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WELBRO has a full-time career opportunity for a Senior Marketing Coordinator or Proposal Specialist in our Maitland, Florida corporate office; construction industry experience with an AEC firm required. Experience proposing on projects in the public sector is ideal. With minimal oversight from the Marketing Manager, the individual will take the lead on the preparation of proposals, brochures, qualification packages, presentations, development of external and internal communications, and other marketing services and materials that brand WELBRO. The individual will also monitor market trends, attend pre-qualification meetings, coordinate participation in industry events, and stay up-to-date with emerging technologies and marketing best practices.
Job Responsibility:
Takes a lead role in the development of large-scale proposal and presentation materials and communications with minimal guidance from Marketing leadership within required timelines
Works directly with technical staff to prepare proposal materials, including writing, editing, verifying and formatting proposal information
Collaborates with technical staff and reviews their narrative for content clarity, compliance and key messages and suggests edits where necessary to ensure adherence to the RFQ
Ensures proposals and other marketing materials are accurate and well written
Coordinates and prepares for strategy meetings and sets timelines for content
Produces graphic design materials that effectively communicate WELBRO’s message
Organizes presentation rehearsals and supports technical staff throughout
Participates in the maintenance of marketing information, such as project experience sheets, resumes and credentials with closeout activities
Responsible for tracking progress of assigned opportunities, records requests, etc.
Demonstrates exceptional attention to detail in ensuring a quality, compliant document by proofing/editing all aspects of submissions that meet RFQ/P requirements and WELBRO’s brand guidelines
Assists presentation teams in interview strategy meetings, providing constructive feedback to presenters on style and content
Captures client debrief feedback to ensure lessons learned are integrated into future submittals for Marketing success and our technical approach
Ensures high quality, efficiency, and adherence to brand guidelines and messaging across all marketing materials, signage and channels
Ensures consistent updates to company LinkedIn, Facebook, and Instagram social media accounts
Supports and promotes WELBRO’s visibility and participation in local industry events, career fairs, professional organization meetings, conferences and other engagement activities
Researches and evaluates industry-related trends to implement latest marketing techniques
Updates and maintains corporate website
Prepares and coordinates content for company newsletter
Assists Marketing Manager with training and mentorship of junior team members
Requirements:
Bachelor’s Degree in Marketing, Communications, or Business-related field
3+ years of experience as a Marketing Coordinator or related role in the architecture, engineering, or construction industry
1 year of experience pursuing work in the public sector
Proven track record of developing successful marketing presentations and campaigns
Strong understanding of marketing principles, including market research, targeting, and positioning
Excellent written and verbal communication skills, with the ability to create persuasive and engaging marketing content
Strong word processing, graphic design, and desktop publishing skills
Medium to high proficiency in Microsoft Office applications (Word, PowerPoint) and Adobe applications (InDesign, Illustrator, Photoshop)
Exceptional organizational and project management skills, with the ability to manage multiple priorities and meet deadlines
Creative mindset with a keen eye for design and attention to detail