsell revenue, and continuously improve performance.\n\nYou’ll bring proven experience as a campaign marketer with a strong passion for digital, playing a hands‑on role in shaping and delivering activity across email marketing, website performance and social media. Confident in testing, optimisation and insight, you’ll use data and learning to refine campaigns and improve results over time. Collaborative and proactive, you’ll work closely with colleagues and stakeholders to deliver first‑class campaigns, while also supporting the wider marketing function through customer communications, stakeholder liaison, onsite delivery and post‑event reporting.
