Senior marketing associate, Randstad

Randstad

8000000.00 - 12000000.00 JPY / Year

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Lead the media strategy for a prestigious global fashion brand in Japan – a dynamic and rewarding role offering significant impact.

Understand key competitors and their relative strengths/weaknesses
Understand customer groups, including why customers buy the product or service
Advocate on the customer's behalf and influence product or portfolio changes based on customer feedback
Support in the construction of the marketing plan with specific analysis and collaborate in the development of key strategic initiatives
Responsible for achieving a budget target
Work proactively with market research to collect customer insights for segmentation
Responsible for product or portfolio's targeting and positioning
Prioritize marketing initiatives appropriately given product or portfolio goal and metric
Intimately understand the customers for the product or portfolio, including attitudes and behaviors
Apply market data, uses planning tools, and seek expert opinions when analyzing channel strategies
Subject matter expert for applicable products/product lines and able to field technical questions
Incorporate new products into ongoing sales/medical education curriculum
Assess business/sales trends and communicate to key stakeholders responsible for production
Responsible for setting price and maintaining product or portfolio margin
Partner with Marketing Communications to develop a communications approach for the product or portfolio
Understand the different marketing channel strategies and associated business implications
Track and report results/KPIs to leadership and sales

Bachelor’s degree required
2+ years of work experience required
Excellent presentation and interpersonal communications skills
Strong analytical and problem-solving skills
Ability to manage multiple projects while delivering on established timelines
Ability to be persuasive in the absence of organizational authority
Must be able to understand and work within complex interdivisional procedures and policies
Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

What we offer:

Employment Type:

Fulltime

Work Type:

On-site work

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