CrawlJobs Logo

Senior Marketing Data Analyst

United States, Philadelphia 60.00 - 70.00 USD / Hour · Job Posted June 29, 2026
Apply Position
Job Link Share

Job Responsibility

  • Analyze large, complex datasets to identify trends, patterns, and insights that support business decisions
  • Lead data projects from concept through delivery, ensuring alignment with business goals
  • Translate business questions into analytical approaches and provide clear, actionable insights
  • Partner with cross-functional teams to understand data needs and deliver solutions
  • Present findings and recommendations to senior stakeholders and leadership
  • Apply statistical analysis and machine learning techniques to solve complex business problems
  • Develop and maintain data models for forecasting and scenario planning
  • Ensure data quality and integrity through audits, validation, and governance best practices
  • Collaborate with data engineering and IT teams to improve data pipelines and infrastructure
  • Drive automation initiatives to improve reporting efficiency and reduce manual work
  • Establish best practices for data analysis and visualization
  • Mentor junior analysts and provide guidance across the team

Requirements

  • Bachelor's degree in Data Science, Statistics, Computer Science, or related field (Master's preferred)
  • 5+ years of experience in data analytics, business intelligence, or a related field
  • Advanced proficiency in SQL, data modeling, and ETL processes
  • Strong experience with data visualization tools (Power BI, Qlik)
  • Proficiency in Python or R for statistical analysis, modeling, and automation
  • Experience with AWS technologies (S3, Athena, Redshift) or other cloud platforms
  • Knowledge of emerging analytics approaches, including AI-driven solutions and examples of the outcomes that were delivered
  • Experience working with large datasets and complex data environments

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Senior Marketing Data Analyst

8 matching positions

Senior Marketing Data Analyst

Location
Location
United States , Ephrata
Salary
Salary:
95000.00 - 115000.00 USD / Year
bhsg.com Logo
Beacon Hill
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in Data Science, Statistics, Computer Science, or related field (Master's preferred)
  • 5+ years of experience in data analytics, business intelligence, or a related field
  • Advanced proficiency in SQL, data modeling, and ETL processes
  • Strong experience with data visualization tools (Power BI, Qlik)
  • Proficiency in Python or R for statistical analysis, modeling, and automation
  • Experience with AWS technologies (S3, Athena, Redshift) or other cloud platforms
  • Knowledge of emerging analytics approaches, including AI-driven solutions and examples of the outcomes that were delivered
  • Experience working with large datasets and complex data environments
  • Strong problem-solving skills and attention to detail
  • Excellent communication skills, with the ability to present to both technical and non-technical audiences
Job Responsibility
Job Responsibility
  • Analyze large, complex datasets to identify trends, patterns, and insights that support business decisions
  • Lead data projects from concept through delivery, ensuring alignment with business goals
  • Translate business questions into analytical approaches and provide clear, actionable insights
  • Partner with cross-functional teams to understand data needs and deliver solutions
  • Present findings and recommendations to senior stakeholders and leadership
  • Apply statistical analysis and machine learning techniques to solve complex business problems
  • Develop and maintain data models for forecasting and scenario planning
  • Ensure data quality and integrity through audits, validation, and governance best practices
  • Collaborate with data engineering and IT teams to improve data pipelines and infrastructure
  • Drive automation initiatives to improve reporting efficiency and reduce manual work
  • Fulltime
Read More
Arrow Right

Senior Marketing Data Analyst

The Global Marketing Engines and Experiences (E&E) team within Microsoft is resp...
Location
Location
United States , Redmond
Salary
Salary:
106400.00 - 203600.00 USD / Year
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 2+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
  • OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 4+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
  • OR equivalent experience
  • 1+ years experience building data agents in Fabric
Job Responsibility
Job Responsibility
  • Lead large complex analytics and reporting projects, delivering accurate, accessible, and repeatable business reporting and insights to stakeholders across all levels
  • Demonstrate leadership and subject matter expertise in business and data landscape, standardized reporting, experimentation, and analysis to support performance discussions across multiple channels
  • Design and implement scalable tools and self-serving dashboards to support business performance, fuel data driven decision making, identify customer engagement patterns, and other outcomes that foster a culture of learning in the Marketing organization
  • Proactively help the business leverage data and insights to enhance our ability to inform on marketing efforts and increase efficacy of our approaches. Provide rhythm of the business analytics support, actionable insights, and recommendations to optimize and scale marketing campaigns
  • Apply a customer/stakeholder-oriented focus and user experience and design best practices to ensure data analysis is easily consumable through visualization, presentation, and storytelling
  • Execute data analysis using multiple data sets and sources. Lead discussions interpreting results and connecting them to relevant business context. Impact: provide actionable recommendations to optimize business investments in a way that can be repeated and scaled as needed
  • Partner with Data Services on technical requirements to enable data availability, data quality, transformations, and integrity for analytics and the wider business self-service usage in a secure and compliant manner
  • Fulltime
Read More
Arrow Right

Senior Marketing Data Analyst

Fivetran is building data pipelines to power the modern data stack for thousands...
Location
Location
United States , Oakland
Salary
Salary:
151535.95 - 189419.94 USD / Year
fivetran.com Logo
Fivetran
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 4+ years of experience analyzing data in a marketing, growth, or go-to-market context
  • Advanced proficiency in SQL and data modeling
  • fluency with large, complex, and cross-functional datasets
  • Experience with BI tools such as Looker, Tableau, or similar platforms for building dashboards and visualizations
  • Strong attention to detail and a proven track record of analytical rigor in delivering reliable insights
  • Excellent communication and storytelling skills — able to simplify complex analyses and influence marketing and business decision-makers
  • Comfortable taking ownership of ambiguous problems and developing end-to-end analytic solutions
  • Demonstrated success using analytics to drive decisions in areas like campaign performance, funnel optimization, spend efficiency, or revenue impact
  • Passion for leveraging data and analytics to shape marketing strategy and drive measurable business impact
Job Responsibility
Job Responsibility
  • Define and own Marketing metrics across funnel performance, campaign effectiveness, pipeline contribution, and ROI
  • establish benchmarks and enable monitoring through dashboards and self-serve tools
  • Analyze diverse datasets (e.g., digital campaigns, website analytics, CRM, product usage, pipeline and revenue data) to generate actionable insights and recommendations that improve efficiency and growth
  • Lead cross-functional projects with Marketing, Sales, Finance, and Product partners in areas such as: campaign attribution and performance, pipeline conversion efficiency, spend optimization, and audience segmentation
  • Analyze marketing experiments (e.g., A/B tests, channel pilots, creative variations) to measure impact, validate hypotheses, and provide clear recommendations for scaling or iterating
  • Investigate anomalies and performance shifts, conducting deep dives and creative exploration across disparate datasets to uncover root causes and opportunities
  • Own and enhance data infrastructure for Marketing Analytics — from metric definitions to data pipelines to dashboards and reporting systems
  • Shape data culture by mentoring junior analysts and establishing best practices in metric design, marketing analytics quality, and data storytelling
What we offer
What we offer
  • 100% employer-paid medical insurance
  • Generous paid time-off policy (PTO), plus paid sick time, inclusive parental leave policy, holidays, and volunteer days off
  • RSU stock grants
  • Professional development and training opportunities
  • Company virtual happy hours, free food, and fun team-building activities
  • Monthly cell phone stipend
  • Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents
  • Fulltime
Read More
Arrow Right

Senior Data Analyst, Marketing

We are hiring a Senior Data Analyst within our Business Intelligence organizatio...
Location
Location
United States
Salary
Salary:
125000.00 - 142000.00 USD / Year
springhealth.com Logo
Spring Health
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Passionate about changing the face of mental health care and Spring Health’s mission to remove all barriers to mental health
  • 5+ years of working experience working with data, data visualization, and dashboarding tools
  • Experience working with marketing teams and with marketing analytics in particular
  • Strong in SQL, and have at least familiarity with dbt or similar data transformation tools
  • Strong user empathy - you can deeply understand the core issues stakeholders are having and translate them into solutions that meaningfully improve their ability to operate
  • Experience working with Looker or other similar data visualization tools (Hex, Tableau, Omni, etc), both creating the data model and building dashboards
  • Focus on impact, finding the things you can deliver that deliver the most value for your stakeholders
  • Good communication skills, are comfortable explaining technical concepts to a non-technical audience, and are comfortable working independently with executive level team members
  • Humble, highly motivated, and thrive in fast-paced environments
  • Proven ability to proactively manage your own priorities and dependencies in alignment with cross-functional dependencies and marketing/business impact
Job Responsibility
Job Responsibility
  • Partner with the marketing team to build, maintain, and improve reporting infrastructure that supports our provider experience metrics and related KPIs
  • Develop dashboards and data visualizations that empower non technical users within the marketing team to understand overall trends and drill into drivers of metric movements
  • Partner with the data science team to dive deeper into major trends, helping us understand what is driving those changes
  • Ensure downstream teams can access and utilize data effectively by providing training, documentation and support for the dashboards and data products you deliver
  • Ensure accurate and consistent reporting of metrics, collaborating with cross-functional stakeholders to ensure data alignment across the business
  • Work with our analytics engineering team to maintain the core data models in dbt that support these metrics and ensure data consistency
  • Measure marketing campaign effectiveness to optimize how we engage with our members
  • Explore different attribution models across our entire marketing funnel
  • Quantifying marketing spend and efficiency across channels
What we offer
What we offer
  • Health, Dental, Vision benefits start on your first day
  • Access to HSA and FSA plans, with Spring contributing up to $1K for HSAs
  • Employer sponsored 401(k) match of up to 2%
  • A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents
  • Competitive paid time off policies including vacation, sick leave and company holidays
  • At 6 months tenure, parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents
  • Access to Noom, a weight management program
  • Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses
  • Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep
  • Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care
  • Fulltime
Read More
Arrow Right

Senior Marketing Data Analyst - Events Analytics

The Global Marketing Engines and Experiences (E&E) team within Microsoft is resp...
Location
Location
United States , Redmond
Salary
Salary:
106400.00 - 203600.00 USD / Year
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 2+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
  • OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 4+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
  • OR equivalent experience
Job Responsibility
Job Responsibility
  • Event Performance Analytics & Measurement: Own the end-to-end events analytics strategy and measurement framework for all Microsoft marketing events
  • Design and implement comprehensive event performance dashboards
  • Establish standardized key performance indicators, benchmarks, and measurement methodologies
  • Develop near-real-time reporting capabilities
  • Demand Generation & Channel Attribution: Build and optimize multichannel attribution models
  • Integrate and normalize data across Adobe Analytics, Marketo, Sprinklr, event registration systems, email platforms, and paid media tools
  • Analyze traffic channel effectiveness, conversion funnel performance, and audience journey patterns
  • Develop channel ROI frameworks
  • Attendee Journey & Engagement Analytics: Design analytics frameworks to measure the full attendee lifecycle
  • Track and analyze attendee engagement signals
  • Fulltime
Read More
Arrow Right

Senior Marketing Data Analyst - Social Analytics Lead

The Global Marketing Engines and Experiences (E&E) team within Microsoft is resp...
Location
Location
United States , Redmond
Salary
Salary:
106400.00 - 203600.00 USD / Year
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 2+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
  • OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 4+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
  • OR equivalent experience
  • Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 6+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
  • OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 8+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
  • OR equivalent experience
Job Responsibility
Job Responsibility
  • Social Listening & Brand Intelligence: Own the end-to-end social listening strategy and execution to monitor brand health, product sentiment, campaign performance, customer feedback, and emerging trends across all Microsoft properties and competitive landscapes
  • Build and optimize social analytics frameworks that connect social conversations, influencer content, and competitive activities to business outcomes including brand perception, share of voice, registrations, and pipeline performance
  • Identify patterns, sentiment drivers, and conversation trends in social data to inform brand positioning, content strategy, and crisis response protocols
  • Establish measurement standards and KPIs for social listening programs across E&E and partner organizations
  • Influencer Analytics & Measurement: Design and implement comprehensive influencer analytics frameworks to measure influencer impact, reach, engagement quality, sentiment influence, and return on investment across paid and organic social campaigns
  • Integrate Sprinklr influencer data with campaign performance systems (Adobe, Marketo) to attribute influencer activities to key outcomes like registrations, content engagement, and customer advocacy
  • Develop executive-ready influencer performance dashboards that clearly communicate influencer contribution to brand awareness, consideration, and demand generation
  • Partner with Brand and PMM teams to optimize influencer selection, content strategies, and investment allocation based on data-driven insights
  • Competitive Intelligence & Market Positioning: Own competitive intelligence reporting and analysis, tracking competitor social strategies, share of voice, sentiment trends, campaign tactics, and market positioning across key product categories and business segments
  • Surface emerging threats, opportunities, and market shifts through proactive social monitoring and deliver timely, actionable competitive insights to Brand, PMM, CI, and senior leadership
  • Fulltime
Read More
Arrow Right

Senior Analyst, Marketing Performance, B2B Marketing Demand Generation, Europe

The Europe B2B Marketing team is looking for a Senior Marketing Performance Anal...
Location
Location
Portugal , Portugal
Salary
Salary:
Not provided
mastercard.com Logo
Mastercard
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Have solid experience as a generalist digital marketer in B2B enviroments, with strong exposure to strategy, execution and performance measurement
  • Have a strong analytical mindset, with proven experience managing data, performance metrics and dashboard governance
  • Have hands on experience monitoring and optimising digital and paid media campaigns
  • Be highly proficient in Salesforce, with experience tracking leads, monitoring campaign impact and analysing marketing to revenue performance
  • Have an experience working with: Salesforce
  • Tableau or similar Business Intelligence tools
  • Adobe Analytics or Google Analytics
  • Adobe CMS platforms
  • Marketing Automation platforms
  • LinkedIn Campaign Manager
Job Responsibility
Job Responsibility
  • Implement the Demand Generation strategy in line with business priorities
  • Own end to end B2B demand campaigns across the funnel, from awareness to lead generation, pipeline and ROI
  • Act as a digital marketing generalist, overseeing strategy, execution and analytics across paid media, web, social, email and marketing automation
  • Lead paid media strategy and execution, with a strong focus on LinkedIn Campaign Manager and intent data platforms, ensuring effective targeting, budget allocation and optimisation
  • Own performance measurement and analytics for B2B marketing across Europe, including web performance, user behaviour, conversion and journey optimisation
  • Monitor campaign performance and lead progression in Salesforce, ensuring clear visibility from marketing activity to revenue
  • Partner with Marketing Operations to standardise lead tracking, scoring, database management and performance measurement
  • Define and govern KPI frameworks and dashboards, translating performance data into clear insights and recommendations for senior stakeholders
  • Support regional and market teams through a Demand Generation Centre of Excellence, providing best practices, frameworks and guidance on paid media and performance measurement
  • Fulltime
Read More
Arrow Right

Markets Data Risk Senior Lead Analyst - Senior Vice President

We are seeking a highly experienced Senior Vice President (SVP) to fill a global...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
https://www.citi.com/ Logo
Citi
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Significant senior-level experience in risk management, data governance, or internal audit within the financial services industry
  • Deep understanding of a Markets business, including complex traded products, end-to-end trade lifecycles, and associated data flows
  • Proven, in-depth expertise in the design, implementation, and assessment of risk and control frameworks, including hands-on experience with RCSA/MCA processes
  • Comprehensive understanding of data's role in business decisions, risk management, and regulatory compliance, with the ability to analyze data lineage and architecture
  • Exceptional communication and influencing skills with a demonstrated ability to present data-driven narratives to senior stakeholders
  • A track record of developing and implementing long-term strategies that deliver measurable improvements in control effectiveness and risk reduction
Job Responsibility
Job Responsibility
  • Lead rigorous, top-down assessments of data controls across all Markets processes to identify weaknesses and gaps
  • Own and refine the Risk & Control Self-Assessment (RCSA)/Manager Control Assessments (MCA) for Markets Data
  • Design robust data controls to mitigate identified risks
  • Evolve and enhance the Markets Data Risk Appetite framework, defining standards for inherent risk, control effectiveness, and residual risk tolerance
  • Drive the implementation of new data controls within existing governance frameworks and operational workflows
  • Develop key data quality metrics (KRIs/KPIs) and deliver insightful reports on control effectiveness and the overall risk landscape to senior management
  • Serve as the organization's senior expert on data risk and controls
  • Act as a primary liaison between Data Managers, Process Owners, and senior leadership, using exceptional influencing skills to drive complex, cross-functional control improvement initiatives
What we offer
What we offer
  • Generous holiday allowance starting at 27 days plus bank holidays
  • increasing with tenure
  • A discretional annual performance related bonus
  • Private medical insurance packages to suit your personal circumstances
  • Employee Assistance Program
  • Pension Plan
  • Paid Parental Leave
  • Special discounts for employees, family, and friends
  • Access to an array of learning and development resources
  • Fulltime
Read More
Arrow Right