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We are looking for a Senior Marketing Analyst who can own advanced marketing measurement end-to-end — from model design to executive-ready insights. You will drive analytical depth within the Marketing Intelligence team, designing and implementing measurement solutions across attribution, LTV, and marketing-mix modelling. This role combines technical hands-on analysis with strategic insight, serving as the analytical engine behind spend optimisation and long-term planning.
Job Responsibility:
own advanced marketing measurement end-to-end — from model design to executive-ready insights
drive analytical depth within the Marketing Intelligence team
designing and implementing measurement solutions across attribution, LTV, and marketing-mix modelling
serve as the analytical engine behind spend optimisation and long-term planning
Requirements:
minimum 5–7 years in marketing analytics, econometrics, or performance analysis, ideally in large-scale digital/ dynamic scale-up environments
Advanced SQL and Python/R
experience with MMM frameworks, attribution models, and BI tools
understanding of tracking
Strong statistical reasoning and data modelling expertise
Confidently balancing precision with business pragmatism
Clear storyteller
can translate technical outputs into business implications
Applies privacy-by-design principles
familiar with GDPR/DMA constraints on measurement
Hands-on experience with MMM frameworks and attribution modeling approaches
Solid understanding of tracking ecosystems (GA4, MMPs, CDPs)
Curious, collaborative, and intellectually rigorous