Senior Marketing Analytics Engineer - Paid Media Job at Energy Systems (Pewaukee)

Senior Digital Media Specialist

We are looking for a Senior Digital Media Specialist to lead and optimize digita...

Location

United States , San Antonio

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Marketing, Digital Media, Communications, Business, or a related field
Minimum of five years of experience in managing digital marketing campaigns, particularly in social media, programmatic advertising, and paid search
Proficiency in analytics tools such as Google Analytics and Adobe Analytics
Expertise in advertising platforms including Google Ads, Facebook Ads Manager, DV360, and The Trade Desk
Strong knowledge of digital marketing best practices, KPIs, and technologies
Proven ability to manage programmatic budgets and execute buying strategies effectively
Skilled in data analysis and interpretation to inform campaign decisions
Excellent communication skills, both written and verbal, with the ability to work in a fast-paced environment handling multiple projects

Job Responsibility

Develop and implement comprehensive digital marketing strategies focused on paid social media, programmatic advertising, and search engine marketing
Manage and optimize advertising campaigns across platforms such as Google Ads, Facebook Ads Manager, DV360, and The Trade Desk
Monitor campaign performance using analytics tools like Google Analytics and Adobe Analytics to generate actionable insights
Execute programmatic budgeting and buying strategies to maximize ROI on digital media investments
Create and oversee organic and paid social media strategies across platforms including LinkedIn, Instagram, Facebook, and Twitter
Collaborate with internal teams and external agencies to ensure alignment with campaign goals and brand standards
Analyze data from multiple sources to identify trends, measure KPIs, and inform decision-making
Stay current with digital marketing trends and technologies to enhance campaign effectiveness
Communicate effectively with stakeholders to report progress and recommend improvements
Ensure all campaigns adhere to best practices in digital marketing and tracking methodologies

What we offer

Medical insurance
vision insurance
dental insurance
life insurance
disability insurance
eligibility to enroll in company 401(k) plan
free online training
competitive compensation

Fulltime

Digital Marketing Manager

We’re looking for a digital marketing manager to take a hands-on role in the del...

Location

United Kingdom , Manchester

Salary:

35000.00 - 37000.00 GBP / Year

theEword

Expiration Date

Until further notice

Requirements

At least four years working in an environment where you’ve been headed up multichannel digital campaigns across disciplines such as SEO/PPC, organic and paid social media, influencer marketing, video, and inbound/content marketing
Excellent communication skills, both written and verbal, with the ability to communicate with stakeholders at all levels
Experience in the management of digital KPI’s and strong knowledge of digital best practices
Good knowledge of PPC, SEM, SEO, CRO, social media marketing, email marketing, content marketing, and display advertising
Experience in managing people and partnerships. Ideally having had experience in coaching and leading junior staff and partners
Hands-on experience in planning, production, and promotion of campaign work for clients
Excellent project management skills with demonstrable previous success, having worked on multiple projects and campaigns in a digital or creative marketing agency environment
Excellent ability to take briefs and turn them into ideas and moments that clients - and their customers - will love, drawing on your own strengths and those of your colleagues
Highly organised, with amazing written and verbal communication skills and a love of working with and being around people
A strong presenter, able to speak confidently within in-person and virtual meetings

Job Responsibility

Collaborate with Senior Digital Marketing Managers to devise and execute digital strategies that align with clients' marketing objectives
Maintain open communication with partners to ensure smooth account operations, monitoring progress, results, and deadlines
Taking charge of campaign management
effectively utilising resource from junior staff and partners, ensuring the timely delivery of high-quality client projects, and proactively problem-solving to overcome obstacles
Optimise client account channels (Paid Media (Google, Meta, TikTok), SEO, Social Media, Email Marketing) based on data-driven insights. Lead the planning, execution, and optimisation of integrated digital marketing campaigns across diverse channels, including Paid Search (PPC), search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, content marketing, and display advertising
Work with Snr Digital Marketing Managers to set clear goals for digital channels, match key performance indicators (KPIs) with client marketing objectives, and use analytical tools to regularly improve and make changes that have a positive impact on KPI results
Effectively oversee annual/quarterly/monthly digital budgets, ensuring efficient utilisation of client budget resources
Keep on top of digital marketing trends, news, and changes, leveraging this knowledge to develop creative campaigns, optimisations, and ideas for clients
Support the growth of junior team members by supervising tasks where necessary and passing on knowledge to help develop their digital skills
Evaluate and formulate business cases for new projects to contribute towards achieving ambitious company growth objectives

What we offer

Hybrid Working: work in the office when you want, but work remotely when it’s more productive. All we ask in return is for you to be in the office at least 2 days a month and when required for client face-to-face meetings
Flexitime: Start between 08:00 to 09:00 and finish between 16:30 to 17:30
for an early dart on a Friday this is 16:00 to 17:00!
Annual Leave: 31 days including bank holidays and Christmas, plus your birthday off after 1 year's service and an additional day's holiday for every year you’re part of our team, up to an additional 20 days!
Health and Wellbeing: we have trained Mental Health First Aiders and access to an Employee Assistance Programme (including counselling, occupational health, and more.)
Training and Development: we offer constant training and development opportunities to all of our team members
Social events: we organise quarterly social events for the team to celebrate their hard work. To respect employees' work-life balance, these aren’t mandatory to attend

Fulltime

Solutions Engineer

We’re looking for a technically sharp problem solver who thrives at the intersec...

Location

United States

Salary:

105000.00 - 130000.00 USD / Year

Wpromote

Expiration Date

Until further notice

Requirements

2+ years of analytics or marketing technology experience in an agency, ad-tech, or client environment
Strong proficiency with analytics platforms (GA4, Adobe Analytics, Amplitude) and tag management systems (GTM, Segment, Tealium, Adobe Launch)
Working knowledge of server-side tagging, data privacy concepts, and CDPs
Experience implementing or supporting MMPs and mobile tracking setups
Familiarity with front-end development (HTML, JavaScript) and dataLayer structures
Understanding of digital marketing channels (paid media, SEO, CRO, etc.) and how tracking informs performance and attribution
Ability to manage multiple projects and communicate effectively with both technical and non-technical audiences
A proactive mindset with curiosity to learn new tools, APIs, and data systems

Job Responsibility

Implementing and configuring tracking and measurement solutions across analytics, tag management, and ad platforms
Supporting the setup and maintenance of data collection frameworks in Google Tag Manager (client- and server-side), Adobe Launch, Segment, Tealium, or similar systems
Assisting in integrating Customer Data Platforms (CDPs) and Mobile Measurement Platforms (MMPs) such as Branch and Appsflyer
Supporting server-side tagging deployments (e.g., GTM Server-Side, Tealium EventStream, Segment Destination Actions)
Writing and maintaining scripts to extract or manipulate data from dataLayers, JavaScript objects, or DOM elements for custom tracking needs
Partnering with data and analytics engineers to ensure events and schemas align with downstream data pipelines and reporting systems
Testing and validating tracking implementations to ensure data accuracy and completeness
Troubleshooting issues across tags, pixels, and API integrations with guidance from senior engineers
Assisting in building QA workflows or monitoring tools to maintain ongoing data reliability
Translating marketing KPIs into clear technical requirements

What we offer

Remote-first culture
Unlimited PTO
Extended Holiday break (Winter)
Flexible schedules
Work from anywhere options*
100% paid parental leave
401(k) matching
Medical, Dental, Vision, Life, Pet Insurance
Sponsored life insurance
Short Term Disability insurance and additional voluntary insurance

Fulltime

Sr Business Analysis Manager – Media Analytics & Attribution

Join T-Mobile’s Media Analytics team and help shape the future of marketing meas...

Location

United States , Bellevue

Salary:

96700.00 - 174400.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

Bachelor’s degree in a quantitative or analytical field such as Statistics, Mathematics, Engineering, Information Systems, Economics, Business Analytics, or a related discipline
Master’s degree preferred
7+ years of experience in analytics, media analytics, marketing measurement, business intelligence, or attribution modeling
Strong knowledge of the paid media ecosystem, including channels such as TV/Video, OTT/CTV, Paid Social, Paid Search, Programmatic Display, Radio, Digital Audio, and Out-of-Home (OOH)
Advanced proficiency in SQL, Tableau, and Python, including experience with data analysis, dashboard development, reporting automation, and performance modeling
Demonstrated experience with media measurement frameworks and attribution methods such as MMM, MTA, incrementality, experimentation, and A/B testing
Experience using AI, machine learning, and automation tools to improve analytical workflows, reporting, and insight generation, with interest in applying emerging AI capabilities to support decision-making
Strong technical skills in working with large datasets, data validation, data integration, and analytics workflows
Strong analytical and problem-solving skills, with the ability to synthesize complex data into practical business recommendations
Strong written, verbal, and presentation skills, with the ability to communicate technical findings clearly to both technical and non-technical audiences

Job Responsibility

Lead complex media analytics initiatives to evaluate performance across channels, identify optimization opportunities, and quantify business impact
Serve as a strategic analytics partner to Marketing and Media stakeholders by defining business questions, recommending measurement approaches, and interpreting results
Apply and synthesize insights from advanced measurement approaches, including Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), incrementality testing, A/B testing, brand lift studies, and other attribution methodologies
Define and maintain campaign KPIs, measurement taxonomy, benchmarks, and governance standards to support scalable and consistent reporting across products and channels
Translate sophisticated analyses into clear, concise, and persuasive presentations for senior leaders and cross-functional partners
Adapt reporting, analysis, and recommendations in response to evolving business priorities and stakeholder needs
Identify opportunities to improve analytics processes, measurement strategy, automation, and decision support by staying current on industry trends, emerging tools, and best practices
Lead multiple projects and workstreams in a fast-paced, cross-functional environment while maintaining a high standard of analytical quality and stakeholder partnership

What we offer

Competitive base salary and compensation package
Annual stock grant
Employee stock purchase plan
401(k)
Access to free, year-round money coaches
Medical, dental and vision insurance
Flexible spending account
Paid time off
Up to 12 paid holidays
Paid parental and family leave

Fulltime

Paid Search Manager

CloudMellow is on the search for a Paid Search Manager to join our growing Digit...

Location

United States , Atlanta

Salary:

Not provided

CloudMellow

Expiration Date

Until further notice

Requirements

3-4 years executing search engine marketing for a high volume consumer website
Must have an excellent working knowledge of paid search (PPC) marketing and possess a solid understanding of streaming video tactics
Bid management experience with a focus on creating and implementing automated rules
Strong data and statistical analysis experience and possess the ability to interpret results into actionable items
Must have excellent knowledge in the following search engine interfaces and tools: Google Ads, Google Ads Editor, Microsoft Ads, Microsoft Ads Editor
Strong working knowledge with a major web analytics vendor such as Adobe Analytics
Excellent presentation and verbal and written communication skills with experience in presenting to senior leadership
Ability to work well with cross-functional teams and prioritize time
Comfortable working with team members at all levels, including senior management
Strong attention to detail and measurable success in campaign optimization and reporting

Job Responsibility

Develop and manage the multi-campaign strategy for the brand’s properties for several search and content discovery channels
Provide supervision, mentorship and training for multiple team members
Ensure the success of all campaigns within assigned purview, including performance management of campaigns overseen by teammates under supervision
Lead testing and innovation efforts across the team
Develop presentations and present results, key learnings and business recommendations to executives and other key stakeholders
Perform daily campaign management of multiple large scale Paid Search (PPC) campaigns which include: campaign launches, budget management, bid management, analytic tracking and reporting, multivariate testing and participation in beta program testing
Employ excellent working knowledge of search engine marketing and streaming video media to drive strong traffic and conversion results from proposed strategies and be able to obtain valuable insight for communication to key marketing partners
Demonstrate strong data analytics acumen by leading the execution, analysis and presentation of data for ad copy, landing page and beta testing initiatives with the ability to derive conclusions and actionable next steps from results
Manage bid rule strategy and optimization efforts at the campaign, ad group and keyword levels to drive account performance
Manage daily budget tracking process to make sure monthly spending levels are on pace

Fulltime

Senior Data Scientist –GCP Focus (Marketing Analytics)

At Valtech, you’ll find an environment designed for continuous learning, meaning...

Location

Brazil

Salary:

Not provided

Valtech

Expiration Date

Until further notice

Requirements

Hands-on experience with GCP services used in production analytics environments, including BigQuery, Vertex AI, Looker, Pub/Sub, Cloud Functions, Cloud Storage, and Cloud Run (or equivalent deployment/runtime patterns)
Proven experience building marketing mix models, attribution models, or other statistical/ML models using marketing or media data (e.g., paid media, campaign performance, digital channels, or customer journeys)
Proven industry experience developing predictive or inferential statistical models or a Master’s/PhD in a quantitative field such as Engineering, Mathematics, Statistics, Computer Science, or related disciplines
Deep understanding of causal inference, time-series analysis, or econometric techniques as applied to marketing analytics
Experience applying statistical and machine learning libraries effectively to real-world business and marketing problems
Proficiency in SQL, Python, and/or R, with the ability to execute end-to-end data ingestion through insight generation
Experience defining and reporting model performance and business impact metrics (e.g., precision/recall, MAPE, ROI, incrementality), including documented backtesting
Experience delivering production model artifacts such as model cards, registry updates, confidence intervals, and guardrail-aware recommendations
4+ years of experience in similar data science, marketing analytics, or advanced analytics roles
Advanced English proficiency

Job Responsibility

Contribute to production readiness through monitoring
incident response support
and operational runbooks to meet agreed service levels
Conduct root-cause analysis of production issues that lead to adverse model outputs
Design
build
and optimize marketing mix models (MMM)
attribution models
and other econometric or causal models using marketing data
Select and implement appropriate machine learning models for time-series forecasting

What we offer

Flexibility
with remote and hybrid work options (country-dependent)
Career advancement
with international mobility and professional development programs
Learning and development
with access to cutting-edge tools
training and industry experts

Fulltime

Senior Data Scientist- GCP Focus (Marketing Analytics)

Ideal candidates will bring a strong quantitative background and a disciplined a...

Location

Colombia

Salary:

Not provided

Valtech

Expiration Date

Until further notice

Requirements

Hands-on experience with GCP services used in production analytics environments, including BigQuery, Vertex AI, Looker, Pub/Sub, Cloud Functions, Cloud Storage, and Cloud Run (or equivalent deployment/runtime patterns)
Proven experience building marketing mix models, attribution models, or other statistical/ML models using marketing or media data (e.g., paid media, campaign performance, digital channels, or customer journeys)
Proven industry experience developing predictive or inferential statistical models or a Master’s/PhD in a quantitative field such as Engineering, Mathematics, Statistics, Computer Science, or related disciplines
Deep understanding of causal inference, time-series analysis, or econometric techniques as applied to marketing analytics
Experience applying statistical and machine learning libraries effectively to real-world business and marketing problems
Proficiency in SQL, Python, and/or R, with the ability to execute end-to-end data ingestion through insight generation
Experience defining and reporting model performance and business impact metrics (e.g., precision/recall, MAPE, ROI, incrementality), including documented backtesting
Experience delivering production model artifacts such as model cards, registry updates, confidence intervals, and guardrail-aware recommendations
4+ years of experience in similar data science, marketing analytics, or advanced analytics roles
Advanced English proficiency

Job Responsibility

Contribute to production readiness through monitoring, incident response support, and operational runbooks to meet agreed service levels
Conduct root-cause analysis of production issues that lead to adverse model outputs
Design, build, and optimize marketing mix models (MMM), attribution models, and other econometric or causal models using marketing data
Select and implement appropriate machine learning models for time-series forecasting, supply-chain optimization, and marketing performance use cases
Contribute well-tested, maintainable code to existing object-oriented Python codebases
Analyze raw, large-scale datasets to deliver meaningful impact for enterprise clients while maintaining scientific rigor
Engineer data pipelines and data products that enable stakeholders to make informed, data-driven marketing and business decisions
Communicate analytical insights in a clear, intuitive, and visually compelling manner for marketing, product, and executive audiences
Create highly visual and interactive dashboards using Tableau, Power BI, Looker, or custom web applications
Conduct deep-dive analyses and design KPIs to measure marketing effectiveness, ROI, incrementality, and business growth

What we offer

Flexibility, with remote and hybrid work options (country-dependent)
Career advancement, with international mobility and professional development programs
Learning and development, with access to cutting-edge tools, training and industry experts

Senior Marketing Data Analyst - Social Analytics Lead

The Global Marketing Engines and Experiences (E&E) team within Microsoft is resp...

Location

United States , Redmond

Salary:

106400.00 - 203600.00 USD / Year

Microsoft Corporation

Expiration Date

Until further notice

Requirements

Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 2+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 4+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
OR equivalent experience
Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 6+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 8+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
OR equivalent experience

Job Responsibility

Social Listening & Brand Intelligence: Own the end-to-end social listening strategy and execution to monitor brand health, product sentiment, campaign performance, customer feedback, and emerging trends across all Microsoft properties and competitive landscapes
Build and optimize social analytics frameworks that connect social conversations, influencer content, and competitive activities to business outcomes including brand perception, share of voice, registrations, and pipeline performance
Identify patterns, sentiment drivers, and conversation trends in social data to inform brand positioning, content strategy, and crisis response protocols
Establish measurement standards and KPIs for social listening programs across E&E and partner organizations
Influencer Analytics & Measurement: Design and implement comprehensive influencer analytics frameworks to measure influencer impact, reach, engagement quality, sentiment influence, and return on investment across paid and organic social campaigns
Integrate Sprinklr influencer data with campaign performance systems (Adobe, Marketo) to attribute influencer activities to key outcomes like registrations, content engagement, and customer advocacy
Develop executive-ready influencer performance dashboards that clearly communicate influencer contribution to brand awareness, consideration, and demand generation
Partner with Brand and PMM teams to optimize influencer selection, content strategies, and investment allocation based on data-driven insights
Competitive Intelligence & Market Positioning: Own competitive intelligence reporting and analysis, tracking competitor social strategies, share of voice, sentiment trends, campaign tactics, and market positioning across key product categories and business segments
Surface emerging threats, opportunities, and market shifts through proactive social monitoring and deliver timely, actionable competitive insights to Brand, PMM, CI, and senior leadership

Fulltime

Select Country

Senior Marketing Analytics Engineer - Paid Media

Energy Systems

Location:
United States , Pewaukee ▼
Waukesha
North Billerica
Los Angeles
Santa Monica

Category:
IT - Software Development

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
February 20, 2026

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Our AI answers in your language

Senior Marketing Analytics Engineer - Paid Media

Energy Systems

Location:United States , Pewaukee ▼WaukeshaNorth BillericaLos AngelesSanta Monica

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