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Bloomreach is seeking a Senior Marketing Analyst who obsesses over data, understands marketing channels at a granular level, and leverages AI tools to unlock insights that drive GTM performance. In this role, you will be part of the AI Marketing Ops team, working to measure, optimize, and scale our marketing campaigns through intelligent analytics, real-time dashboards, and data-driven recommendations.
Job Responsibility:
Track and analyze channel performance across the full marketing stack
Measure and optimize ROI across campaigns and initiatives
Build and maintain pipeline funnel analytics
Experiment with AI-powered analytics tools
Build intelligent dashboards and reporting systems
Analyze attribution and customer journey
Identify trends, anomalies, and optimization opportunities
Run experiments and measure impact
Create predictive models and forecasts
Enable the GTM team with data
Requirements:
Fluent with data tools and platforms (Salesforce, Google Analytics, paid ad platforms, email analytics systems, BI tools)
Ability to pull data, query databases, or write simple SQL
Comfortable in Excel/Google Sheets and can build complex formulas, pivot tables, and data models
Hands-on experience with AI-powered analytics platforms like Infinigrow, Amoeb.ai, Crayon, Dimension, or similar tools
Obsess over marketing metrics and understand GTM deeply (MQL, SQL, pipeline, CAC, LTV, payback period, attribution)
Actively exploring the AI analytics landscape
Comfortable with ambiguity and learning fast
Think systematically about data
Thrive in fast-paced, ambiguous environments
Communicate clearly and tell stories with data
Have a builder's mindset—iterate fast, comfortable with 80% done today rather than perfect in three weeks, and ship continuously
What we offer:
Hands-on experience with the latest AI analytics and marketing intelligence tools
A great deal of freedom and trust
Flexible working hours
Work virtual-first with several Bloomreach Hubs available across three continents
Company events
5 paid days off to volunteer
People Development Program
Communication coach available
Leader Development Program
$1,500 professional education budget annually
Employee Assistance Program with counselors
Subscription to Calm app
‘DisConnect’ days with additional day off each quarter
Sports, yoga, and meditation opportunities
Extended parental leave up to 26 calendar weeks for Primary Caregivers
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