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We are seeking a Senior Market Research Manager who will partner with business leaders to frame critical business questions and deliver insights that shape strategy and outcomes. This role partners with Microsoft’s AI Business Solutions and their mission to help every person and organization adapt to the new world of work. In this role, your responsibilities will span across the commercial Microsoft Copilot businesses. You will work on a diverse range of business challenges, collaborating with marketers to drive growth. Our Research + Insights team is one of the largest and most innovative market research teams in the world and partners across the company’s core businesses. Our people are research professionals with a consultative approach who thrive on tackling significant business opportunities and influencing decision makers at all levels. We are intellectually curious, analytical, and persistent about sharing recommendations which are data-driven and reflect the voice of our customer. We are passionate about developing ourselves, our careers, and our profession. And above all, we strive to have a collaborative, inclusive, and transparent culture. In this role, you will lead marketing‑focused research to understand the needs, motivations, and perceptions of business decision makers, IT leaders, and commercial end‑users to influence product and marketing strategy. You will operate as a trusted advisor to marketing stakeholders at all levels, using research, data, and judgment to influence priorities, direction, and outcomes.
Job Responsibility:
Frame and address complex business questions, translating marketing and senior leadership’s needs into high‑impact research strategies, hypotheses, and programs
Partner closely with product marketing to influence strategy, positioning, and investment decisions through evidence‑based storytelling
Serve as a customer advocate, ensuring the needs and perspectives of key audiences consistently inform strategic priorities and decisions
Synthesize insights across diverse data sources (qualitative, quantitative, behavioral, social, and emerging AI‑enabled approaches) and translate them into clear, actionable recommendations
Lead research portfolios with strong judgment, determining where to go deep, how to leverage vendors and tools, and how to maximize business impact
Advance the practice of research by applying emerging AI tools and innovative methodologies to improve speed, rigor, and relevance of insights
Strengthen the Research + Insights organization through collaboration, prioritizing shared success, contributing expertise, engaging in cross‑R+I initiatives, and scaling learnings
Build domain expertise in commercial productivity products, audiences, and markets, serving as a go‑to thought partner for stakeholders
Embody our culture and values
Requirements:
5+ years experience in data science, research, marketing or business-related roles OR Bachelor's Degree in Business, Marketing, Economics, Social Sciences, Statistics, or related field AND 4+ years experience in data science, research, marketing or business-related roles OR Master's Degree in Business, Marketing, Economics, Social Sciences, Statistics, or related field AND 3+ years experience in data science, research, marketing or business-related roles
7+ years experience in data science, research, marketing or business-related roles OR Bachelor's Degree in Business, Marketing, Economics, Social Sciences, Statistics, or related field AND 6+ years experience in data science, research, marketing or business-related roles OR Master's Degree in Business, Marketing, Economics, Social Sciences, Statistics, or related field AND 5+ years experience in data science, research, marketing or business-related roles
3+ years project management experience
2+ years experience working with decision makers to define needs and scope research to answer questions
2+ years creating content that conveys a simple, clear message
Experience partnering with product, marketing, or business decision makers to define research needs, scope work, and guide tradeoffs
Experience managing research workstreams end to end, including vendor collaboration and prioritization across multiple efforts
Experience in a variety of qualitative and quantitative research methods as well as a variety of data sources (telemetry, social, secondary, etc.)
Compelling storytelling skills, with experience creating clear, compelling narratives that drive alignment and action
Familiarity with emerging tools and AI‑enabled approaches in research and analysis