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An award-winning luxury services company is looking for a Senior Marketing Executive to join its marketing team in South West London. You’ll be working alongside the wider Marketing team to support the business’s B2C direct marketing campaigns by creating and implementing creative campaigns across a range of channels, using your excellent offline (non-digital) marketing experience. You’ll work on B2C campaigns, identifying marketing opportunities through to the successful implementation and post-campaign analysis of a campaign’s success, in line with the company’s annual marketing plan and sales objectives.
Job Responsibility:
Manage and execute all aspects of a busy, high-volume, direct marketing campaign, while working with the wider marketing team to help design marketing materials
Work with external agencies and suppliers on direct marketing campaigns
Support PR and media opportunities, including in-person events
Analyse and report on the success of campaign effectiveness and Return on Investment
Create and execute innovative advertising campaigns across several offline channels
Work as part of the marketing team to develop direct marketing campaigns
Requirements:
At least 3 years of experience in a Direct Marketing role
Excellent copywriting and proofreading skills
Experience working with external design agencies
Prior experience creating direct marketing campaigns - essential
Understanding of customer retention and acquisition
What we offer:
Private pension and healthcare
Hybrid working - 2 days from home, 3 in the office