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Senior Marketing Campaign Specialist

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Pepsico

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Location:
Poland , Kraków

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Category:
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Contract Type:
Not provided

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Salary:

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Job Description:

Lead the development & execution of branded campaign assets for traditional & digital media channels, supporting Snacks brand on the Polish market to deliver a best-in-class brand experience for our consumers. Successful performance in the role is measured by the timely delivery of campaign assets and driving efficiency.

Job Responsibility:

  • Develop & deploy campaign brief (incl. digital): Develop adaptation brief incl. approval/ alignment with relevant stakeholders (e.g., cluster team, senior leadership)
  • Brief inhouse agencies & third-party agencies (advertising, activation) and respond to any questions and discussion points from agency
  • Support development of asset adaptations
  • Review and finalize creative: Provide support and feedback on agency proposal
  • Monitor progress of asset development and manage day-to-day project operations with agencies (incl. plan management and execution)
  • Assess output delivery against creative objectives & validate versus basic brand guidelines
  • Enter production and execution: Handle project execution
  • Detail and manage production process in collaboration with agencies (e.g. during on-site shootings)
  • Approve production brief (casting, asset delivery etc.)
  • Monitor progress and manage day-to-day project operations with agencies (incl. plan management and execution)
  • At each step, cooperate with main Project Lead from Mkt team as main point of contact
  • Deliver assets to media agencies / platforms / TV Stations & upload approved assets to our Asset Management platform

Requirements:

  • Min. 5-6 years experience in working with creative and/or production agencies and as a project lead/manager
  • Proven high project management skills is a must
  • Self-organized with strong prioritization skill and ability to run up to 6 projects in parallel (well structured in day-to-day work)
  • Strong leadership, mentoring and influencing skills
  • Ability to manage multiple stakeholders at all levels
  • Ability to work in ambiguous and dynamic work environment
  • is comfortable with risk and uncertainty
  • Works well with others to deliver results
  • keeps his/her managers informed all the time
  • Responsible and proactive
  • Communicative, establishing and nourishing relationships with teams / team-player
  • Self-starter – ability to manage new processes
  • Strong attention to detail
  • Eager and ready to push for and champion great creative work
  • Not afraid to have a point of view and bring your perspective to help improve the work
  • Loves to get involved and create a productive team culture
  • Native in Polish
  • Proficient in English (C1/B2) in speaking and writing

Additional Information:

Job Posted:
February 16, 2026

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